b2b blog site
Follow
217 views | +0 today
 
Rescooped by Mary Gravitt from Strategy and Competitive Intelligence by Bonnie Hohhof
onto b2b blog site
Scoop.it!

Customer Experience Intelligence Inspires Innovation

Customer Experience Intelligence Inspires Innovation | b2b blog site | Scoop.it

The most intelligent organizations are overcoming battlegrounds and silos to maximize their return on customer intelligence. They're insisting on the "dog wagging the tail" by instilling customer experience context for all actions and decisions company-wide. They're applying customer intelligence to innovate the full customer experience "bundle". And they're equipping organizational learning by sharing, showing actionable patterns, focusing on what customers are trying to get done, and being proactive in enabling customers to love the company. .


Via Bonnie Hohhof
Mary Gravitt's insight:

#B2B #Leadgenerations #Marketingappointmentsetting

more...
Ellen Naylor's curator insight, August 5, 2014 1:35 PM

This is an informative discussion on customer loyalty and voice of the customer as sources of solid customer intelligence. Win loss analysis is missing from this discussion, also a great source of customer intelligence that like customer loyalty and VoC require cross functional integration in order to take corrective action to keep the customer king. 

Patrice Laubignat's curator insight, August 6, 2014 12:22 PM

Comment améliorer l'offre en interprétant les insights nés de l'expérience client ? Le contexte est-il décisif dans le ressenti intelligent de l'expérience ? 

Michael Allenberg's curator insight, August 9, 2014 11:48 AM

I love this post!!

Your new post is loading...
Your new post is loading...
Rescooped by Mary Gravitt from Business Improvement
Scoop.it!

How to Build a Successful Business Blog

How to Build a Successful Business Blog | b2b blog site | Scoop.it

Via Daniel Watson
more...
Blazenko Drmic's curator insight, August 25, 2014 12:34 PM

“Done well, your blog can become an essential component in your marketing arsenal,” says Satterfield, of Gentle Rain Marketing, Inc.

Ruby Jackson's curator insight, August 26, 2014 2:24 AM

Find out 8 Key Essentials here for effective business blogs.

Scooped by Mary Gravitt
Scoop.it!

Planning on launching a product? Here’s how you make it ‘viral’

Planning on launching a product? Here’s how you make it ‘viral’ | b2b blog site | Scoop.it
As a marketer, you should not leave the fate of your product launch on the event itself, because by then you’d have little control of what’s going to happen. There has to be an effort to ensure the success way ahead of the launch schedule.
Mary Gravitt's insight:

As a marketer, you should not leave the fate of your product launch on the event itself, because by then you’d have little control of what’s going to happen. There has to be an effort to ensure the success way ahead of the launch schedule.

#B2B #LeadGenerations #MarketingAppointmentsetting

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

9 Ways to make your Business Website more Lead – Friendly | Internet Billboards

9 Ways to make your Business Website more Lead – Friendly | Internet Billboards | b2b blog site | Scoop.it
It’s a balance between aesthetic and substance satisfaction. These are the essential elements in making your site an effective lead generation tool:
Mary Gravitt's insight:

9 Ways to make your Business Website more Lead - Friendly

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

The Role of Color Psychology in Marketing

The Role of Color Psychology in Marketing | b2b blog site | Scoop.it

The visual impact of a business logo or website design is as important as the value of the product or service being offered. And one important aspect is the color.

Mary Gravitt's insight:

For some marketers, a color is just something that could be picked off the top of the head and doesn’t really signify something. But for those who really invest a lot of brainwork in their business image, colors are something that helps define a brand’s reputation.

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

5 Reasons Why Forum Participation is Beneficial for Lead Generation

5 Reasons Why Forum Participation is Beneficial for Lead Generation | b2b blog site | Scoop.it
There are direct and indirect benefits that marketers can gain when participating in forums. In fact there’s actually no downside to establishing presence on sites saturated with potential clients.
Mary Gravitt's insight:

There are direct and indirect benefits that marketers can gain when participating in forums. In fact there’s actually no downside to establishing presence on sites saturated with potential clients.

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

The stuff your Dad taught you – and how they became pure Marketing wisdom

The stuff your Dad taught you – and how they became pure Marketing wisdom | b2b blog site | Scoop.it
Our fathers are most often the subtle versions of our mothers, yet with the same noble intentions. They tend to be more lax with their rules, and they’re the ones who always remind us to keep our cool in times of struggle.
Mary Gravitt's insight:

Even when talking about the ins and outs of marketing, Dad’s words may just be an excellent source of business acumen.

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

About-Callbox.pdf

Mary Gravitt's insight:

Callbox, b2b lead generation company, lead generation services.

#B2B #LeadGenerations #Marketingappoinmentsetting

more...
No comment yet.
Rescooped by Mary Gravitt from Business Brainpower with the Human Touch
Scoop.it!

20 World-Class Presentation Experts Share Their Top Tips

20 World-Class Presentation Experts Share Their Top Tips | b2b blog site | Scoop.it

Have you ever sat through a presentation that seemed to slog on and on? Presenters that are disorganized, dwell on trivial information and give long winded explanations that lead nowhere?

 

Too many presentations are afflicted by poor planning and poor visuals. The audience who come to see these presentations, pay attention for a few minutes then retreat to their mobile phones. As much as we hope that the next presentation will be different, they rarely are.


Via Vicki Kossoff @ The Learning Factor
more...
Vicki Kossoff @ The Learning Factor's curator insight, August 17, 2014 6:07 AM

The top 20 presentation experts share their top tips to keep your audience engaged.

Bettina Gifford's curator insight, August 18, 2014 12:34 PM

If you're stuck for new Powerpoint and presentation tips, this is a good guide..

Scooped by Mary Gravitt
Scoop.it!

What Business Marketers Can Learn from the Legacy of George Washington

What Business Marketers Can Learn from the Legacy of George Washington | b2b blog site | Scoop.it
What can business marketers learn from one of the founding fathers of the United States?
Mary Gravitt's insight:

What can business marketers learn from one of the founding fathers of the United States? George Washington.

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

What is Outsourcing? -

What is Outsourcing? - | b2b blog site | Scoop.it
Mary Gravitt's insight:

Outsourcing is the process of subcontracting or contracting out a service or business process to a third-party service provider.

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

On B2B Lead Generation and the Value of Prospect Incentives

On B2B Lead Generation and the Value of Prospect Incentives | b2b blog site | Scoop.it
No matter what strategy each business employs for their B2B lead generation campaign, one ultimate goal stands out: getting prospect information for them to become leads.
Mary Gravitt's insight:

On B2B Lead Generation and the Value of Prospect Incentives

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

Marketing Lessons: The Life and Death of Flappy Bird

Marketing Lessons: The Life and Death of Flappy Bird | b2b blog site | Scoop.it
Here is an infographic that will show the life span of Flappy Bird from May 2013 until its shutdown this last Feb. 8, 2014 that was announced by its Developer Dong Nguyen on twitter.
Mary Gravitt's insight:

Here is an infographic that will show the life span of Flappy Bird from May 2013 until its shutdown this last Feb. 8, 2014 that was announced by its Developer Dong Nguyen on twitter. What marketing lesson can we learn from this.

#B2B #Leadgenerations #Marketingappoinments

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

Business lessons inspired by the words of Maya Angelou

Business lessons inspired by the words of Maya Angelou | b2b blog site | Scoop.it
For people in the business world, let us honor Maya Angelou’s contribution to mankind by embodying some of her memorable quotes.
Mary Gravitt's insight:

As we remember a prolific writer, a willed activist and a global treasure, we should also make sure that her legacy of words and illumination would not die along with her physical existence.

#B2B #LeadGenerations #MarketingAppointmentsetting

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

The Appointment Setting: A thing or two about running a business from Boardwalk Empire

The Appointment Setting: A thing or two about running a business from Boardwalk Empire | b2b blog site | Scoop.it
Mary Gravitt's insight:

Thompson is faced with organizational, legal and personal problems along with the ambition of staying afloat in his self-built underground economy.
Business owners and marketers can gain valuable wisdom from the premise of Boardwalk Empire.

#B2B #LeadGenerations #MarketingAppointmentsetting

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

B2B-Direct-Marketing-for-Merchant-Services.pdf

Mary Gravitt's insight:

B2B Direct Marketing for Marchant Services

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

B2B Lead Management Process: Why you need one

B2B Lead Management Process: Why you need one | b2b blog site | Scoop.it
Everyone who’s in the business of B2B lead generation knows how important it is to capture and nurture leads but still there's a need for effective management process.
Mary Gravitt's insight:

Do you have a standard process to manage your leads? What do you do with leads that aren’t quite ready to buy or commit?

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

The Appointment Setting: A thing or two about running a business from Boardwalk Empire

The Appointment Setting: A thing or two about running a business from Boardwalk Empire | b2b blog site | Scoop.it
Mary Gravitt's insight:

Foolish reasons why Marketers don’t Follow-Up on B2B Prospects

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

B2B Lead Management Process: Why you need one

B2B Lead Management Process: Why you need one | b2b blog site | Scoop.it
Everyone who’s in the business of B2B lead generation knows how important it is to capture and nurture leads but still there's a need for effective management process.
Mary Gravitt's insight:

Do you have a standard process to manage your leads? What do you do with leads that aren’t quite ready to buy or commit?

#B2B #LeadGeneration #Marketingappoinmentsetting

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

Healthcare Lead Generation and Appointment Setting

Healthcare Lead Generation and Appointment Setting | b2b blog site | Scoop.it
Get qualified b2b healthcare leads and appointments from multi-channel b2b healthcare lead generation. Generate leads from telemarketing, email marketing, social and search marketing.
more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

In Case You Missed It: Google Chairman Says “Mobile Has Won”

In Case You Missed It: Google Chairman Says “Mobile Has Won” | b2b blog site | Scoop.it
Google Executive Chairman Eric Schmidt was recently asked for his predictions for 2014 in an interview with Bloomberg.
Mary Gravitt's insight:

Google Executive Chairman Eric Schmidt was recently asked for his predictions for 2014 in an interview with Bloomberg. 

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

Lead Generation for Online Marketing Services Providers

Lead Generation for Online Marketing Services Providers | b2b blog site | Scoop.it
B2B lead generation for online services provider. Generating qualified sales leads for online marketing services, SEO, Search Marketing service providers.
Mary Gravitt's insight:

Online marketers are not just earning dollars with their services.

more...
No comment yet.
Scooped by Mary Gravitt
Scoop.it!

What Will SMBs Focus on in 2014? Greater Online Presence

What Will SMBs Focus on in 2014? Greater Online Presence | b2b blog site | Scoop.it
Businesses have started giving more focus on making their strategies compatible to mobile devices.
Mary Gravitt's insight:

What Will SMBs Focus on in 2014? Greater Online Presence

more...
No comment yet.
Rescooped by Mary Gravitt from Business Brainpower with the Human Touch
Scoop.it!

The Carbon Dioxide Trapped In Your Meeting is Making You Think More Slowly

The Carbon Dioxide Trapped In Your Meeting is Making You Think More Slowly | b2b blog site | Scoop.it

If, after sitting for hours in a stuffy, crowded meeting room or classroom, you've found yourself thinking a little more slowly than usual, it may not have been your imagination.

 

An emerging body of research is indicating that the high levels of carbon dioxide and other indoor pollutants that we face in poorly ventilated rooms reduces our cognitive performance and decision-making ability.


Via Vicki Kossoff @ The Learning Factor
more...
Vicki Kossoff @ The Learning Factor's curator insight, August 12, 2014 5:17 AM

If you find yourself feeling a little less sharp during a long, stuffy meeting, it may not be your imagination.

Scooped by Mary Gravitt
Scoop.it!

What Will SMBs Focus on in 2014? Greater Online Presence

What Will SMBs Focus on in 2014? Greater Online Presence | b2b blog site | Scoop.it
Businesses have started giving more focus on making their strategies compatible to mobile devices.
Mary Gravitt's insight:

We’ve all heard about the brouhaha about how mobile usage will take over desktop particularly starting in 2014. That’s why businesses have started giving more focus on making their strategies compatible to mobile devices.

#B2B #Leadgenerations #Marketingappoinmentsetting

more...
No comment yet.