Captain Paul Watson's mission to end illegal whaling and protect marine wildlife seems to have no bounds, as the founder of the Sea Shepherd Conservation Society is now offering a monetary reward for information regarding the dolphin killings in the Gulf of Mexico.
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Can A Dumb Social Media Tool Turn This Chump Into the Internet's Top Mom?GizmodoKlout, Kred, and PeerIndex will slice and dice your social media presence, and turn you into a number. The higher your number, they argue, the more influential you are.
Klout has dialed up their marketing efforts, this time placing agency individuals in a March Madness bracket style competition they are calling "Agency Insanity". Critics will scoff at it as another attempt to get individuals to pump ...
Just about every marketer I’ve run into over the past month has been working on 2013 planning and budgeting. In many cases, they are searching for innovative content ideas. In that spirit, below is a pretty diverse list of content marketing ideas you may want to consider executing for next year.
Check this article out for many get content ideas.
Are you below your target Klout score? Schaefer reveals seven simple ways to climb up the ranks: 1. Build a network. The key to increasing a Klout score is similar to finding success on the social web in general: Build a targeted, engaged network...
Giuseppe Mauriello: This is my “scoop” article for today. I found this article written by Suw Charman-Anderson in November of 2006 from her first professional blog “Strange Attractor”, now permanently moved to charman-anderson.com.
Suw is journalist, social technologist consultant and writer, one of the UK’s social media pioneers. She writes for Forbes, The Guardian, amongst others. In 2009, she founded of “Ada Lovelace Day”, an international celebration of the achievements of women in technology, science, engineering.
Returning to her article, it is highly relevant today. At the beginning of the article, the author describes the scenario of the digital industry at the time, then come out few interesting and great points about the need of content curation and the importance of the role of the curator. Here are some gems:
“We already have more movies available than any one person can watch; more videos on YouTube; more blogs… more everything. It’s not like we’re starting from a point of scarcity here. And the flood of stuff is going to turn into a rampaging torrent as more people get online and more people get excited by their ability to participate and create.
In the past, the media acted as gatekeepers. They were the ones that went to the movie previews… They were the ones who got the advance copy of the game… They were the arbiters of taste, the people in the know, the ones with the connections needed to get at culture before us plebs got at it.
But we don’t need gatekeepers anymore. We don’t need people who stand between us and our stuff, deciding what to tell us about and what to ignore. We don’t need arbiters of taste.
We do, however, still need help. There’s just too much stuff around for us to know what’s out there, to keep up with what’s good, what works for us, what is worth investigation. What we need are curators.
We need people who can gather together the things that are of interest to us, things that fit with our tastes or challenge us in interesting ways, things that enrich our lives and help us enjoy our time rather than waste it on searching.
Curators already exist. Some are people: Bloggers who sift through tonnes of stuff in order to highlight what they like, and who, if you have the same taste as them, can be invaluable to discovering new things to like. But curation of the web has barely started. Much of what you could call curation that exists today is flawed: too many noisy opinions and not enough capacity to understand what I as an individual want…”
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.