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B2B Marketing and PR
B2B Marketing and PR Insights, Advice and Tips
Curated by Jenni Hilton
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21 of the Best Podcasts, Movies, Shows, Books & Apps to Keep You Entertained While Traveling

21 of the Best Podcasts, Movies, Shows, Books & Apps to Keep You Entertained While Traveling | B2B Marketing and PR | Scoop.it
Check out our list of favorite movies, TV shows, podcasts, books, and apps that'll help you pass the time while traveling.
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Web Design vs. Analytics: 5 Little Web Design Decisions That Cause Big Analytics Problems

Web Design vs. Analytics: 5 Little Web Design Decisions That Cause Big Analytics Problems | B2B Marketing and PR | Scoop.it
During the web design process, hundreds of decisions are made. Some little web design decisions have a big impact on how you use Analytics
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3 Brands Successfully Running Random Acts of Kindness Campaigns | Cision

3 Brands Successfully Running Random Acts of Kindness Campaigns | Cision | B2B Marketing and PR | Scoop.it
This holiday season, brands are thinking of new ways to give back to the community. Learn how you can create a successful random acts of kindness campaign.
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What B2B Marketers Can Learn About Buyers Without Trying Too Hard | KoMarketing

What B2B Marketers Can Learn About Buyers Without Trying Too Hard | KoMarketing | B2B Marketing and PR | Scoop.it
B2B marketers need to know what interests and needs buyers have. Knowledge from a variety of sources can improve marketing effectiveness, increase sales.
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7 Strategies for Monitoring Your Competitors | Convince and Convert: Social Media Strategy and Content Marketing Strategy

7 Strategies for Monitoring Your Competitors | Convince and Convert: Social Media Strategy and Content Marketing Strategy | B2B Marketing and PR | Scoop.it
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17 digital marketing tasks you can do over the holidays

17 digital marketing tasks you can do over the holidays | B2B Marketing and PR | Scoop.it
Even if your boss or client is out of the office, these items can be checked off your list to make next year more efficient.
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5 Audiences Your Brand Should Listen To | Cision

5 Audiences Your Brand Should Listen To | Cision | B2B Marketing and PR | Scoop.it
Looking to drive results on social media? Implement social listening! Tune into what prospects, customers, competitors, influencers and employees are saying.
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3 ways marketers can find customers on Twitter

3 ways marketers can find customers on Twitter | B2B Marketing and PR | Scoop.it
Marketing pros should target relevant audiences and pique potential consumers’ interest on Twitter. Here are tips for success.
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How to Optimize Your Social Media Schedule for Maximum Impact

How to Optimize Your Social Media Schedule for Maximum Impact | B2B Marketing and PR | Scoop.it
To get the most engagement, visibility and reach, reshare your content on multiple networks at various times and in different ways.
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Why your preview image matters as much as the headline

Why your preview image matters as much as the headline | B2B Marketing and PR | Scoop.it
Visual storytelling extends to selection of a photo or illustration that conveys to clickbait-weary readers the substance of your content. Here are seven tips for getting it right.
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7 ways to easily create interactive content

7 ways to easily create interactive content | B2B Marketing and PR | Scoop.it
Tell better stories by incorporating alluring elements that encourage readers to do what you want, whether it’s call, click or answer a survey.
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Linda Buckmaster's curator insight, November 30, 2015 3:11 AM

This article gives us tips on how to create alluring elements that will apparently encourage readers to do what we want, whether it’s call, click or answer a survey.

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3 Types of Influencers You Need to Target | Cision

3 Types of Influencers You Need to Target | Cision | B2B Marketing and PR | Scoop.it
The right influencer for your brand depends on your goals. Find out which of these three types of influencers you should align with to accomplish them.
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Using social media to amplify customer feedback

Using social media to amplify customer feedback | B2B Marketing and PR | Scoop.it
Studies show peers are the most trusted source for buying decisions. Fresh thinking is needed on how to get the customer’s word out.
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8 areas PR pros should focus on in 2016

8 areas PR pros should focus on in 2016 | B2B Marketing and PR | Scoop.it
When planning your strategies for the upcoming year, keep these emerging trends in mind.
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How To Drive Traffic To Your Blog In Little To No Time

How To Drive Traffic To Your Blog In Little To No Time | B2B Marketing and PR | Scoop.it
Want to know how to drive traffic to your blog in little to no time? If so, you will find these tips helpful. People usually forget these.
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Marco Favero's curator insight, December 17, 2015 3:25 AM

aggiungere la vostra comprensione ...

malek's curator insight, December 17, 2015 7:34 AM

Using Long Tail Keywords

The longer it gets, the more specific it is. The more specific it is, the better you can optimize your blog for it because there will naturally be less competition.

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The 6 Types of Social Media Content That Will Give You the Greatest Value

The 6 Types of Social Media Content That Will Give You the Greatest Value | B2B Marketing and PR | Scoop.it
Use these 6 types of social media content to get the greatest value and to rock your blog following.
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How to elicit compelling quotes for your press release

How to elicit compelling quotes for your press release | B2B Marketing and PR | Scoop.it
Settling for the same old corporate blather is likely to send your 'fascinating news' right to the recycling bin. Check out these tactics for digging up interesting nuggets to entice journalists.
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6 Holiday Instagram Marketing Tips for Businesses

6 Holiday Instagram Marketing Tips for Businesses | B2B Marketing and PR | Scoop.it
Is your business on Instagram? This article shows six tips to boost your Instagram marketing for the holidays.
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Holidays Are Your Company’s Annual Chance to Be Human

Holidays Are Your Company’s Annual Chance to Be Human | B2B Marketing and PR | Scoop.it
"Here at Creative Concepts,” says Valorie Luther, Executive Director and Founder, “we’re huge proponents of humanizing your brand!"
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6 tools to make your holiday content marketing strategy festive

6 tools to make your holiday content marketing strategy festive | B2B Marketing and PR | Scoop.it
Create stories and visuals your audiences want to check out that's timely for the season with these tools and tips.
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How to Track Your Social Media Efforts

How to Track Your Social Media Efforts | B2B Marketing and PR | Scoop.it
With a little planning and one or more of these helpful tools, you'll be able to keep on top of your social media efforts without feeling overwhelmed.
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3 ways to delete-proof PR pitches

3 ways to delete-proof PR pitches | B2B Marketing and PR | Scoop.it
Delighted or deleted? Three ways to improve the fate of PR pitches in busy newsrooms.
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7 Data Visualization Tools That Anyone Can Use | Cision

7 Data Visualization Tools That Anyone Can Use | Cision | B2B Marketing and PR | Scoop.it
Today, successful stories include customized, data visualization. Make your content stellar by learning how to use these seven tools to engage your audience.
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