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B2B Marketing and PR
B2B Marketing and PR Insights, Advice and Tips
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Brand Storytelling: Why Your Employees Should Tell Your Story | Networking Exchange Blog

Brand Storytelling: Why Your Employees Should Tell Your Story | Networking Exchange Blog | B2B Marketing and PR | Scoop.it
Are You Leveraging Your Employee Channel?
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5 major LinkedIn changes you should know about | Articles | Main

5 major LinkedIn changes you should know about | Articles | Main | B2B Marketing and PR | Scoop.it
Keeping with current trends, the professional network put more emphasis on visuals and mobile. Here's how the changes affect you.
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Ten Questions: A B2B Online Community Readiness Checklist | Social Media Today

Ten Questions: A B2B Online Community Readiness Checklist | Social Media Today | B2B Marketing and PR | Scoop.it
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The perfect LinkedIn status update | Articles | Home

The perfect LinkedIn status update | Articles | Home | B2B Marketing and PR | Scoop.it
Follow this helpful guide to create an update for your brand that will reach the right audience and engage them.
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We’d Rather Engage In Person Than Through Twitter And Facebook, Says Study [INFOGRAPHIC] - AllTwitter

We’d Rather Engage In Person Than Through Twitter And Facebook, Says Study [INFOGRAPHIC] - AllTwitter | B2B Marketing and PR | Scoop.it
We’d Rather Engage In Person Than Through Twitter And Facebook, Says Study [INFOGRAPHIC]...
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“The World’s Most Powerful Social Media Influencers to Treat and Pamper”

“The World’s Most Powerful Social Media Influencers to Treat and Pamper” | B2B Marketing and PR | Scoop.it
The internet is all atwitter with this newest list of top mom bloggers.
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12 communication basics everyone should know | Articles | Home

12 communication basics everyone should know | Articles | Home | B2B Marketing and PR | Scoop.it
Failing to adhere to these principles can have consequences on your bottom line (or that of your company or client).
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The 5 steps to great social content | Articles | Home

The 5 steps to great social content | Articles | Home | B2B Marketing and PR | Scoop.it
Consider this infographic a starter course on how to launch irresistible social media posts.
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10 gems from Reuters' social media 'cheat sheet' | Articles | Home

10 gems from Reuters' social media 'cheat sheet' | Articles | Home | B2B Marketing and PR | Scoop.it
Though the guide by the news organization's social media editor is intended for journalists, communicators can definitely gain insight from it as well.
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Use Social Bookmarking for Effective PR by @carlopandian

Use Social Bookmarking for Effective PR by @carlopandian | B2B Marketing and PR | Scoop.it
Social bookmarking is a great way to build community, get more web traffic, and reach target audiences. As in any endeavor, you must commit to the time to do it properly.
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Editor shares important dos and don’ts of pitching | Articles | Main

Editor shares important dos and don’ts of pitching | Articles | Main | B2B Marketing and PR | Scoop.it
How to send a useful, meaningful pitch that might actually earn your client coverage. ...
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The 10 most-useful social media tools of 2012 (so far) | Articles | Main

The 10 most-useful social media tools of 2012 (so far) | Articles | Main | B2B Marketing and PR | Scoop.it
A bevy of options covering a range of services—from monitoring social mentions to indexing real-time photos—to help you excel at the social media game. ...
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A writer’s cheat sheet: 10 useful reminders | Articles | Home

A writer’s cheat sheet: 10 useful reminders | Articles | Home | B2B Marketing and PR | Scoop.it
From AP style to ‘that versus which,’ these simple tips will help you avoid errors in your blogs, press releases, and more.
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How to schedule pins on Pinterest | Articles | Main

How to schedule pins on Pinterest | Articles | Main | B2B Marketing and PR | Scoop.it
You already schedule tweets and Facebook posts, and thanks to a new tool, you can now add pins to your calendar.
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How to Counter Fake Social Media Reviews – Danny Brown

How to Counter Fake Social Media Reviews – Danny Brown | B2B Marketing and PR | Scoop.it
Fake social media reviews are on the increase and will account for 10-15% of online reviews by 2014. Here's how you can counter them.
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Top 10 Lessons Learned at BlogWorld: Takeaways for Content Creators and Marketers

Top 10 Lessons Learned at BlogWorld: Takeaways for Content Creators and Marketers | B2B Marketing and PR | Scoop.it
5 Lessons for Content Creators Nail the content Success in blogging and content creation lies in the quality. Don’t worry about numbers, visitors, viewers, subscribers. Focus on creating good...
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Small Businesses Get Nearly Half of Traffic from Social Media - Small Business Trends

Small Businesses Get Nearly Half of Traffic from Social Media - Small Business Trends | B2B Marketing and PR | Scoop.it
A study conducted by Northwestern professor Rich Gordon and Syndio Social CEO Zachary Johnson sought out to understand how sites, large and small, are connected on the Web.
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How to Change Your Twitter Header Image

How to Change Your Twitter Header Image | B2B Marketing and PR | Scoop.it
A step-by-step guide to changing your Twitter Header image.
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12 essential SEO tips you likely don't know | Articles | Main

12 essential SEO tips you likely don't know | Articles | Main | B2B Marketing and PR | Scoop.it
Pay any attention to your site's footer? You should. It plays an important role in your Google rank. Here's what else you may not know.
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8 simple tech tips for PR professionals | Articles | Home

8 simple tech tips for PR professionals | Articles | Home | B2B Marketing and PR | Scoop.it
From updating your smartphone to taking caution on location-based apps, here are easy ways to make your plugged-in existence easier and safer.
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The PR truths every startup should know | Articles | Home

The PR truths every startup should know | Articles | Home | B2B Marketing and PR | Scoop.it
Truth No. 1: You need it. Everything else goes from there.
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5 tools to supercharge your Twitter activity | Articles | Home

5 tools to supercharge your Twitter activity | Articles | Home | B2B Marketing and PR | Scoop.it
To build and sustain your following on Twitter, you should share useful, real-time content. Here’s how to find that content easily.
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Five ways to ensure your Facebook page survives staff transitions.: The Social Path

Five ways to ensure your Facebook page survives staff transitions.: The Social Path | B2B Marketing and PR | Scoop.it
How secure is the future of your business' Facebook page from staff fluctuations and the inevitable revolving door of administrators? We've got five tips to help.
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Many Fortune 500 Companies Avoid Social Media 08/27/2012

Consumers expect to see Facebook buttons and links to Fan pages or Twitter handles in email marketing messages, but many Fortune 500 companies avoid social media, according to a study released Friday.

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9 Social Media Hacks I Use Every Day

9 Social Media Hacks I Use Every Day | B2B Marketing and PR | Scoop.it
9 Social Media Hacks I Use Every Day. Jay Baer shares 9 of the social media tips and tricks he puts into practice daily. You'll definitely discover new ideas in this post.
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