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The Vocus State of the Media report was unveiled recently and it shows a media world that is evolving. Here’s how it affects public relations.
If a crisis strikes and your IT and/or Web team aren’t around, you—the communicator—will need these basic skills. 
This former journalist (hint, hint) posits four reasons that experience trumps a degree. Do you agree? 
Consistently good content creation is the backbone of online business. But how can you make that happen week in and week out to build your business? 
In this all-access digital world, companies of all sizes need to be sure they have an up-to-date online newsroom. 
When you develop a process for your content marketing, you want to do it in a way that ensures creative, out-of-the-box thinking in the most “human” way... 
What short, punchy gems would be spoken that could drive a message home? 
It is important for marketers to use apps on your computer and mobile devices to measure activity. 
Top 5 Slideshare Marketing Tips for generating views and leads on Slideshare... 
Think you don't have time to do marketing? Here's a great plan that takes less time than your lunch break. 
A booth at a B2B trade show is a costly investment. Here are a few ideas on ways to attract and involve visitors to get a bigger return on that investment. 
You can apply much of his mangled wisdom to using online networks effectively. Oh, and when you come to a fork in the road, take it. 
Global traffic on smartphones is predicted to increase 18-fold by 2016. Want to stay ahead of the game? Learn how to write for the small(est) screen. 
Your answers will either keep your pitch from landing in the trash or send it straight there. |
Inspired by ‘The Princess Bride,’ the author sets us straight on the appropriate way to use common words. “ Welcome to the first official #muckedup chat! Today we’ll be discussing how/if #journalists want to be pitched on social media.#muckedup 
Use these tips to increase repeat sales by keeping your customers and clients connected to your business. 
As businesses extend their marketing strategies to include social media, the rate at which social technologies are changing makes it hard to stay informed and on top of the best channels to reach your audience. 
They say PR has morphed into content marketing. 
The world of online media has changed everything, from deadlines to embargoes. That means PR departments must adjust. Here's how. 
For many B2Bs, Twitter is a mystery. Sure, it makes sense for restaurants and retail shops, but where is the value for makers of safety hand gloves or fire resistant clothing? 
A list of 27 awesome WordPress plugins to help make your blog the best it can be for you and your readers. 
Don't fail to tell your audience what you want them to do. Follow this advice. 
You are creating great content and your website delivers a great experience with a strong conversion rate. Your initial inbound marketing results are promising, but you need more and you need it sooner. 
The Walkman is replaced with an iPod, and the urge to smoke is far less while the habit of safe sex is much stronger. 
Create free infographics. Like infographics and data visualization? Visual.ly is the world's largest community of infographics and data visualization. Come explore, share, and create. |
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