B2B Inside Sales Strategies, Prospecting & Technology
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Facebook in-app search accelerates need for brands to invest in interesting content

Facebook in-app search accelerates need for brands to invest in interesting content | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Facebook in-app search accelerates need for brands to invest in interesting content, Facebook's new in-app search launch may help the platform stay relevant for users, says Abbey Torrance, digital account manager at global media agency Carat, but brands need to up the stakes on content. | Marketing Magazine

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Put off by a handicapped Rapportive? Consider these alternatives

Put off by a handicapped Rapportive? Consider these alternatives | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Looking at a castrated Rapportive lurking in my inbox last week was redolent of that scene in The Big Lebowski where a visibly disappointed Jeff Bridges mutters "Well..... They finally did it. They killed my effin' car!". Rapportive was an...
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HubSpot's State of Inbound 2014 [Infographic]

HubSpot's State of Inbound 2014 [Infographic] | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
HubSpot's State of Inbound 2014

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Rescooped by Louis Huynh from La vente sociale B2B (social selling)
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Social Selling :How to Effectively Measure your Sales Team's ROI

Social Selling :How to Effectively Measure your Sales Team's ROI | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it

How do you effective measure the ROI of social selling, especially against traditional sales techniques? That’s where LinkedIn’s Social Selling Index (SSI) comes into play. This index looks at your company presence and activity on LinkedIn based on the four pillars of social selling:
1. Create a Professional Brand
2. Find the Right People
3. Engage with Insights
4. Build Strong Relationships


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Killer B's: The Most Responsive Email Template

Killer B's: The Most Responsive Email Template | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
When prospecting using email or LinkedIn InMail, don't ask for an appointment. Don't lose track of a more important, basic goal: Earning permission to start a dialogue. It seems obvious, but in practice we often veer away from this goal, sometimes within the first few sentences of the communication. We say too much, too fast to the prospect — and cloud the request for permission.
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Deep Data Trumps Big Data - InformationWeek

Deep Data Trumps Big Data - InformationWeek | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Finding smaller, more relevant morsels of information is the key to unlocking big data's potential, says FirstFuel's CTO.
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9 Keys to Writing a Good Cold Call Script | SalesScripter

9 Keys to Writing a Good Cold Call Script | SalesScripter | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Sales tool that provides sales script, cold calling script, calling script, objections responses, email templates, first meeting script, voicemail script, sales presentation and more
Louis Huynh's insight:

How many of these 9 keys do you follow?

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6 Ways To Use LinkedIn Groups for B2B Lead Generation | Chris Makara - Interactive Marketing

6 Ways To Use LinkedIn Groups for B2B Lead Generation | Chris Makara - Interactive Marketing | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
If your business is ignoring LinkedIn groups, it is killing your B2B lead generation efforts. Take a look at how your business can use groups to your advantage.
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6 FREE Tools To Create Amazing Eye Catching Graphics

6 FREE Tools To Create Amazing Eye Catching Graphics | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Great blog post at Kim Garst - Social Media for Business Owners : Sometimes, hiring a professional graphic designer just isn’t in the cards. Maybe it is an issue of cost, or maybe you are in a time crunch[..]
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The Rise of Social Selling

The Rise of Social Selling | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
I don’t know if anyone can claim to have created or invented “social selling”. I've been identfied as the leading mind in Social Selling and it's nice to have my name associated with such an
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5 Kick-ass Products To Convert More Leads - MailLift's Blog

5 Kick-ass Products To Convert More Leads - MailLift's Blog | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Research shows that leads convert 22 times more often when you make contact within the first five minutes. Discover tools to convert more leads
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"The PR Guide To Tripling Your Sales" Is Live! - Predictable Revenue

"The PR Guide To Tripling Your Sales" Is Live! - Predictable Revenue | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Click here to get this free ebook!
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Instagram Is Getting So Good at News, It Should Scare Twitter

Instagram Is Getting So Good at News, It Should Scare Twitter | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Instagram has become a visual version of the real-time news stream that Twitter invented. And with 300 million monthly active users, it’s beating out the little blue bird to become the dominant mass messaging platform.

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Which social networks are you on?  Which are for work, and which for play (or other)?

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Content in crisis: content marketing vs. sales enablement - Breaking news around the worldBreaking news around the world

Content in crisis: content marketing vs. sales enablement - Breaking news around the worldBreaking news around the world | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Image Credit: 123RF/Anatolii Babii Content marketing is white hot right now. In our recent B2B Mobile Marketing report, marketers identified it as not just one of their top priorities, but as the top priority in their current marketing efforts. But it’s also experiencing a significant... http://www.newsyab.com/content-in-crisis-content-marketing-vs-sales-enablement/

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The Three Keys To Keeping B2B Leads - exploreB2B

The Three Keys To Keeping B2B Leads - exploreB2B | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Generating more B2B leads can be a problem for many businesses these days, what with the market being hard to penetrate even more these days. But it is not like it is an impossible exercise. ...
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Marketing, Sales, & Lead-Generation | Cultivate Communications

Marketing, Sales, & Lead-Generation | Cultivate Communications | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
Check out this blog post from Cultivate Communications to learn about the importance of collaboration and how it directly impacts lead-generation.
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In lead generation, cadence is paramount - BusinessTips.com

In lead generation, cadence is paramount - BusinessTips.com | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
When developing a lead generation program, sales managers and business owners often spend a lot of time crafting the perfect message and call script. They will analyze every word and debate nuances with the goal of making the greatest impact on prospects.
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How to Create an Effective Hashtag Strategy for Instagram

How to Create an Effective Hashtag Strategy for Instagram | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
To take full advantage of Instagram marketing, you need to incorporate hashtags. Here is how to create an effective hashtag strategy for Instagram.

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janlgordon's curator insight, August 27, 2014 9:03 AM

I selected this article from Curatti written by Jenn Herman because I'm love Instagram and if you know what you're doing it can be very effective if it's appropiate for your particular business needs.


Hashtags here and on Twitter are a must to keep the conversation going, attract potential customers and/or a following, learn what your competitors are saying and doing........but if you don't use them properly it can work against you.


Here are a few things that caught my attention:


Hashtags

Instagram allows you to use up to 30 hashtags per post. But that doesn’t mean you should be using that many! Depending on your brand and your audience, you will likely find a sweet spot between 5 and 10 hashtags per post.


Using less than 5 hashtags limits the number of searches in which your post will appear. But using too many looks spammish and can annoy your followers.


Use Relevant Keyword Hashtags

Your hashtags should include relevant keywords that are associated with your post. If you sell jewelry, including tags like #gold, #jewelry, #fashion, and #gemstones would be considered relevant.

These should relate directly to the item or content in your post.


 Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today


Read more here: http://bit.ly/1vm8WRx

Alex Watson's curator insight, August 27, 2014 9:56 AM

Thanks. Would like  to start optimising my use go #Insta an #Pin

janlgordon's comment, June 28, 3:38 PM
Thank you @Stan Smith and @Skylly_W :-)
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Epic list of LinkedIn Profile Tips

Epic list of LinkedIn Profile Tips | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
One of the most asked questions and possibly the most important one is “How do I make a great LinkedIn profile?“. I say it is one of the most important questions because nothing I talk about
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The One Kind of Sales Rep Who Does Best at B2B

The One Kind of Sales Rep Who Does Best at B2B | B2B Inside Sales Strategies, Prospecting & Technology | Scoop.it
This article is by Matthew Dixon and Brent Adamson. They are managing directors at CEB and co-authors of The Challenger Sale. It’s natural for salespeople to want to be nice to their customers. But in business-to-business sales, where the stakes are high and customers are increasingly more sophisticated and risk-averse, being [...]
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