I keep a library of articles, blogs, white papers, etc., on B2B sales and marketing strategies. Recently, while doing some research on the topic of B2B lead development, I dusted off a great article about generating revenue in ...
Use this kit to help you show the value of inbound marketing to your CFO or financial-minded CEO. When you're done, your C-Suite will "get" the value of inbound marketing and you can implement your inbound marketing vision.
Bonne nouvelle, tout, ou presque, peut être réinventé dans le marketing : son positionnement, ses missions, ses moyens. Marketing de la relation continue, marque collaborative façonnée par ses clients, marque média qui attire vers elle les consommateurs par ses contenus… Toutes ces nouvelles tendances issues de la transformation digitale ont un …
There's a diverse mix of free marketing tools available, one of the enjoyable aspects of working in digital marketing today. I’ll start with the most widely used. Please let us know about the “essential free tools” you use in the comments.
An MVP is not just a product with half of the features chopped out, or a way to get the product out the door a little earlier. In fact, the MVP doesn’t have to be a product at all. And it’s not something you build only once, and then consider the job done.
En cette rentrée 2016, le JDN a demandé à des personnalités du Web quelles seront les grandes tendances de l'année. Pour le CEO de Blablacar, le terme de "plateforme" va remplacer les mots "ubérisation" et "économie collaborative". Explications en vidéo.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.