Marc Andresseen, the kingmaker of Silicon Valley, is fond of pointing out that “software is eating the world.” Google’s recent purchase of Channel Intelligence, a data management platform for retailer inventory, underscores its unstated, Borg-like goal of slowly gobbling up every industry it encounters.
This particular move, though, is a not-so-subtle signal to the marketplace that Google intends to become the dominant player in global ecommerce – which in the U.S. alone is already a $186 billion goldmine. Yes, for Google this is not just about going deeper into the ads business. The ever-expanding behemoth’s intention is to take a bite out of retailers margins too, starting first with those generated by ecommerce websites.
The Channel Intelligence purchase adds to the buzz that Google created back in October when it shifted its Google Shopping property to a fully paid ad marketplace, which by many accounts generated some $1 billion in the fourth quarter. And a Conductor study says that Google already influences over a quarter of all e-commerce transactions through its little search engine. These recent moves indicate that it seeks not only to go toe-to-toe with Amazon, but also to sneak up on other retail giants that sell both online and in stores.
Amazon is a trusted brand, but we should never underestimate the competitoon. Because that's when they steal the night's march on you and you find your entire army slaughtered come the dawn.
Keeping an eye on Google's Affiliate Network and even integrating some products when it's called for will help to enhance your 'authority presence.'
Yes, the Google Advertiser program is a royal pain in the you know what, in that it's run more like a CPA network where you have to apply to promote each and every product, so I wouldn't make this a 'focus,' but do sign up, and do have the emails about new products forwarded to your email and/or smartphone (via www.iftt.com if you must) so you can add some products when the situation warrants it.
AdAge.com Amazon: The Quietest Big Ad Business In Tech Would Like Your Brand Ads, Too AdAge.com "They were very untargeted, static ads across Amazon.com and IMDb.com," said Amazon VP Lisa Utzschneider, talking to us in advance of her appearance at...
And of course, if you're going to venture into paid advertising, targeting rules.
Rumors of Amazon's Kindle smartphone just got a little juicier. CNET reports that Charlie Kindel, who held several positions at Microsoft during his 21-year tenure before leaving in 2011 to build a new company, is now working ...
A Kindle Smart Pone! Two birds, one stone. This is one to keep your eye on. Without a doubt.
Scribblenauts Unlimited on sale for $8.99 at Amazon Polygon The Windows PC version of Scribblenauts Unlimited, 5th Cell Media's sandbox puzzle game, is on sale at Amazon for $8.99 for a limited time, according to the game's Amazon listing.
Wal-Mart May Crowdsource Delivery of Online Purchases Technorati In addition to Wal-Mart, these drivers could be incentivized to transport products for other major retailers and Internet shopping sites such as Amazon, eBay, Target and Sears.
This is definitely worth including in the Azon Insiders Monthly Report for the simple fact that sometimes, when you factor in things like shipping costs, it's cheaper to refer your visitors to a local store like Wal Mart.
Walt Mart does have an affiliate program, though it's nigh on impossible to create any kind of 'automation tools' for utilizing their affiliate program due to the fact that they will not allow develolpers access to their api.
However, with other resources like "Task Rabbit.com" and a good geo location script or plugin, it's quite possible to build an excellent site for your visitors.
Several major retailers grow online sales faster than Amazon in Q4 InternetRetailer.com Fifteen publicly traded retailers reported faster web growth than Amazon in late 2012, according to an analysis of merchants in Internet Retailer's Top 500 Guide.
While affiliates gain huge advantages by leveraging Amazon's 'Trusted Brand,' we need to also search other for other retailers, with affiliate programs, for products that might not be found in the Amazon Marketplace.
Google is the most popular Web destination among users of mobile devices, according to Hitwise Mobile data: Google attracted 17.27% of Web traffic via mobile device for the week ended Feb. 23.
Azon Mobile News
There is no doubt that if you don't get on top of mobile right now, you're going to get left behind in the dust. This data can show you how and where to focus your mobile efforts if you're an Amazon affiliate.
Unlocked Samasung Galaxy SIII S3 available in the US! Pre-order NOW via Amazon!
Pre-Oder, not quite an 'Azon Launch Jack,' but much closer than some of the products being 'pimped' as such are. Products in pre-order status are still hot and do give you an 'edge' over the affiliates who are working off the "Hot New Releases" and "Best Sellers" lists.
Larissa's Picks to Click: Facebook Ad Targeting, Amazon's Ad Business, Award ... ADOTAS Amazon is selling ads to bigger companies, in hopes of expanding their ad business and generating more sales on Amazon.com and its affiliates (via Ad Age).
If you have a high priced, high converting product, it is going to be worthe learning about the paid advertising ooportunities offered by companies like Amazon and Facebook.
Amazon has been on a mission to offer the least expensive tablets and e-readers that it can. The Kindle Fire kicked off the trend of $200 7" tablets, and the Kindle e-reader has dropped to just $69 for the basic model.
Another one to keep your eye on... new tablets from Amazon, power by the cloud! Smart phone, tablet, smart phone, tablet...
All I keep thinking is "Clark Kent, Superman, Clark Kent, Superman"
Maybe it's just me, but to have both seems kind of, well... redundant. Which would you choose?
San Antonio Express (blog) Amazon.com adds Texas to its Amazon Wine program Dallas Morning News (blog) About 80 U.S.wineries can now ship to Texas customers through the five-month old Amazon Wine program on Amazon.com.
Wine of the Month Clubs often have a 'loyal' customer base, and are about as close to any 'recurring payment' program as Amazon offers.
I have continued to search for Amazon products that feature a 'recurring payment' model, but the closest I have found is the "Food of the Month" type products.
But with 'wine' having such a loyal base, it makes sense that this particular product would yield a fairly 'reliable' commission income. Plus, wine is not cheap.
EcommerceBytes (blog) eBay Vendor ChannelAdvisor Files to Go Public EcommerceBytes (blog) ChannelAdvisor, a company that helps online merchants sell on eBay, Amazon and other marketplaces and as well as comparison shopping engines, filed today with...
This one was worth including for a nubmer of reasons, starting, again, with the idea that though Amazon is our primary focus, sometimes consumers will also check with other retail outlets like Wal Mart, and other online sources like Ebay...
But the next, and far more profitable reason, is because 'Internet' integration for local brick and mortar businesses that sell physical products can be an extremely lucrative business.
Just this week, I personally landed a brand new offline client who needs assistance with maintaining his Google Product Ads datafeeds, and who is also gearing up to begin selling his products in the Amazon marketplace as well.
These services are hardly promotoed to offline businesses, yet can make for very profitable contracts.
Amazon affiliate program is one of the most used programs by affiliate marketers, affiliate marketing is not that easy as it looks, you need patience, dedication to get returns from it.
Hopefully this will shed some light on the subject of Amazon banning affiliate links. I don't personally use Pinterest for marketing, but I would like to know in any case, because I am in marketing and I cringe a bit every time I hear people say that someone 'banned' something.
Content is always a useful investment, IF you are willing to work with it. You need to rewrite it, add your own intro paragraph and closing paragrah. Add sub-heads to sections of the article, and change at least one word in each sentence, as well as change the title. Add pictures and videos. Give it your own 'voice.'
Just be sure that if you're buying content, it's for a niche you serve or plan to serve.
Done for you content is also a great way to test out a new niche, by working with the content, as suggested above, and putting it up on a Blogspot blog, and if it's in a niche you have a site in already, addinig a link back to your own site too.
How to make some extra income with your website/blog? Is the Google Adsense, Amazon Associates, iHerb and Tradedoubler the best ways to get an extra income? (RT @seojohnny: How to make money with your blog?
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.