B2B Marketing
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The Best Example of B2B Marketing - Email Marketing by the Book

In this installment of Marketing By The Book, Joel shares a case study on Volvo Construction's digital marketing campaigns. http://exacttarget.com - ExactTar...
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Over 100 B2B Content Marketing Statistics for 2014

Over 100 B2B Content Marketing Statistics for 2014 | B2B Marketing | Scoop.it
Thanks to Content Marketing Institute and MarketingProfs, each year there's a new report covering the latest trends in B2B content marketing. From.
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B2B Marketing Strategies and Insights

Most B2B firms lack a connection between marketing activity and tangible business results. Publicity, white papers, webinars, social media, blogs and public ...
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Segmentation - The State of B2B Marketing Data : MarketingProfs ...

Segmentation - The State of B2B Marketing Data : MarketingProfs ... | B2B Marketing | Scoop.it
Segmentation - Most B2B marketing database records do not include key data fields that can help with lead segmentation—such as industry type, annual revenue, and number of employees—according to a recent report ...
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