The Content Marketing Hat
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The Content Marketing Hat
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Are You as Productive as the Top Online Marketers? - The SiteSell Blog

Are You as Productive as the Top Online Marketers? - The SiteSell Blog | The Content Marketing Hat | Scoop.it
If your answer is no, these tips from successful online business owners will help you in achieving higher productivity and a better work-life balance.
Mike Allton's insight:

"Inside our company, we like to say, ‘Think until it hurts, so you can see what others can’t see and do what others can’t do.'" ~ Gary Friedman, CEO of Restoration Hardware

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Types of AdSense And How To Use Them For Maximum Earnings - The SiteSell Blog

Types of AdSense And How To Use Them For Maximum Earnings  - The SiteSell Blog | The Content Marketing Hat | Scoop.it
The article takes a closer look at AdSense for Content, the bread-and-butter among the AdSense types for most websites.
Mike Allton's insight:

In addition to AdSense for Content (what you might call “regular AdSense”), there are five other types of Google AdSense ads. Learn the differences, and how to use them to monetize your content.

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The Importance of BAM... Raw Intelligence Is Over-Rated! - The SiteSell Blog

The Importance of BAM... Raw Intelligence Is Over-Rated! - The SiteSell Blog | The Content Marketing Hat | Scoop.it
The crucial ingredients for becoming successful online are "Brain", a can-do Attitude and a healthy dose of Motivation (= BAM).
Mike Allton's insight:

"Intelligence helps. But I’ll take a tortoise with a full-tank of BAM over a hare with a half-tank, any day of the week."

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4 Key Tactics The Pros Use To Boost Their WordPress Success - The SiteSell Blog

4 Key Tactics The Pros Use To Boost Their WordPress Success - The SiteSell Blog | The Content Marketing Hat | Scoop.it
Having a successful WordPress blog or site isn't rocket science. If you want to increase your traffic and income, these 4 strategies are a must-read for you!
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Tips for Mastering that Overwhelmed Feeling - The SiteSell Blog

Tips for Mastering that Overwhelmed Feeling - The SiteSell Blog | The Content Marketing Hat | Scoop.it
SBI! owners share their tips on how to control that overwhelmed feeling when building an online business.
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Local Business: How To Choose a Winnable & Profitable Niche, Part 2 of 7 - The SiteSell Blog

Local Business: How To Choose a Winnable & Profitable Niche, Part 2 of 7 - The SiteSell Blog | The Content Marketing Hat | Scoop.it
When you take your offline business online, keyword research and an overall site concept tailored to your target market are crucial to beat the competition.
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How To Get Your Social Media Marketing Priorities Right

How To Get Your Social Media Marketing Priorities Right | The Content Marketing Hat | Scoop.it
Do you have time to be active on all social media channels? If not, use these key factors to determine which social network is best for your business.
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15 Super Useful Tips Every Online Business Owner Needs To Know - The SiteSell Blog

15 Super Useful Tips Every Online Business Owner Needs To Know - The SiteSell Blog | The Content Marketing Hat | Scoop.it
Follow this advice from experienced website owners to take your own online business to the next level.
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16 Tips for Travel Site Affiliate Links - The SiteSell Blog

16 Tips for Travel Site Affiliate Links - The SiteSell Blog | The Content Marketing Hat | Scoop.it
Travel is a popular online business niche. If you have a travel site or plan to create one, bookmark these hands-on tips from an industry expert.
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The Irresistible Pull of Subheadings

The Irresistible Pull of Subheadings | The Content Marketing Hat | Scoop.it
Subheadings can make the difference between a visitor hitting the back button or becoming an avid reader of your content, a loyal follower and returning customer.
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Writing High Converting Affiliate Product Reviews - The SiteSell Blog

Writing High Converting Affiliate Product Reviews - The SiteSell Blog | The Content Marketing Hat | Scoop.it
Affiliate marketing is a rapidly evolving and changing industry. It’s hard to always stay on top of the trends, but there’s one strategy that’s stood the test of time, even though fewer affiliate marketers are doing them – writing affiliate product reviews. Done right, your product recommendations will convert well and help you become an affiliate standout! There are no easy shortcuts when writing reviews...
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Why My Content Strategy Needed to Change, and Yours May Too

Why My Content Strategy Needed to Change, and Yours May Too | The Content Marketing Hat | Scoop.it
Perhaps many businesses would be satisfied with 100,000 readers a month, reliable lead generation and consistently solid SEO. Wishpond isn't like many businesses.
Mike Allton's insight:

What Happens When Your Traffic Levels Off?

When you find a marketing technique and strategy that works for your business, it can be a real boon. Traffic, leads and sales increase, and you and your staff get to relax as you get comfortable with the working methodology.

Perhaps too comfortable.

That was the issue confronting +James Scherer and +Wishpond when they noticed that their traffic had plateaued. James offers some startling insights into what happened, and an even more interesting look into what they're going to do about it.

#ContentMarketing   #SocialMedia   #Blogging  

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Connect With Your Most Profitable, Fun Opportunities Online - The SiteSell Blog

Connect With Your Most Profitable, Fun Opportunities Online - The SiteSell Blog | The Content Marketing Hat | Scoop.it
By Rebecca Matter, President, American Writers & Artists Inc. (AWAI) Your creativity, imagination, and intelligence are more than enough to help you make a great living online … especially when you make a point of looking at all of your options! After all, it’s no secret that some online opportunities pay better than others. Or, that some money-making projects are much more fun than others....
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Local Business: How To Build Strong Customer Relationships, Part 5 of 7 - The SiteSell Blog

Local Business: How To Build Strong Customer Relationships, Part 5 of 7  - The SiteSell Blog | The Content Marketing Hat | Scoop.it
Your website offers various ways for forging strong relationships with your local business customers. In addition, pay attention to your mobile and social presence.
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It's The SiteSell Holiday Special! - Even Santa Wants SBI! - The SiteSell Blog

It's The SiteSell Holiday Special! - Even Santa Wants SBI! - The SiteSell Blog | The Content Marketing Hat | Scoop.it
Give your loved ones (or yourself) the gift that keeps on giving. Take advantage of the SiteSell Holiday Special and save $100 on one full year of SBI!.
Mike Allton's insight:

If you're considering starting your own business and need a great place to start, SiteSell is offering a tremendous holiday special:

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The Most Effective Tool for Powering Your Site's Content - The SiteSell Blog

The Most Effective Tool for Powering Your Site's Content - The SiteSell Blog | The Content Marketing Hat | Scoop.it
It’s one thing to tell you that your site or blog needs to have more and more content added to it. It’s an entirely different thing to come up with that content.
Mike Allton's insight:

I imagine that right now, you're feeling a bit like Alice... tumbling down the rabbit hole.

What if I told you that there’s a tool available, for free, to help you create content for your site, saving you time and simultaneously encouraging more engagement?

After this, there's no turning back. You take the red pill, the story ends. You wake up in your bed and believe whatever you want to believe. You take the blue pill, you stay in wonderland, and I show you how deep the rabbit hole goes.

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Getting Started with Google AdSense - The SiteSell Blog

Getting Started with Google AdSense - The SiteSell Blog | The Content Marketing Hat | Scoop.it
The AdSense system is a simple way to add an income stream to your business's bottom line. Determine if AdSense is right for your site, and learn about crucial do's and don'ts.
Mike Allton's insight:

Google AdSense is certainly a great way to monetize your blog. Here's how to get started.

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Facebook Advertising Campaigns

Facebook Advertising Campaigns | The Content Marketing Hat | Scoop.it
Facebook offers businesses one of the most targeted, and most affordable, advertising platforms available. As a result, Facebook Advertising is extremely effective, but only if executed properly. Get the help you need to do it right.
Mike Allton's insight:

Are you trying to reach a local audience for your business? If so, you may not have realized just how effective Facebook can be.

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Top Ten Insider Tips for Google+ Success - The SiteSell Blog

Top Ten Insider Tips for Google+ Success - The SiteSell Blog | The Content Marketing Hat | Scoop.it
Success on Google+ will not happen overnight. But if you follow these strategies, you can grow your business and make incredibly valuable connections.
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Social Media Active Users by Network [INFOGRAPH]

Social Media Active Users by Network [INFOGRAPH] | The Content Marketing Hat | Scoop.it
One of the most common questions from both businesses and social media marketers is "how many?" How many users. How many people. How many opportunities - for each of the social networks. Here are updated Active User Counts.
Mike Allton's insight:

Updated with new numbers from Facebook and Twitter.

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11 Lessons To Boost Your Email Marketing - The SiteSell Blog

11 Lessons To Boost Your Email Marketing - The SiteSell Blog | The Content Marketing Hat | Scoop.it
"The money’s in the (email) list" is a popular saying among email marketers, and for good reason. Jump start your email marketing success with 11 lessons.
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3 Easy Steps to Building Social Media Relationships

3 Easy Steps to Building Social Media Relationships | The Content Marketing Hat | Scoop.it
Building personal social relationships is an efficient way of becoming the go-to person in your niche and getting natural links to your website. And it’s fun too!
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Buffer Adds Brilliant Scheduling Piece for Bloggers

Buffer Adds Brilliant Scheduling Piece for Bloggers | The Content Marketing Hat | Scoop.it
Buffer has added a new scheduling option that allows you to select additional times to reshare posts, bringing greater visibility to your new content.
Mike Allton's insight:

Buffer Adds Brilliant Scheduling Piece for Bloggers

When it comes to resharing new content, quite frankly, I often forget. I'm very deliberate once I publish a new post about following my checklist and promoting it everywhere, but it's those follow-up tweets and shares that just don't get done.

Until now.

+Buffer has added an incredible option to their Chrome Extension that allows you to select additional times and networks for reshares of your post, and each new share can be completely customized. 

The complete rundown and screenshots are below. Many thanks to +Thomas E. Hanna | BlogPhoto.tv for the heads-up!

Check it out, and then be sure to work Buffer and their Chrome Extension into your blog promotion routine.

#ContentMarketing #Blogging #SocialMedia 

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Getting the Most Out of Twitter... Niche-Twittering

Getting the Most Out of Twitter... Niche-Twittering | The Content Marketing Hat | Scoop.it
Niche-Twittering is a winning approach. You can drive traffic to your site, get good inbound links going, and find potential monetization opportunities.
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Real Men Of Pinterest - Mr. Female Underwear Pinner

Real Men Of Pinterest - Mr. Female Underwear Pinner | The Content Marketing Hat | Scoop.it
The audio file above is a parody of the most awarded advertising campaign in history.  If you haven't given it a listen, give it one now.  It will help explain where I'm going here. I poke fun in t...
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