Build engaged audiences through publishing by curation.
Sign up with Facebook
Sign up with Twitter
Sign up with Linkedin
I don't have a Facebook, a Twitter or a LinkedIn account
Start a free trial of Scoop.it Business
Strategic Planning involves identifying the top success metrics for success. Marketing contribution to revenue and sales pipeline represent the new Holy Grail of marketing.
Are you sure you want to delete this scoop?
When you're selling industrial office and warehouse supplies, you have to find better ways to engage with your customers than through content about your pr
Client-side marketers in the US are moving more advertising and marketing business in-house, according to research. Cost-cutting is driving many of these changes, as is the proliferation of new marketing channels, which require more dedicated staff.
Consumer and Business Insights by Havas Worldwide cover digital lifestyles, Insights into Prosumers behavior
Latest digital lifestyle report by Havas Worldwide, implications for today, trends for 2025
Google Glass' coming-out party last month solidified the growing popularity of wearable tech fashion.
The Interactive portion of SXSW 2013 is now history, and it featuredproved to be a launching space for lots of new apps. The rollouts included new apps for making you smarter while you're at work, as well as a few fun additions.
This article is by James McQuivey, author of Digital Disruption: Unleashing the Next Wave of Innovation. He is VP and principal analyst at Forrester Research and tracks the development of digital disruption.
Good article on the stand and role of the CMO to generate digital disruption
A new study has found that almost half of U.S. adults online don't understand where Facebook funds are coming from. The study, conducted by by The Search Agency, surveyed 2,006 American Internet users.
Poran Malani, president of Ogilvy & Mather, Bangalore, spoke with eMarketer about marketing to consumers in India, where mobile internet access is expanding beyond major cities and smartphone adoption is proliferating.
Interesting read on the dynamic of the Indian market
1. Vacation in Hawaii, Jan. 1, 2012 The President jumps into the waves during his annual family Christmas vacation to Hawaii. Photo courtesy of the White House, Pete Souze Click here to view this gallery.
Barack Obama's digital and technology teams contributed a great deal to the president's re-election success. Here's how. More About: 2012 presidential campaign, barack obama, Politics, US
A little old, but a good recap
Inbound, SEO, Search, Link-Building, Online Advertising, and more.
A good recap page on internet marketing on Pinterest by B2BMagazine
Big Data Marketing -Quels benefices clients, quels avantages pour les marketeurs, quelle creation de valeur ? Une infographie de Camp de Bases
Le decryptage par Faber Novel de nos chers GAFA (Google, Apple ,Amazon) est toujours un moment rare, riche d’insights et de perspectives inédites. GAFAL ? (RT @Digital_Jobs_: Linkedin, plus fort que Salesforce ?
Today, LinkedIn, the business-focused social network, reported its first quarter 2013 financial performance. For the period, LinkedIn had revenue of $324.7 million and non-GAAP earnings ...
Linkedin en forme, revenue estimé dans les 12 mois a venir dans les 1.5b usd, 38% du revenu a l'international
At 75% Internet penetration and more than half owning 2+ devices, Europeans are more connected than ever: http://t.co/QvuenB1sck #ForrForum
Penetration de la technologie en Europe, la France a la traine
Like watching TED talks? You're not alone. Every month the intriguing series of 15-minutes-or-less talks from experts get another 60 million views.
Froml web and social analytics to visual representations of connections between Ted talks
Sometimes, you just have to use a little Force.
There are nearly 70 million tablet users in the U.S. alone, a figure that has doubled from the year before. This means that nearly 30% of the country's Internet users are browsing on a tablet device.
BtoB provides marketers with the information and analysis they need to develop a winning integrated marketing strategy for their companies. Btob Magazine is using Pinterest, an online pinboard to collect and share what inspires you.
Email marketing recap on pinterest by b2Bonline
A good recap page on Mobile Marketing on Pinterest by B2BMagazine