Benchmarking Advertising
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Benchmarking Advertising
brave new campaigns. extraordinary advertising. best commercials.
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13 Timeless Lessons from the Father of Advertising | Copyblogger

13 Timeless Lessons from the Father of Advertising | Copyblogger | Benchmarking Advertising | Scoop.it
13 lessons from David Ogilvy, one of the world's best ad men and copywriters.

Via brandinmind
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New mega-productions are raising the stakes

New mega-productions are raising the stakes | Benchmarking Advertising | Scoop.it
Although putting a lot of money in super produced commercials is not new, we can wonder if the recent multiplication of these breathtaking films are pure coincidence or if they are setting new standar...
pit kho's insight:

Mega production quality TVC campaigns

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