A positive user experience can transform your business. ‘How can I improve the user experience of my website/app?’ A frequently asked question and one that doesn’t have a standard response. Thankfully there are some steps you can follow to ensure that a customer’s experience of your product is a positive one. Here I’ll be highlighting some common mistakes we regularly come across that can easily be avoided.
Usability and user experience testing is vital to creating a successful website, and only more so if it’s an e-commerce website, a complex app or another website for which there’s a definite ROI. And running your own user tests to find out how users are interacting with your website and where problems might arise is completely possible.
What’s the difference between UI and UX you say? This was the first question I asked myself when I saw these ambiguous abbreviations of what I thought was certainly something techy at the time, but had no idea what they really meant...
The grid, long used in print, has gained in popularity as a way to format information on the web but Pinterest also layered on the visual elements to it, creating a tiled page. It seems the entire web has tile mania. The design is successful not only because of what's there, but more importantly, everything that is not.
The US presidential race is heading into full swing, which means we’ll soon see the candidates intensely debate the country’s hot-button issues. While the candidates are busy battling it out, the Web design world is entrenched in its own debate about how to address the mobile Web: creating separate mobile websites versus creating responsive websites.
Information Architecture, according to Wikipedia, is “the art and science of organizing and labelling websites … to support usability.“ According to the same source, User Experience is “the way a person feels about using a product, system or service. [This includes] a person’s perceptions of the practical aspects such as utility, ease of use and efficiency of the system.”
Since colonial times, public libraries have given regular citizens access to free information. Organizing that information has become a science in itself. Think how easy it is using the Dewey Decimal system to find the answer to a burning question in a library filled with thousands of books. Now, more than 250 years later, there are endless supplies of information out there waiting for us and sophisticated technology to help us access it. Why then do I have a hard time finding a particular back issue of Rolling Stone Magazine? In this age of high technology and endless information, why can't I find what I’m looking for – even on a single website?
Eye-tracking technology is on the rise and creating a lot of buzz in the UX community. But unless you happen to be a robotic or optical engineer who understands the physics and optics of eye-tracking instruments, it can be hard to know which products offer the best value
Reebok vs. Nike, Coke vs. Pepsi, SEGA vs. Nintendo, Apple vs. Microsoft—these warring companies were more than just brands to me, they were almost systems of belief. As such, they forced a decision about whether or not I identified with them. Now, as an interaction designer, I have come to view the sentiments built up around brands as a necessary context for the design of meaningful products and services.
A few years ago, everyone was clicking. Today, we’re all scrolling. Twitter, Pinterest, Facebook, and as of this week, Instagram and Medium – it seems everyone is getting on the infinite scroll bus. What is it about this magical design pattern that has so many consumer web companies using it?
People often confuse “good design” with “good looks” and while looks are certainly part of it, actual design is more than just skin deep. Recently deceased Apple CEO and user experience genius Steve Jobs summed this up perfectly when he said: “Design is not just what it looks like and feels like. Design is how it works.”
Mobile device usage across the Internet is experiencing exponential growth with a plethora of smartphone and other mobile devices that have become easily within reach. In certain countries, there is more time spent browsing the Internet on mobile devices than on desktop PCs. Mobile is all about location.
I know what you are thinking, “Tell me something I don’t already know.”
"What we are trying to do is make an operating system and a computer more like a web service." That’s the vision Caesar Sengupta, product strategy lead for Google Chrome OS, laid out for me last year, as the company was gearing up to launch its own...
Customer Experience Is an Investment, Not a Cost...The realization that design’s power is in how it drives results brings with it a reconsideration of expenditures in design. Typically, design is considered a cost — a necessary element of business, the expense of which should be managed to be as small as possible. But when you realize that successful design has an impact, driving heretofore unrealized value, you must think of it as an investment, akin to marketing or product development, where what matters is a return, and where spending less can actually be detrimental to your top- and bottom-lines.”
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How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.