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Augmented-reality contact lenses to be human-ready at CES

Augmented-reality contact lenses to be human-ready at CES | Befriend the trend | Scoop.it
While Google works to bring a polished Glass device to market, wearables startup Innovega is taking head-mounted displays a step further: contact lenses that interact with full HD glasses. Read this article by Nick Statt on CNET News.

Via Tiaan Jonker
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ITS.OneCampus's curator insight, January 5, 2014 7:56 AM

Hmmm, interesting!

zemac's curator insight, January 6, 2014 1:41 PM

melhor que o google glass?...

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8 Creative Ways to Use Your Smartphone Underground

8 Creative Ways to Use Your Smartphone Underground | Befriend the trend | Scoop.it
Make the most of your commute with these skill-sharpening smartphone apps for offline use.

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7 Consumer Trends for 2014 by Trendwatching

7 Consumer Trends for 2014 by Trendwatching | Befriend the trend | Scoop.it

No matter what market or industry you're in, if you’re obsessed with catering to evolving consumer needs, desires and expectations, these consumer trends will help you prosper in 2014 and beyond.


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The Future of Digital Marketing: 8 Trends

The Future of Digital Marketing: 8 Trends | Befriend the trend | Scoop.it

The success of today's marketing organizations is largely driven by their adoption of digital technologies to transform the business.

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The Modern Marketer - What are the trends?

The Modern Marketer - What are the trends? | Befriend the trend | Scoop.it
BtoB Magazine features the latest digital marketing news, tips, strategies and resources for b2b digital marketers.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, December 3, 2013 4:06 PM
Russels shares his insights on 8 key pillars for B2B Marketers. But let's start with these 3 key factors which I think we can all agree on:
- The buyer's journey is no longer linear. It is a continuous loop from research to evaluation to purchase, which now includes the sharing of the purchase experience. This influences repurchase rates and additional purchases from other buyers in their own research phase. (Source: McKinsey & Company)
- If the marketer does not provide the buyer with the desired information, they can be sure the competitor will—while also winning the attention of their prospect.
- The marketer who helps their buyers understand how to solve problems and purchase products, while also establishing the most trust, will gain buyer confidence and win the battle of the purse.

 

Share your thoughts on the 8 pillars from Russel Kern?

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How corrupt is your country?

How corrupt is your country? | Befriend the trend | Scoop.it
Transparency International’s global corruption ranking is out! 177 countries. 177 scores. Find out who tops the list, and hit share to spread the word.

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10 Things to Consider When Choosing a Cloud Service Provider

10 Things to Consider When Choosing a Cloud Service Provider | Befriend the trend | Scoop.it
Choosing the right cloud service provider for your company requires more than just visiting the prospective cloud vendor’s website and reading the reviews

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Mobile commerce: 5 trends to watch in 2014 - Kitsap Peninsula Business Journal

Mobile commerce: 5 trends to watch in 2014 - Kitsap Peninsula Business Journal | Befriend the trend | Scoop.it
Mobile commerce: 5 trends to watch in 2014 Kitsap Peninsula Business Journal We asked Michael Kopp, technology strategist and evangelist at Compuware APM Center of Excellence, to tell us what he sees as five top mobile-commerce trends to watch for...

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Experts rank the top 10 global trends | PewResearch.org

Experts rank the top 10 global trends | PewResearch.org | Befriend the trend | Scoop.it

A new report from the World Economic Forum ranks the 10 most important global trends, based on a poll of 1,592 leaders from academia, business, government, and non-profits.

 

Here are some data points that compare and contrast the public’s views around the world with the trends identified by the experts.

 

Click headline to read more--


Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
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5 B2B Marketing Trends to Watch in 2014

In B2B marketing, 2013 was the year of content marketing, social media and marketing automation among other things. In 2014, we predict a continuation of these trends—along with some new trends and philosophical shifts that will make an impact.

 

We’ve come up with a short list of trends that we think will have the biggest influence on B2B marketing plans in 2014. While not exhaustive by any means, here are five B2B marketing trends to watch....


Via Jeff Domansky
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Jeff Domansky's curator insight, December 1, 2013 10:04 AM

5 quick B2B marketing trends to watch in 2014.

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EY - Africa by numbers 2013-14

Some quantitative substance to the growing perception that African Markets offer an exciting growth and investment o…http://t.co/3yhzKZDGrS

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7 top digital marketing trends to watch in 2014 - Memeburn

7 top digital marketing trends to watch in 2014 - Memeburn | Befriend the trend | Scoop.it
Memeburn
7 top digital marketing trends to watch in 2014
Memeburn
Doing business today has highlighted the important need for all businesses to begin building their own digital business resources in order to compete in the digital world.
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