B2B Marketing
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The Importance Of Timing In B2B Marketing and Sales -

The Importance Of Timing In B2B Marketing and Sales - | B2B Marketing | Scoop.it
Timing is critical in B2B marketing and selling. We explore three examples of timing that can significantly affect your performance.
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Look at the importance of timing such as best months to run campaigns, best times to post to social media etc.

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How Effective Is Your Social Marketing? How To Track And Capture Leads -

How Effective Is Your Social Marketing? How To Track And Capture Leads - | B2B Marketing | Scoop.it
You are creating content, distributing it via social networks and engaging with your prospects. However, are you tracking your success? The latest statistics suggest 70% of people are not tracking at this level.
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Practical article on how to track leads from social media campaigns.

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5 Ways Oktopost Can Improve Your LinkedIn B2B Marketing -

5 Ways Oktopost Can Improve Your LinkedIn B2B Marketing - | B2B Marketing | Scoop.it
Oktopost is a social media management platform developed for B2B marketers with a focus on LinkedIn. We explore 5 ways it can improve your marketing.
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If you are a B2B marketer Oktopost can really help with your LinkedIn marketing, check out their free trial.

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Twitter Becomes An $18bn Content Discovery Tool - Implications For Marketers - Anders Pink | B2B Marketing

Twitter Becomes An $18bn Content Discovery Tool - Implications For Marketers - Anders Pink | B2B Marketing | B2B Marketing | Scoop.it
Twitter is not simply a social network but an internet layer which helps people discover content. This article explores the implications for marketers.
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Twitter is not what it was, , it is inceasingly a content discovery layer on the internet. This looks at implications for marketers.

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Twitter Playbook For B2B Marketing - 20 Top Tips

Twitter Playbook For B2B Marketing - 20 Top Tips | B2B Marketing | Scoop.it
Twenty top tips on using Twitter in your B2B marketing.
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Article on making the most out of Twitter for your B2B makreting.

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Eight Questions To Generate Content Marketing Ideas -

Eight Questions To Generate Content Marketing Ideas - | B2B Marketing | Scoop.it
Developing engaging content is driven by finding original, relevant and timely ideas for your content marketing. Ask yourself the following eight questions to generate content ideas.
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Stuck for content marketing ideas? Check out these 8 questions to help you find original, relevant and timely content.

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Google Playbook for B2B Marketers - Anders Pink

Google Playbook for B2B Marketers - Anders Pink | B2B Marketing | Scoop.it
Download the free Google+ Playbook for B2B Marketing.
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Essential reading for B2B marketers. Free 30 page guide to using Google+ effectively for B2B marketing.

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B2B Marketing Trends - November 2013 -

B2B Marketing Trends - November 2013 - | B2B Marketing | Scoop.it
In this month’s review of the latest in B2B marketing we used BuzzSumo to search what B2B marketing articles have been shared most across social networks in November.
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Review of the most socially shared B2B marketing articles in November.

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Why Case Studies Are Critical To B2B Content Marketing & How To Write Them - Anders Pink | B2B Marketing

Why Case Studies Are Critical To B2B Content Marketing & How To Write Them - Anders Pink | B2B Marketing | B2B Marketing | Scoop.it
Why Case Studies Are Critical To B2B Content Marketing & How To Write Them
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Case studies are one of the most powerful ways of demionstrating credibility in your B2B marketing.

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