Bajo las Redes
0 view | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Wagili
Scoop.it!

Social Strategy, How to Build a Sustainable Social Media Marketing ...

Social Strategy, How to Build a Sustainable Social Media Marketing ... | Bajo las Redes | Scoop.it
Social Media Marketing Podcast 60, in this episode Neal Schaffer shares the core elements your social strategy needs to be successful and sustainable.
more...
No comment yet.
Rescooped by Wagili from Public Relations & Social Media Insight
Scoop.it!

Anatomy of a Successful Social Media Strategy - Business 2 Community

Anatomy of a Successful Social Media Strategy - Business 2 Community | Bajo las Redes | Scoop.it

Social media is daunting, that much is blindingly apparent. With every day that passes, it seems like more and more social networks crop up. Sure, the big names in the business are obvious: Facebook, Twitter, Linkedin and Google Plus. There are also plenty of alternatives that are just as popular like Pinterest, Tumblr, StumbleUpon, Reddit, MySpace (yes it’s still around), Orkut and more.

 

The question sticks out like a sore thumb; as a small business, how you could possible maximize your exposure while trying to manage so many networks at once?

 

The answer is actually pretty simple. You need to draw up a complete social media strategy. No matter what kind of business you have, or what your long term goals are you need to approach social media as you would any other project.

 

There are several defining factors that will directly affect how well your social media campaign works. Defining a proper strategy allows you to visualize all of those elements and address them as necessary..?


Via Jeff Domansky
more...
Jeff Domansky's curator insight, October 9, 2013 2:51 AM

Start with a solid social media strategy and the tactics become much easier.

Ali Anani's curator insight, October 10, 2013 12:17 AM

The Law of Large Numbers is in operation. Too many social networks with few standing out and a growing need to crystallize out a relevant strategy.