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"Compared to other small businesses surveyed by Vertical Response, nonprofits were even more likely to be present on social media channels, and had greater frequency of posting."
96% of nonprofits said they were on Facebook vs. 90% of businesses. 86% of nonprofits on Facebook reported posting on the site multiple times per week, vs. 66% of small businesses.
Nonprofits are more likely to be present on social media channels than other businesses. They report that finding relevant content is the most time consuming.
Now the question is how many nonprofits have a social media strategy?