ABC15.com (KNXV-TV) (blog)Social Search and Social ROI, Part 1: SEO and Social Media Strategies ConvergeinformITAs search engines get more social, demonstrating social media return on investment (ROI) should get easier.
Social Media Marketing : Une nouvelle ère ou juste un autre outil de marketing sur Internet ?
With a number of tools available for online internet marketing, social media has emerged as one of the most potent ones. >>> The domain of social media marketing is still in a nascent stage and not many internet marketing companies may be able to claim expertise in the particular field, but in my opinion one need not be an expert to run a social media marketing campaign. You may devote a few hours daily to it and while providing a small touch of creativity, social media will itself do the promotion of your product.
Going online to research a product before you buy it is something nearly everyone does at least a few times a year. People look up everything online, especially high-tech items, clothing, cars, and even DVDs and CDs.
It has taken a bit of time and a lot of effort, but we finally have the 2011 Richardson/McCord Training Social Media in Marketing and Sales Survey results.
Two things stick out :
1. Both salespeople and companies, whether they currently use social media or not, are struggling to figure out how to use it effectively. 2. To date, social media has been pretty useless in generating actual sales.