Be Social On Media For Best Marketing !
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Be Social On Media For Best Marketing !
Social Media Marketing : Best and Worst Practices
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Facebook Timeline for Pages – The Ultimate Guide / The Social Media Guide

Facebook Timeline for Pages – The Ultimate Guide / The Social Media Guide | Be Social On Media For Best Marketing ! | Scoop.it
Facebook have finally rolled out Timeline for Pages.
Here is the ultimate guide, enjoy !

 

By Matthew  TOMMASI >> http://twitter.com/SocialGuide

 

 

Source :  http://thesocialmediaguide.com

Direct link :   http://bit.ly/yR1DM8

 

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10 Changes to Facebook's Pages And 10 Steps to Do Something About Them. | Pipeline Social Media Solutions

10 Changes to Facebook's Pages And 10 Steps to Do Something About Them. | Pipeline Social Media Solutions | Be Social On Media For Best Marketing ! | Scoop.it

"This article is written with one goal in mind–to inform you of how Facebook radically changed the game for social media marketing by implementing Timeline to business pages (as well as a plethora of other upgrades)–and what it is you need to do about it for your business..."

 

Source : http://www.pipelinesms.com 

Direct link : http://bit.ly/wGwBhb

 

 

 

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5 Awesome Examples of Engaging Social Media Campaigns / HubSpot Blog

5 Awesome Examples of Engaging Social Media Campaigns / HubSpot Blog | Be Social On Media For Best Marketing ! | Scoop.it

"So you want more Twitter followers, eh ?

You want to increase your 'likes' on your Facebook business page ?

Social media sites make great tools to engage prospects and customers as well as share content and messages about your brand.

Since as a marketer, you're primarily using these tools for promotional purposes, you need to make sure you're attracting new fans and followers through content and campaigns that will attract the types of prospects your brand wants; followers that may be interested in what your business has to offer and will actually wantto engage with your brand..."

 

By Lauren Sorenson

 

Source : http://blog.hubspot.com

Direct Link : http://bit.ly/tnKGZY

 

 



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Anatomy of Facebook: The World is Getting Smaller! [Study] / MINDJUMPERS

Anatomy of Facebook: The World is Getting Smaller! [Study] / MINDJUMPERS | Be Social On Media For Best Marketing ! | Scoop.it

"Last week, Facebook released two studies made in collaboration with researchers at the Università degli Studi di Milano.

In the first study, they measured how many friends people have, and found that this distribution differs significantly from previous studies.

And in the second, they measured the number of connections between people.

Both of the studies show that Facebook, as a social network is both global and local – it connects people who are far apart, but also enables connections locally.

And with the help of Facebook, a large section of people are getting connected thus creating a sense of the world being smaller."

 

By Charu Dwivedi

 

Source : http://www.mindjumpers.com

Direct Link : http://bit.ly/uprYkd

 

 

 

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Four Steps to Develop a Successful Mobile Strategy | FMM Mobile: Fashion, Marketing & Media |

Four Steps to Develop a Successful Mobile Strategy | FMM Mobile: Fashion, Marketing & Media | | Be Social On Media For Best Marketing ! | Scoop.it

"4 Steps To Developing A Successful Mobile Strategy. How do you create mobile app and mobile web strategies for brands and retailers."

 

By Nazgul Kemelbek

 

Source : http://fashionablymarketing.me

Direct Link : http://bit.ly/uQCN9j

 

 

 

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5 Tools to Increase Your Social Media ROI | Jeffbullas's Blog

5 Tools to Increase Your Social Media ROI | Jeffbullas's Blog | Be Social On Media For Best Marketing ! | Scoop.it

"There’s a lot of hype around influence. Sure, there’s Klout, Peer Index and the like, and maybe they’ll figure it out and the metric for influence will become more valuable.

 

Pam Moore recently put it best in a comment on Social Media Today. She said (and I paraphrase)

“more than influence isn’t it the ROI that’s really important?”

Increasing your Social ROI is vital and you should be asking:

* Are you converting leads ?

* Are you increasing following ?

* Is your engagement going up ?

These are the questions you must be asking yourself if you are to run a success social marketing campaign.

Here are 5 Tools to ensure you’re getting the maximum ROI from your social efforts, and improving your social conversions."

 

By Tammy Kahn Fennell

 

Source : http://www.jeffbullas.com

 

 

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How to Leverage and Promote Infographics | Marketing Technology Blog

How to Leverage and Promote Infographics | Marketing Technology Blog | Be Social On Media For Best Marketing ! | Scoop.it

"Marketing infographics have been a source of great attention for the Marketing Technology blog. So much so that I’ve set up Google Alerts for the term infographic and I review them throughout the day. Since infographics have become so popular, the content industry is being overwhelmed with bad infographics… so we’re pretty picky about what we share or don’t share to insure that we’re always providing value."


By Douglas Karr / @dknewmedia , @mktgtechblog



Source : http://www.marketingtechblog.com

Direct link : http://bit.ly/vWvpbE

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How to Optimize Your Google+ Business Page / #Free #Ebook / Hubpost Blog

How to Optimize Your Google+ Business Page / #Free #Ebook  /  Hubpost Blog | Be Social On Media For Best Marketing ! | Scoop.it

"Have you created a Google+ Page for your business yet? With more than 40 million users, Google+ has emerged as a key player in the social media space, and this week, Google+ opened its doors to companies by introducing business pages. To give your company a head-start on Google+, download our newest guide, hot off the press -- How to Use Google+ for Business -- and be sure to add HubSpot's Google+ Page to your Circles!"


By Pamela Vaughan


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Why B2B Companies Should Use Foursquare | CustomerThink

Why B2B Companies Should Use Foursquare | CustomerThink | Be Social On Media For Best Marketing ! | Scoop.it

"The explosion of social media has effects far beyond how B2Bs market. Companies everywhere struggle with the question of how to manage their B2B social media efforts and along with that, how much access they should allow their employees to social media while on the job..."


By Maria Pergolino

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10 Social Media Marketing Tips and Tricks for Twitter | Team Member Articles | iContact-Blog

10 Social Media Marketing Tips and Tricks for Twitter | Team Member Articles | iContact-Blog | Be Social On Media For Best Marketing ! | Scoop.it

"Whether you’re a technology wiz or an Internet novice, you’ve probably noticed the ubiquitous lowercase “t” that represents the world’s fastest-growing social network. Yes, I’m talking about Twitter...

To help you get started, I’ve compiled a list of Twitter tips and tricks that will hopefully answer some questions and might even teach you something new about one of the world’s top social networks..."


Written By:
Eddie Howard. iContact Product Manager

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Social Commerce Platform Overview: Groupon – Lucrative or Loss-Leader?

Social Commerce Platform Overview: Groupon – Lucrative or Loss-Leader? | Be Social On Media For Best Marketing ! | Scoop.it

"According to Wikipedia, Groupon – a portmanteau derived from “group coupon” – is a daily deal website that features heavily discounted gift certificates usable at local or national companies.

The principle is simple, retailers sell in bulk to customers who club together to get wholesale prices (aka group-buy) and the business exchanges margin for volume.

Deals can be offered as deep as 70 to 80 percent off regular prices – with Groupon taking its own cut – and Groupon works with retail, restaurant, hotel, travel, leisure and entertainment chains, as well as independent local merchants – such as dental practices, beauty institutes and spas.

In order for a deal to become ‘active’, a certain number of coupons have to be purchased, which is where the idea of ‘group couponing’ comes in..."


By Paul Chaney

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Google Reader: The New Traffic and Activity Machine for Google+ | SheGeeks

Google Reader: The New Traffic and Activity Machine for Google+ | SheGeeks | Be Social On Media For Best Marketing ! | Scoop.it

"Don’t mistake this as an attempt at making Google Reader more social. This is not about Google Reader at all. In fact, it’s all about sending traffic and activity to Google+. Google Reader has a very active and loyal base of users, but they’re more interested in converting them into Google+ users."

by Corvida RAVEN


Via The New Company
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10 informative B2B marketing infographics / Econsultancy

10 informative B2B marketing infographics / Econsultancy | Be Social On Media For Best Marketing ! | Scoop.it
i've rounded up ten recent infographics on B2B marketing and related issues, including funnel optimisation, marketing automation, and B2B in social media.

 

By Graham Charlton

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20 Amazingly Branded Company Facebook Timeline Pages | Creative Guerrilla Marketing

20 Amazingly Branded Company Facebook Timeline Pages | Creative Guerrilla Marketing | Be Social On Media For Best Marketing ! | Scoop.it

"If you haven’t heard, Facebook recently released the Timeline update for brands and companies. As of Wednesday, brands have been given the opportunity to opt in to the new redesign and explore the new features. If you’re unfamiliar with the new features, here is a brief breakdown..."

 

Source : http://www.creativeguerrillamarketing.com 

Direct link : http://bit.ly/wxAOnB

 

 

 

 

 

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10 Social Media Tips for Bloggers / Sociable360

10 Social Media Tips for Bloggers / Sociable360 | Be Social On Media For Best Marketing ! | Scoop.it

"When it comes to building an audience and driving traffic, bloggers are turning to social media with record results.

Instead of relying on organic search or (gasp) IRL friends, successful bloggers know they have to develop a following on key social networks as a way to promote their brands and ultimately get more clicks.
Twitter, Facebook, StumbleUpon and now Pinterest provide the savvy blogger with plenty of opportunities to attract new readers and engage with regulars, but it can be overwhelming if you’re new to social media or if you only use it for fun.
Here are 10 tips to help bloggers navigate the increasingly complex world of social media — while still making time to write content."

 

By Liz Borod Wright

 

Source : http://sociable360.blogspot.com 

Direct link : http://bit.ly/zhIt4x

 

 

 

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Is Content Curation Stealing or a Shrewd B2B Marketing Practice?

Is Content Curation Stealing or a Shrewd B2B Marketing Practice? | Be Social On Media For Best Marketing ! | Scoop.it

Extract :

 

"Many companies are starting to realize that content marketing is the future of B2B marketing.

Content marketing is changing the way B2B marketers work.

In fact, content marketing is now the most used marketing strategy for B2B companies.

However, what about the practice of content curation (the gathering and organizing of other companies/peoples content in ways that are meaningful to specific target audience)?

Is it stealing or is it a great way to drive your marketing efforts ?"

 

"When done ethically content curation is not theft, but is a shrewd B2B marketing practice."

 

By Andrew Hunt

>> http://twitter.com/InboundSales

 

 

 

 

 "Throughout the process we ensure quality and proper author attribution and look to highlight our contributors – our focus is building a community."

 

Brian Rice, Co-Founder of http://www.business2community.com

 

 

"Our goal is to be THE launching point out to all the great content getting created on particular topics."

 

Tony Karrer is the Co-Founder and CTO of

http://www.aggregage.com/

 

 

 

 

Source : http://www.inboundsales.net

Direct Link : http://bit.ly/vVmR1b

 

 

 

 

 

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Google+ useful Tips, Tricks and Resources | 6S Marketing

Google+ useful Tips, Tricks and Resources | 6S Marketing | Be Social On Media For Best Marketing ! | Scoop.it

"There are tons of guide on Google+ so this is not a how to article but gives you a list of tips and tricks to make your Google+ experience even better."

 

By Julien Simon

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A selection of the ten best social media videos in November 2011 / simplyZesty

A selection of the ten best social media videos in November 2011 / simplyZesty | Be Social On Media For Best Marketing ! | Scoop.it

"Over on Simply Viral we share the best social media videos on a daily basis as we sift through the billions of videos on Youtube to find one amazing piece of content.

We have a mixture of videos that have been a massive hit on Youtube as well as some marketing case studies from some of the world’s biggest brands.

The videos cover everything from cats, Facebook timeline, Christmas ads, iPads and a classic piece of marketing from Coca Cola.

Sit back and enjoy some of these brilliant pieces of marketing from the month of November this year…"

 

By Niall Harbison

 

Direct Link : http://bit.ly/u4JZiR

 

 

 

 

 

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Twitter Is Quietly Building A Huge Business / Business Insider

Twitter Is Quietly Building A Huge Business /  Business Insider | Be Social On Media For Best Marketing ! | Scoop.it

"After a bit of fumbling, which is normal for a company exploring a new medium, Twitter has been quietly but steadily rolling out its ad units. And evidence thus far suggests that they have been performing really well...


Therefore, this is what we're prepared to say about Twitter's business :


* It's still early days—and that's the point.

* Twitter ads have the potential of being a drug for marketers.

* Twitter is the new TV."


By Pascal-Emmanuel Gobry >> http://twitter.com/pegobry


Source : http://www.businessinsider.com 

Direct Link : http://read.bi/tLW1c5



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The Digital Path to Social Media Success / Search Engine Watch

The Digital Path to Social Media Success / Search Engine Watch | Be Social On Media For Best Marketing ! | Scoop.it

"How social media is being integrated with the whole of digital marketing is one of the greatest momentums were now witnessing as marketers."


By Jason Cormier


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Keep Track, Expand Klout with Content Curation

Keep Track, Expand Klout with Content Curation | Be Social On Media For Best Marketing ! | Scoop.it

What’s Curation?


"Curation is about keeping track of important online content.

For an excellent Mashable article on the subject, visit Why Content Curation is Here to Stay by Steve Rosenbaum.From the post:


“Curation comes up when search stops working,” says author and NYU Professor Clay Shirky. But it’s more than a human-powered filter. “Curation comes up when people realize that it isn’t just about information seeking, it’s also about synchronizing a community.”


Content curation bridges the gap between auto-generated link aggregates and thoughtfully culled lists of posts. Curation is easy and time-savvy. An added bonus for people with no intact memory (that would be me) is that it offers a great way to review material once enjoyed but subsequently forgotten."


Posted by Dawn Groves

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5 Ways To Amplify Your Social Media Message / We are SOCIAL PEOPLE

5 Ways To Amplify Your Social Media Message / We are SOCIAL PEOPLE | Be Social On Media For Best Marketing ! | Scoop.it

"The life of a social post isn’t particularly long, so it’s imperative you find ways to amplify your message. Here are 5 tools to you should not be without. Simply put, they will increase the number of eyeballs to your message and to your business.

1. MarketMeSuite: Social Marketing Management
2. Buffer: Social Timing
3. LiveFyre: Social Commenting
4. iOS5 for iPhone: Social On The Go
5. Strawberryj.am: Social Linking"

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Multichannel customer experience: how mature is your organisation? / Econsultancy

Multichannel customer experience: how mature is your organisation? / Econsultancy | Be Social On Media For Best Marketing ! | Scoop.it

'Mature' companies have overcome technical and data challenges in their quest to deliver a compelling multichannel customer experience, while less mature organisations are neglecting customer service and staff empowerment while they struggle to catch up, according to new research published by Econsultancy and Foviance today.


By Linus Gregoriadis

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The Seven Personality Types on Social Media | Social Media Today

The Seven Personality Types on Social Media | Social Media Today | Be Social On Media For Best Marketing ! | Scoop.it
So, as the force that is social media drives onwards and upwards, more and more newbies are entering the online foray that is Facebook, Twitter, personal blogging and the myriad of other social spaces available for us to live, work, and play on.

Via k3hamilton
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Content Curation Is The Key To Win The SEO Battle | Forbes

Content Curation Is The Key To Win The SEO Battle | Forbes | Be Social On Media For Best Marketing ! | Scoop.it

The battle for top billing on the search results page is fierce – and sites with fresh, relevant content are the ones that come out on top. Sounds like an easy formula, but maintaining SEO performance is often easier said than done. As any marketer will tell you, continuously creating, publishing and promoting original content is no small task. That is why many are turning to content curation tools that help find, organize and share content online to ensure that their site is constantly delivering updated, highly topical, keyword-rich content – making it a natural winner in the battle of Search Engine Optimization.

 

SEO performance is top of mind for most marketers in today’s digital world. Most marketers I speak with want to know how simply generating content is going to propel them to page one of the search results. It is important for marketers to understand that generating content is not the only thing about curation that will translate into better SEO performance.

 

Here is a list of ways that content curation allows you to fight above your weight class in the battle for first page results...

[read full article http://j.mp/vfN0MC]


Via Giuseppe Mauriello
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Anise Smith's comment, October 31, 2011 6:32 PM
GREAT Post!
Giuseppe Mauriello's comment, October 31, 2011 6:36 PM
Hello Anise,
thank you for appreciation, rescoop and RT on Twitter. Much appreciated!
Ken Morrison's comment, November 1, 2011 7:12 PM
I love these short, clear hints and reminders. I will share it with my students.