Sapulpa thrives on emphasis on heavy industry Tulsa World "Not all communities in the Tulsa metro want industry, particularly heavy industry — and we not only want it, we really go after it and provide incentives, and we've been very successful,"...
It is good to hear communities who seevalue in having industry in their community. Some of the best jobs some from industry and we need to find the balance in creatingproduct, the environment and living good lives.
Here’s what 21 digital marketing experts said when we asked them all one question — which 2014 social media trends will you be watching and why?
I am with Macus Nelson on this one : “...Google’s most recent changes have placed authority and social sharing at the forefront of their new search algorithms — this means it’s not just the content your brand creates, but who is sharing that content and with whom. As such, employees & influencers will become an increasingly vital channel for distributing & engaging customers with branded content.”
Baby Boomers are already on board with social media are you? There’s a lot of attention paid to how generation Y likes to shop and how marketers can target this group using social media and developing mobile solutions.
I guess I am an abnormal baby boomer. If you are targeting this market, does the advice here make sense? My biggest takeaway is that this generation views transparency as the highest criteria. No cartoon avatar for them!
CEOs who engage with LinkedIn and Twitter can foster trust and familiarity, says Thomas Vollrath.
As risky as this may sound to some companies, CEOs that blog or tweet might really help build trust with internal and external customers. The benefits to engage your CEO in social activities on a regular basis can be:
1.Profiling the personality behind the brand 2.Engaging with customers
4.Attract better employees and keep the ones you’ve got
Over eight million individuals and businesses use Hootsuite for social media management. With this powerful tool, you can manage your social presence on Twitter, Facebook, LinkedIn, WordPress, MySpace, Foursquare, ...
While Hootsuite presents lots of benefits for small users and small and mid sized business, I would challenge any claim that says they can scale with a Global Enterprise business.
The Best Ways To Find B2B Customers In 2014 (Infographic) Business 2 Community This infographic from Placester highlights some of the challenges B2B companies face when trying to find new customers.
Somehow I think these numbers are off. I believe that while tradeshows may generate leads, the ROI of a lead generated this way is way too expensive. If you tracked this list by cost per lead, online lead generation would look better. I also don't believe that B2B companies track and implement campaigns successfully.
Business 2 Community How to Be a B2B Thought Leader in 11 Easy Steps Business 2 Community How to Be a B2B Thought Leader in 11 Easy Steps image how to be a Anyone can be a thought leader. All you need is a) thought and b) leadership.
Based on Google's Matt Cutts' comments yesterday about guest blogging, I guesstip #3 is really out the door for a strategy.
Digital media had another banner year in 2013, and some of this year's trends may provide some clues as to what may lay ahead next year. As more Web users shift to mobile and tablet screens, Web activity usingcomputer ...
Social media is here to stay with some analysts predicting that by 2016 as many as 40% of enterprises will utilize social media as a customer service chann (There's a New Dimension to Management Strategy:
Social Media, Customer Service...
Top points are identify, record and mitigate risk. This is a well written piece that adds context to the general listing of risks for companies that are using social media.
Sydney Morning Herald Six killer ways to launch your product online Sydney Morning Herald There are hundreds of ways to launch your next product or service online and the web is undoubtedly one of the best avenues you can use to shape your launch...
I am all for online product launches support if possible with traditional media for a larger impact. But you can do it just online.
Inc.com 5 Women Twitter Needs on Its Board Inc.com Aspresident of eBay International, Norrington oversaw everything from planning to product development for its network of sites in Europe and Asia.
Twitter needs to add this particular woman to their board> Sally Krawcheck, someone with financial and business sense, but perhaps not another geek. They listed Marissa Mayer, but I don't think she has yet pulled Yahoo out of the hole yet, so I don't think she is the right choice.
District officials are looking for signs that kids are suicidal or being bullied, and many other schools are apparently signing on to do the same thing.
We already do this kind of monitoring for the business sector, why would students be any different. It is also public information posted outside personal profiles. I think students who want to stay private will learn everything they can about setting privacy correctly on the social sites or stop using the tools.