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Embedded Video Schema Markup: A 7-Step Checklist for Great Results

Embedded Video Schema Markup: A 7-Step Checklist for Great Results | Backlinks for your Blog | Scoop.it

Couple solid authorship with good semantic markup best practices and you will achieve solid rankings. Here's a checklist of steps to follow to achieve success with your embedded videos using semantic video markup to your web pages.


Via Pedro Da Silva
Neil Ferree's insight:

We all know how imprtant it is to have a good video marketing strategy in place. This Schema Markup process makes video marketing easier to get your video content ranked in the Google search results.

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Jonathan Ginsberg's curator insight, July 7, 2013 9:12 AM

A few extra steps to enhance video rankings.

Backlinks for your Blog
Tools, Tips and Techniques on How to Build Quality Backlinks to your Blog. Curated by Neil Ferree by way of http://www.FerreeMoney.com
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How to Manage Your Social Media Presence

How to Manage Your Social Media Presence | Backlinks for your Blog | Scoop.it
Follow this blueprint to manage your social media presence so when someone Google's your name, your social profiles are compelling and social engaging.
Neil Ferree's insight:
How to Increase Your Social Media Presence

It’s not enough to simply write a blog post article, ping your article to an RSS feed and rely on your on-page optimization efforts to rise above the massive noise level.


To get our marketing message found, seen, read and shared by our target audience, we have to amplify our social content marketing campaigns by sharing our content to our top social media channels.

To do this effectively, requires that we deploy a content marketing system so we can share our content and increase our social media presence to our social footprint.


This is why I created my DiY Content Marketing System so you can share your content to your top socials using the @Neil Ferree like 1 million other internet marketers do every day.

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How Social Media Affect SEO?

How Social Media Affect SEO? | Backlinks for your Blog | Scoop.it
Neil Ferree's insight:

The 2013 Moz Search Ranking Factors study shows that pages with Google+1, Facebook likes, tweets, and comments tend to rank higher.

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malek's curator insight, August 30, 8:11 AM

"links cause sites to rank higher. But any link created purely for SEO reasons is spam. It is an attempt to artificially manipulate rankings."

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High Performance Browser Networking

High Performance Browser Networking | Backlinks for your Blog | Scoop.it
Neil Ferree's insight:
TLS Handshake

Before the client and the server can begin exchanging application data over TLS, the encrypted tunnel must be negotiated: the client and the server must agree on the version of the TLS protocol, choose the ciphersuite, and verify certificates if necessary.


Unfortunately, each of these steps requires new packet roundtrips (Figure 4-2) between the client and the server, which adds startup latency to all TLS connections.

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4 Questions For Anyone With Multiple NC DWI Arrests [Infographic]

4 Questions For Anyone With Multiple NC DWI Arrests [Infographic] | Backlinks for your Blog | Scoop.it
North Carolina DWI laws for people who have more than one DWI can be complicated. Watch this video as attorney Bill Powers explains. Includes infographic.
Neil Ferree's insight:

The Consequences of a DWI in North Carolina is expensive and can cost you serious setbacks to your lifestyle.


Give a listen to these expert legal minds on the top issues you need to be aware of if you've had multiple DWI offenses in North Carolina.


  1. Was a Child under 18 In the Car
  2. Have you had multiple DWI in the past 7 Years
  3. Was your License Previously Revoked
  4. Was Wreck or Bodily Injury a Result


NC Law Talk is a Great Source for Legal News

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How I promote my new blog posts

How I promote my new blog posts | Backlinks for your Blog | Scoop.it

After I have finished writing, editing, deep linking and have published a new blog post, my work has just gotten started.


Simply creating content isn't sufficient to gain readership. You need to actively promote that new post so that people can see it and have a chance to read it.


It can take a long time to build up email and RSS subscribers, so in the meantime, you will need to be more proactive. Here are all the things I do after I publish a post to get readers to it.

Neil Ferree's insight:

One of the best and most proliferous bloggers I know on Google+ is @Mike Allton.Once Mike hits the publish button, he kicks into high gear the marketing of his content. 


Most of these techniques are well known. Some of these gems are not to well know. All of them should become part of your content marketing efforts. 


Tips on how to manage your social media presence.



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Neil Ferree's comment, July 27, 1:35 PM
Hey @malek I like your new RED headlines, How did you do this?
malek's comment, July 27, 2:04 PM
from the Customization menu of your topics, click "edit template parameter", and then all details of colors and fonts are under your fingers, good luck.
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How to Create a Social Media Marketing Plan From Scratch

How to Create a Social Media Marketing Plan From Scratch | Backlinks for your Blog | Scoop.it
The complete beginner's guide to creating a social media marketing plan, for those brand new to social media and looking for a straightforward way to start.
Neil Ferree's insight:

Knowing when to post an update on which social channel is not an exact science. Given the massive number of updates the get processed via the Buffer app, these metrics should be as accurate as any? 


  • Twitter 1-3 pm weekdays
  • Facebook - 1-4 pm and 2-5pm weekdays
  • LinkedIn - 7-8:30 am and 5-6pm Tuesday, Wednesday
  • Tumblr - 7-10pm weekdays and 4pm on Fridays
  • Instagram - 5-6 pm weekdays and 8pm on Mondays
  • Pinterest - 2-4 pm and 8-11pm weekdays
  • Google+ - 9-11 am weekdays


Tips on how to manage your social media presence

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11 Essential Elements of a Perfect Blog Design

11 Essential Elements of a Perfect Blog Design | Backlinks for your Blog | Scoop.it
Are you trying to create the perfect blog design? You know, one that encourages people to read your content and share it on the social web and, most impo
Neil Ferree's insight:

Designing a blog that can boost your traffic isn't that hard.


All you have to do is follow the steps above. If you do, you should see an increase in traffic. If you don't have time to make all of the adjustments above, start with installing a scrolling social plugin and threaded commentsThose two simple changes will increase your social media traffic and search traffic in the long run.

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A Better Understanding of Personalized Search - Justin Briggs

A Better Understanding of Personalized Search - Justin Briggs | Backlinks for your Blog | Scoop.it
Over the years, search results have become increasingly complex and that trend is likely to continue. The traditional model of 10 blue […]
Neil Ferree's insight:

In summary:


  • 73% of new rank 1 results originate from rank #2
  • 93% of new rank 1 results come from the first page
  • 82% of old rank 1 results remain somewhere on the first page


Looks like, even in these turbulent SEO times, ranking #1 still means something.

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How To Do Keyword Research For Niche Sites- Step by Step

How To Do Keyword Research For Niche Sites- Step by Step | Backlinks for your Blog | Scoop.it
Are you starting a niche site? Then Keyword research is the most crucial step of your success. Read my step by step guide to find gold nugget keywords !
Neil Ferree's insight:

These are some useful keyword research tools and techniques you could / should follow to come up with a nice set of semantic rich long tail keyword phrases.


Step 2 is to make sure to optimize your articles and videos and social updates to get your web pages to rank high in the search results.

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malek's curator insight, July 8, 12:02 PM

You're in the right place if you're hunting for those keywords that may potentially be a good niche to built a resource for. It's time consuming and can be frustrating. A great guide for killer keywords research 

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Promote Your Blog: 10 Steps to Ultimate Blog Promotion [Cheat Sheet]

Promote Your Blog: 10 Steps to Ultimate Blog Promotion [Cheat Sheet] | Backlinks for your Blog | Scoop.it
Blog promotion never ends. Learn to promote your blog with minimum effort for maximum results with my personal cheat sheet I use to promote posts at Traffic Generation Café.
Neil Ferree's insight:
Top of Social Bookmarking Pages
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Top 1% Most Viewed on SlideShare

Top 1% Most Viewed on SlideShare | Backlinks for your Blog | Scoop.it

One of the Top 1% Most Viewed SlideShare Decks in 2013.

Neil Ferree's insight:

According to the experts, social social channels like SlideShare, YouTube, LinkedIn, Facebook, Twitter, Listly and Google+ will drive more traffic to your WordPress website than ever before.


In my experience, when your content is optimized such that your SlideShare Deck and YouTube Video and Google+ posts and Tweets and Facebook updates are in sync with each other, when taken in total, your semantic footprint and body of work becomes more appealing to the SE bots and your readers.

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Neil Ferree's curator insight, January 23, 7:19 AM

Social Shares is the New SEO was my most viewed Deck in 2013 with just over 38,000 views.


SlideShare has an Alexa Rank of 123 and one of my top performing social channels for all of 2013. SlideShare was acquired by LinkedIn and therein lies a huge opportunity for social content marketing.


If you want to Discuss How to Launch a Successful Social Content Marketing Campaign Click Here

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7 Smart Ways to Combine Content Marketing with SEO for More Qualified Search Traffic

7 Smart Ways to Combine Content Marketing with SEO for More Qualified Search Traffic | Backlinks for your Blog | Scoop.it

Content marketing and SEO are like peanut butter and jelly. You can eat them on their own, and they are delicious…


But look what happens when you combine them

Neil Ferree's insight:

You shouldn't be blogging for the sake of it. You should be blogging based on what your visitors want to read as well as what keywords you want to target.


It doesn’t matter that most of your search data is “not provided”. You can actually figure out what keywords are driving you traffic by using data from these 3 Google Analytics reports.


This is How to Build a DiY Content Marketing System you can run on your own without having to hire someone to do it for you.


The key to obtaining large volumes of traffic successfully with this model is to cross-reference the keywords you are writing content on with Google Trends

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How to Promote Your Blog Post to Get 1000 Shares

How to Promote Your Blog Post to Get 1000 Shares | Backlinks for your Blog | Scoop.it
This post gives amazing tools and tips on how to promote your blog post. Check it out now, you'll be glad you did (very popular post).
Neil Ferree's insight:

We all know that the getting the title right is key.and Social Shares plugins make it easy for readers to share your content. Your imagery will have a major impact on 2nd tier social shares.


Good Onpage Optimization is good is key for organic SEO traffic. Don't forget about how important Pinterest is for photos and pics. 

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Summer SEO News You Should Know About: HTTPS. Rich Snippets, More - Business 2 Community

Summer SEO News You Should Know About: HTTPS. Rich Snippets, More - Business 2 Community | Backlinks for your Blog | Scoop.it

Summer SEO News


You Should Know about: HTTPS and Rich Snippets,  


Do you have over-optimized pages and backlinks with over-optimized commercial anchor text?

Neil Ferree's insight:

There are many parts to take into account when optimizing an article or a page on your site. These are the best practices when doing so.

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10 Vital WordPress Security Tips : @ProBlogger

10 Vital WordPress Security Tips : @ProBlogger | Backlinks for your Blog | Scoop.it

This article overviews a few key security tips for WordPress blogs.


There’s an ever growing collection of useful plugins, but it’s dangerous to think that there is a single solution to website security. It’s important to maintain an ongoing interest in security to provide a reliable defence against hackers.


These WordPress tips will help protect your WordPress web site and better manage your social media presence.

Neil Ferree's insight:
Enable Secure SSL Login Pages

Logging into WordPress through an encrypted channel will provide another layer of protection. Be sure to check with your hosting provider to see if you have an SSL certificate, or are utilising Shared SSL. Then add this line of code to your wp-config.php file: define (’FORCE_SSL_ADMIN’, true); 


If you want an easier option, then there is a plugin that allows SSL control of your site: WordPress HTTPS (SSL)

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Top 40 SEO Blogs to Read in 2014

Top 40 SEO Blogs to Read in 2014 | Backlinks for your Blog | Scoop.it
These top 40 SEO blogs are the best SEO blogs in the industry. I've provided a link to their blog and a link to their twitter profile. Enjoy!
Neil Ferree's insight:

The Top 10


1. The Moz Blog

Blog: http://moz.com/blog
Twitter: @moz

2. Search Engine Land
Blog: http://searchengineland.com
Twitter: @sengineland

3. QuickSprout
Blog: http://www.quicksprout.com/blog/
Twitter: @neilpatel

4. YouMoz
Blog: http://moz.com/ugc
Twitter: @moz

5. Matt Cutts
Blog: http://www.mattcutts.com/blog/
Twitter: @mattcutts

6. SEOBOOK
Blog: http://www.seobook.com/blog
Twitter: @seobook

7. Rand Fishkin
Blog: http://moz.com/rand/
Twitter: @randfish

8. Search Engine Watch
Blog: http://searchenginewatch.com
Twitter: @sewatch

9. Search Engine Journal
Blog: http://www.searchenginejournal.com
Twitter: @sejournal

10. Bruce Clay
Blog: http://www.bruceclay.com/blog
Twitter: @BruceClayInc




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Google’s 200 Ranking Factors | The Complete List

Google’s 200 Ranking Factors | The Complete List | Backlinks for your Blog | Scoop.it

Google uses about 200 ranking factors in their algorithm...But what the heck are they? Well today you're in for a treat because I've put together a complete list. 

Neil Ferree's insight:

203 Ranking Factors Google uses to Rank a Website. Each ranking factor in Brian Dean list is defined so even a non-SEO can use these ranking factors so your website will rank better in the SERP's.


You still need to manage your social media presence so you can get your marketing message found, read and shared on the social web.

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malek's curator insight, July 30, 12:53 PM

One of the best article to read about G ranking.

Disclaimer: Not official!!

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Social Signals and SEO

Social Signals and SEO | Backlinks for your Blog | Scoop.it
Forget everything you've read about correlations between social and search. Here's the Social SEO math you must understand to succeed.
Neil Ferree's insight:

When I read high level SEO articles likes this one from AJ Kohn I think what non SEO's (Docs, Dentists, Lawyers and Plumbers) must be going through when they contemplate creating and curate content that will resonate with their target audience?


Suffice to say, this level of detailed Social SEO is way above the pay grade of 99% of the online marketing world?


Big Brands with infrastructure, resources and budgets might be able to connect the dots on this level of online marketing tactics, but I suspect most can't due to limitations of time, money and resources.


This is why solutions like Scoop.it are so valuable to small business owners who don't (or can't) afford to read, understand and deploy such technical marketing tactics and why solutions that any SMB can deploy in hours vs. weeks & use DIY content marketing systems so they can better manage their social media presence.

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Jonathan Ginsberg's curator insight, July 29, 3:14 PM

Thanks Neil Ferree for posting this article about social sharing and SEO.

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Warning: Sharing That Image Could Get You Banned or Blacklisted - dustn.tv

Warning: Sharing That Image Could Get You Banned or Blacklisted - dustn.tv | Backlinks for your Blog | Scoop.it
The way in which you you are sharing images online can actually get you banned, blacklisted or even prosecuted in a court of law! Here's how to do it right.
Neil Ferree's insight:

There are dozens of Shutterstock type sites where you can find and download for a fee, HD images to use in your blog post articles.


Dustin.tv shows us how we can use Google images in much the same way, only this tactics prevents you from getting banned or worse!



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The 9 Most Powerful Blog Promotion Tactics From Top Marketing Experts

The 9 Most Powerful Blog Promotion Tactics From Top Marketing Experts | Backlinks for your Blog | Scoop.it

So you’ve got your blog up and running, and you’ve been writing a bunch of quality posts. Yet the traffic isn’t quite what you wish it were. What do you do? Well, Brian Lang from Small Business Ideas Blog asked precisely that question to 40+ experts and put it in this infographic. 

Neil Ferree's insight:

Follow these Tactics to Promote Your Blog


  1. Be Helpful
  2. Be Unique
  3. Tell Stories
  4. Quote Experts
  5. Respond to Trends
  6. Do Proper KW Research
  7. Create Original Images
  8. Overlay Images with Text
  9. Invest in Content Design
  10. Create Visual Content
  11. Build Relationships First
  12. Build a Loyal Audience
  13. Share Other People's Content
  14. Use Social Media to Network
  15. Don't Do Social ♥ Be Social
  16. Know Your Target Audience
  17. Match Content to Your Audience
  18. Use Email Marketing to Collect Leads
  19. Segment Your Email List by Relevancy
  20. Share with those with Similar Content
  21. Reach Out to Influencers 
  22. Prioritize Your Promoters
  23. Tag/Mention Relevant People
  24. Add context When Sharing
  25. Get a Lot of Personal Exposure
  26. Maximize Social Media Sharing
  27. Retweet for Visibility
  28. Use Multiple Tweets
  29. Milk Older Content
  30. Use Pinterest
  31. Take Action
This Awesome Infographic crafted by ReferralCandy



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WordPress plugin vulnerabilities affect 20 million downloads

WordPress plugin vulnerabilities affect 20 million downloads | Backlinks for your Blog | Scoop.it
Since May, security firm Sucuri has discovered critical WordPress plugin vulnerabilities affecting four plugins that have nearly 20 million downloads.
Neil Ferree's insight:

If you're admin on a WordPress install, check to see that you have the following current versions of each affected plugin:


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Google Pulls Profile Photos and Circle Counts from Search Results

Google Pulls Profile Photos and Circle Counts from Search Results | Backlinks for your Blog | Scoop.it

Google announced today they will remove profile photos and the author's Google+ circle counts from search results.


According to John Mueller We've been doing lots of work to clean up the visual design of our search results, in particular creating a better mobile experience and a more consistent design across devices. As a part of this, we’re simplifying the way authorship is shown in mobile and desktop search results, removing the profile photo and circle count. (Our experiments indicate that CTR behavior on this less-cluttered design is similar to the previous one.).


This makes it more challenging to manage your social media

Neil Ferree's insight:

My guess is, if you ask t00 people if they'd like to continue having their Google Authorship Photo in the SERPs 99% would say yes!

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SEO Traffic 2014 | SEO Guide for Non-SEOs

SEO Traffic 2014 | SEO Guide for Non-SEOs | Backlinks for your Blog | Scoop.it
Google search engine traffic is a doozy. So how do we, non-SEOs, get a shot at it? My SEO Traffic 2014 guide for non-SEOs will show you how.
Neil Ferree's insight:
The Ultimate SEO Guide for non-SEO's


Use on-page SEO Help the search engines and readers to better understand your pages.

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Social Shares and SEO MindMap

Social Shares and SEO MindMap | Backlinks for your Blog | Scoop.it

Social Shares is the New SEO. This Mind Map shows the tools and apps I use for setting up a DiY Content Marketing System.

Neil Ferree's insight:

As you can see from this Mind Map, there are many moving parts to a robust Social Content Marketing Model.

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Neil Ferree's curator insight, March 25, 6:04 PM

Which impacts your social content marketing more?


My experience shows that social signals
  • Facebook Like  
  • Google +1
  • Retweet
happens far more often than social share (ie) when someone shares your content with their social connections, much the same way we do here on Scoop.it
kay's comment, April 28, 1:34 AM
awesome map
kay's comment, April 28, 1:34 AM
awesome map
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WordPress Ping List for Faster Indexing Your Blog Posts

WordPress Ping List for Faster Indexing Your Blog Posts | Backlinks for your Blog | Scoop.it
WordPress ping list is a great feature available in WordPress CMS for increase your blog reach to important search engines very quickly. Everyone knows that blog features a huge advantage over stat...
Neil Ferree's insight:

Ping List for Your WordPress Website


  1. http://blogsearch.google.com/ping/RPC2
  2. http://api.my.yahoo.com/RPC2
  3. http://api.my.yahoo.com/rss/ping
  4. http://bblog.com/ping.php
  5. http://blog.goo.ne.jp/XMLRPC
  6. http://api.feedster.com/ping
  7. http://blogdb.jp/xmlrpc
  8. http://bulkfeeds.net/rpc
  9. http://www.blogsnow.com/ping
  10. http://blogmatcher.com/u.php
  11. http://www.blogstreet.com/xrbin/xmlrpc.cgi
  12. http://www.mod-pubsub.org/kn_apps/blogchatter/ping.php
  13. http://www.snipsnap.org/RPC2
  14. http://www.weblogues.com/RPC/
  15. http://coreblog.org/ping/
  16. http://www.newsisfree.com/RPCCloud
  17. http://www.popdex.com/addsite.php
  18. http://ping.cocolog-nifty.com/xmlrpc
  19. http://topicexchange.com/RPC2
  20. http://trackback.bakeinu.jp/bakeping.php
  21. http://www.a2b.cc/setloc/bp.a2b
  22. http://www.blogoole.com/ping/
  23. http://www.blogoon.net/ping/
  24. http://www.blogpeople.net/servlet/weblogUpdates
  25. http://www.blogroots.com/tb_populi.blog?id=1
  26. http://ping.amagle.com/
  27. http://ping.bitacoras.com
  28. http://ping.blo.gs/
  29. http://ping.bloggers.jp/rpc/
  30. http://ping.blogmura.jp/rpc/
  31. http://www.lasermemory.com/lsrpc/
  32. http://ping.feedburner.com
  33. http://ping.myblog.jp
  34. http://www.blogshares.com/rpc.php
  35. http://xmlrpc.blogg.de
  36. http://xping.pubsub.com/ping/
  37. http://mod-pubsub.org/kn_apps/blogchatt
  38. http://ping.rootblog.com/rpc.php
  39. http://pingoat.com/goat/RPC2
  40. http://rcs.datashed.net/RPC2/
  41. http://rpc.blogbuzzmachine.com/RPC2
  42. http://ping.syndic8.com/xmlrpc.php
  43. http://ping.weblogalot.com/rpc.php
  44. http://ping.weblogs.se/
  45. http://rpc.blogrolling.com/pinger/
  46. http://rpc.icerocket.com:10080/
  47. http://rpc.newsgator.com/
  48. http://rpc.pingomatic.com
  49. http://rpc.technorati.com/rpc/ping
  50. http://rpc.weblogs.com/RPC2
  51. http://api.moreover.com/ping
  52. http://api.moreover.com/RPC2


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