B2B Social Media Marketing
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B2B Social Media Marketing
The intersection of business-to-business and social media marketing
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2 Quick Ideas to Get More From Your B2B eBook

2 Quick Ideas to Get More From Your B2B eBook | B2B Social Media Marketing | Scoop.it
EBooks are a staple of many B2B content marketing programs, but they can be a lot of work to do them well. Here are a two simple ideas on how to get a bit more from the eBooks you are creating.
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Welcoming the Dawn of a More Service-oriented B2B Marketplace - Sacramento Bee

Welcoming the Dawn of a More Service-oriented B2B Marketplace - Sacramento Bee | B2B Social Media Marketing | Scoop.it
Welcoming the Dawn of a More Service-oriented B2B MarketplaceSacramento BeeHANGZHOU, China, Sept. 25, 2012 -- /PRNewswire/ -- Weiku and other B2B platforms are working to keep up with the changing demands of their users.
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Merck Returns Global Marketing and Development Rights for Vernakalant to ... - NASDAQ

Merck Returns Global Marketing and Development Rights for Vernakalant to ... - NASDAQ | B2B Social Media Marketing | Scoop.it
Merck Returns Global Marketing and Development Rights for Vernakalant to ...NASDAQ(Nasdaq:CRME) (TSX:COM) and Merck (NYSE:MRK), known as MSD outside the United States and Canada, today announced that Merck will return the global marketing and development...
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Why you need to buy all your domain names now

Why you need to buy all your domain names now | B2B Social Media Marketing | Scoop.it
If you’re interested in protecting and controlling your own online reputation, one of the easiest things in the world you can do is register as many domain names as are available and try to back-order all the rest.
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How Smart Devices and Social Media Impact Your Shopping Habits ...

How Smart Devices and Social Media Impact Your Shopping Habits ... | B2B Social Media Marketing | Scoop.it
Pre-Internet, the motto for shopping could've been “try and buy.” Nowadays, social media and mobile devices add a new dimension to the retail experience. Online tools such as review sites, social networks and smartphones ...
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BB Direct Makes Major Enhancements to Their New Mover Marketing Database - Midland Daily News

BB Direct Makes Major Enhancements to Their New Mover Marketing Database - Midland Daily News | B2B Social Media Marketing | Scoop.it
BB Direct Makes Major Enhancements to Their New Mover Marketing DatabaseMidland Daily NewsBB Direct, direct mail advertising list provider to the print and mail industry, has just completed several major enhancements to their New Mover Database.
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Management & Marketing Consultancy: Global Industry Guide - Sacramento Bee

Management & Marketing Consultancy: Global Industry Guide - Sacramento Bee | B2B Social Media Marketing | Scoop.it
Management & Marketing Consultancy: Global Industry GuideSacramento BeeManagement & Marketing Consultancy: Global Industry Guide is an essential resource for top-level data and analysis covering the Management & Marketing Consultancy industry.
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Social media, tech & marketing events: October 2012

Social media, tech & marketing events: October 2012 | B2B Social Media Marketing | Scoop.it
Past DEMOfall winners (Photo by Ken Yeung)
Guide to best events & conferences for the month
The conference season is winding down, and October brings us another busy month of social media, technology and marketing conferences.
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Digital marketing made (much) easier: Introducing Google Tag ...

Digital marketing made (much) easier: Introducing Google Tag ... | B2B Social Media Marketing | Scoop.it
Over the past few years, we've seen massive improvements in digital marketing sophistication and capabilities. Today there's a rich suite of tools allowing marketers to gain better insights, reach audiences in new ways, and ...
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A Social Media Evangelist's Survival Guide - Alexandra Samuel ...

A Social Media Evangelist's Survival Guide - Alexandra Samuel ... | B2B Social Media Marketing | Scoop.it
Driving the development of the company's social network — What's a social network? was still a frequent question — was hardly a fast track to employment in a company where nobody had a line item for the guy who was all ...
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Google Tag Manager: New Google Product - Marketing Land

Google Tag Manager: New Google Product - Marketing Land | B2B Social Media Marketing | Scoop.it
Today Google announced a new product to the world: Google Tag Manager. It is an extremely important addition to marketers, as it allows them to add or remo.
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IT Pros Are from Mars, Marketing Pros Are from Venus - Windows IT Pro

IT Pros Are from Mars, Marketing Pros Are from Venus - Windows IT Pro | B2B Social Media Marketing | Scoop.it
Windows IT ProIT Pros Are from Mars, Marketing Pros Are from VenusWindows IT ProIn the midst of a wave of Microsoft marketing campaigns triggered by their major product announcements, I'd like to perform a public service.
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Unproven Social Media Stocks Winning Election 2012 - TheStreet.com

Unproven Social Media Stocks Winning Election 2012TheStreet.comNEW YORK (TheStreet) -- As the presidential election hits the homestretch, the race isn't just on between Democrats and Republicans.
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3 Tips for Marketers Ready to Invest More in Mobile - Search Engine Watch

3 Tips for Marketers Ready to Invest More in Mobile - Search Engine Watch | B2B Social Media Marketing | Scoop.it
3 Tips for Marketers Ready to Invest More in MobileSearch Engine WatchAt a recent Mobile Marketing Association event, one ROI firm recommended that marketers allocate 7 percent of their budgets to mobile with growth to 10 percent by 2016.
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B2B Social Media Marketing & Community Building Insights from ...

B2B Social Media Marketing & Community Building Insights from ... | B2B Social Media Marketing | Scoop.it
Determining why your company should engage in a social media plan is one of the first and most important steps. Working towards the “what” without the.
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Social Business Design [Infographic] - Social Media Explorer

Social Business Design [Infographic] - Social Media Explorer | B2B Social Media Marketing | Scoop.it
Social business design – adopting the use of social technology, flattening corporate structure and shifting towards less siloed operational models – helps organizations achieve business objectives as the marketplace ...
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September 2012 Content Marketing Recap

Brafton covers the biggest content marketing news of September 2012 in this video recap, complete with insights on how shifts in user consumption ...youtube.com...
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Mobile marketing: the 7% solution - Direct Marketing News

Mobile marketing: the 7% solution - Direct Marketing News | B2B Social Media Marketing | Scoop.it
Mobile marketing: the 7% solutionDirect Marketing NewsBrands need to refine their creative content on mobile devices, agree on industry production and measurement standards, and objectives before they devote 7% of their budgets to mobile marketing,...
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Healthrageous aims to bridge gap between B2B and B2C - mobihealthnews

Healthrageous aims to bridge gap between B2B and B2C - mobihealthnews | B2B Social Media Marketing | Scoop.it
mobihealthnewsHealthrageous aims to bridge gap between B2B and B2CmobihealthnewsDigital health management company Healthrageous is teaming with health insurer Highmark to test the latest iteration of its behavior modification program for type 2...
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Big Data and the Marketing Organization - ClickZ

Big Data and the Marketing Organization - ClickZ | B2B Social Media Marketing | Scoop.it
Big Data and the Marketing OrganizationClickZMarketing automation vendors are adding a lot of functionality to help marketers address this data explosion.
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What do Marketers Spend Most of Their Time Doing? - allvoices

What do Marketers Spend Most of Their Time Doing? - allvoices | B2B Social Media Marketing | Scoop.it
Business 2 CommunityWhat do Marketers Spend Most of Their Time Doing?allvoicesSEOmoz, a firm specializing in SEO software and SEO monitoring, surveyed over 4,000 marketers, asking them which marketing area took up most of their time.
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Social media could hurt Jill Meagher case - ABC Online

Social media could hurt Jill Meagher case - ABC Online | B2B Social Media Marketing | Scoop.it
ABC OnlineSocial media could hurt Jill Meagher caseABC OnlineEMMA ALBERICI, PRESENTER: Australia's attorneys-general will sit down on Friday to try to tackle the legal challenges presented by fast-moving social media campaigns.
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Content Marketing for B2B Is All About Lead Gen - Marketing Pilgrim

Content Marketing for B2B Is All About Lead Gen - Marketing Pilgrim | B2B Social Media Marketing | Scoop.it
Content Marketing for B2B Is All About Lead GenMarketing PilgrimContent marketing is simply about being a little more intentional about how you share information that makes you and / or your company look better because you are putting your...
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When do students and teachers cross the line through social media? - ZDNet

When do students and teachers cross the line through social media? - ZDNet | B2B Social Media Marketing | Scoop.it
Business 2 CommunityWhen do students and teachers cross the line through social media?ZDNetThe Internet arrived with both a bang and bubble.
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Millennial Media Appoints Mollie Spilman as Executive Vice President and Chief ... - DailyFinance

Millennial Media Appoints Mollie Spilman as Executive Vice President and Chief ... - DailyFinance | B2B Social Media Marketing | Scoop.it
Millennial Media Appoints Mollie Spilman as Executive Vice President and Chief ...DailyFinanceBefore Yahoo!
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