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February | 2013 | Behavioural Insights Team (Nudge Unit)

The Behavioural Insights Team, or 'Nudge Unit', draws on insights from the growing body of academic research in the fields of behavioural economics and psychology and applies these insights to public policy making in the UK.

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The Rise And Rise Of Behavioural Economics

Behavioural economics have become an ever more trendy way of explaining the crisis. In this debate speakers demystify the subject and do battle on the merits of its approach and usefulness. The speakers are: Leigh Caldwell chief executive, Inon; Professor Emre Ozdenoren associate professor of economics, London Business School; Dr Stuart Derbyshire senior lecturer, School of Psychology, University of Birmingham and Dr Michael Savage investment banker and writer, financial economics and development.

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Daniel Kahneman’s Gripe with Behavioral Economics

Daniel Kahneman’s Gripe with Behavioral Economics | Behavioural Economics | Scoop.it
Nobel-winning psychologist Daniel Kahneman explains his problem with people using the term ‘behavioral economics.’

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Economics and Psychology Research: Behavioural Economics for ...

Economics and Psychology Research: Behavioural Economics for ... | Behavioural Economics | Scoop.it
The purpose of this blog is to provide a forum for discussing research in microeconomics, behavioural economics and cognate areas. This blog is not affiliated to any institution and all posts represent personal views and ...
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Behavioural Economics – Why The Way You Shop Is Irrational ...

Behavioural Economics – Why The Way You Shop Is Irrational ... | Behavioural Economics | Scoop.it
Ever wonder why shops offer three sizes of a product, or why the word free is so powerful, or why a customer won't drive a couple of miles across town to save.
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Dan Ariely on the Psychology of Cheating « The Situationist

Dan Ariely on the Psychology of Cheating « The Situationist | Behavioural Economics | Scoop.it
Behavioral economist Dan Ariely studies the bugs in our moral code: the hidden reasons we think it's OK to cheat or steal (sometimes). Clever studies help make his point that we're predictably irrational — and can be ...
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Behavioral Economics Can Accelerate Adoption of Choosing Wisely Campaign - The Hospitalist Online

Behavioral Economics Can Accelerate Adoption of Choosing Wisely Campaign - The Hospitalist Online | Behavioural Economics | Scoop.it
Behavioral Economics Can Accelerate Adoption of Choosing Wisely Campaign
The Hospitalist Online
SHM has gotten behind the Choosing Wisely campaign in a big way.
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On Tipping, Attachment, and Hoarding - Dan Ariely

On Tipping, Attachment, and Hoarding - Dan Ariely | Behavioural Economics | Scoop.it
Here's my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to ...
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Neelam Makhijani: Excuse me, but haven't we been 'nudging' for years? - Third Sector

Neelam Makhijani: Excuse me, but haven't we been 'nudging' for years?
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February | 2013 | Behavioural Insights Team (Nudge Unit)

The Behavioural Insights Team, or 'Nudge Unit', draws on insights from the growing body of academic research in the fields of behavioural economics and psychology and applies these insights to public policy making in the UK.

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Dan Ariely's revised model of labor | Daniel Pink

Dan Ariely's revised model of labor | Daniel Pink | Behavioural Economics | Scoop.it
Below is a fantastic TED Talk from Dan Ariely on why people work hard, when they're willing to make extreme efforts, and how easy it is to crush their.
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Behavioural Economics and Social Marketing

Behavioural Economics and Social Marketing | Behavioural Economics | Scoop.it
The interaction of disciplines such as health psychology, social marketing, behavioural economics, game theory and related areas is a paramount concern for policy in many areas and is a big feature of the work we are trying ...
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Behavioral Economics Can Solve Alimony Meltdowns and ...

Behavioral Economics Can Solve Alimony Meltdowns and ... | Behavioural Economics | Scoop.it
Venezuela has passed a landmark labor law for stay-at-home mothers. Full-time mothers will be able to collect a pension, in recognition of “non-salaried work traditionally done by women.” Meanwhile, in the U.S., our ...
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Is Behavioral Economics the Death of Living Wills? - Forbes

Is Behavioral Economics the Death of Living Wills?
Forbes
As a physician who conducts research on decision-making, I have been asked many times: What does behavioral economics teach us about the role of living wills in medical care?
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Maggie Craig: FCA must take positive approach to behavioural ...

Maggie Craig: FCA must take positive approach to behavioural ... | Behavioural Economics | Scoop.it
Behavioural economics has developed from an interesting idea into a useful, practical tool.
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Dan Ariely: Why Money Is The Oxygen For Life

Dan Ariely: Why Money Is The Oxygen For Life | Behavioural Economics | Scoop.it
Ariely is probably the most important economist on the planet who has no formal training in economics.

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Nudge – Making policy through a behavioural lens » Institute for Research on Public Policy

Nudging in action has given us more insight into the way people make decisions. The key now is to use that knowledge to design more realistic policies.Five years ago, Richard Thaler and Cass Sunstein published Nudge: Improving Decisions about Health, Wealth and Happiness, a book that asked us to fundamentally change the way we think about how policy is made. Nudgechallenged the prevailing approaches to policy-making and governance that were grounded in the appealing idea that human beings are rational decision-makers, cognitively sophisticated enough to process all relevant information and unswayed by emotion. It presented several years’ worth of research to demonstrate that, by contrast, our decision-making is surprisingly malleable and therefore dramatically influenced by context. And if that is the case, Thaler and Sunstein asked, is it not possible to create the context that steers people toward the right choice (or at least the one we believe brings about the greatest common good)?


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