While we're still waiting on official Google+ analytics, here's one trick you can use so find out exactly how many people potentially saw your status update.
Want to know how many times a Google+ post has been viewed?
As businesses and marketers, there are a lot of metrics that we want to review in order to help us understand how we're doing on social media, and whether our past activity has contributed to growth of the business.
Unfortunately, the metrics we want often just aren't there.
One of the first measurements we want to see is simply how many people potentially saw our post. Call it reach or impressions or views... it's just a number of eyeballs that might have seen our update.
And while we're still waiting on official Google+ Analytics (which they've said is coming), and there are a growing number of third-party tools that are attempting to bridge the gap, there's actually a pretty easy way you can begin to tell how many people are viewing your post.
Learn how: http://owl.li/wuqkQ
So now, in addition to the standard social signals of +1's, Comments and Shares, you can also add in Views to your metrics. When combined with Google Analytics for website traffic and conversion goals, you can really start to see how your Google+ activity is paying off.
But don't forget, as +Stephan Hovnanian has mentioned, not every post has to have the same goals. While driving website traffic may be your most important goal, you can and should create posts that have alternate goals, and Brand Recognition might just be one of them (in which case View count becomes your best metric).
Do you agree?
#GooglePlus #GooglePlusTips #ContentMarketing