10 January, 2012
The European Union has ratified the use of the rosé wine labelling term, White Zinfandel, following lobbying by the WSTA and Diageo.
A dispute broke out last year over the validity of the term, as White Zinfandel is not a grape varietal.
Italian authorities impounded a “small volume” of Blossom Hill’s White Zinfandel rosé, but following negotiations at a US/EU bilateral trade agreement meeting in November, the term has been officially recognised for use on labelling within the EU.
All 27 EU states ratified the agreement in December prompting the Italian authorities to release the Blossom Hill stock.