This is reprinted from The Twitter Developer's Website - Twitter TV. It's a wonderful document that will surely help Social Media practitioners in the TV arena. Unless you are French - where mentioning Twitter or Facebook has been banned by the French TV regulatory agency, Conseil Supérieur de l’Audiovisuel (CSA), similar to Ofcom in the UK and FCC in the US.
Twitter has released of a compendium of best practices for engaging and growing your audience on Twitter using the power of the TV screen - along with some compelling data in the form of graphs and a video. This is a living document that will grow and change over time at Twitter - as shows and networks continue to break new ground with Twitter on air.
Via Nicolas Weil