•Constellation Brands’ Black Velvet Canadian whisky brand is entering the flavored whisk(e)y arena with a new variant—Toasted Caramel. The 70-proof extension is available now nationwide for a suggested retail price of $12.49 a 750-ml.
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Scooped by Mirjana Martic onto Autour du vin |
•Constellation Brands’ Black Velvet Canadian whisky brand is entering the flavored whisk(e)y arena with a new variant—Toasted Caramel. The 70-proof extension is available now nationwide for a suggested retail price of $12.49 a 750-ml.
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La communication commence à gagner du terrain sur le marché du vin. En 2011, les professionnels du secteur ont, en effet, accru leurs dépenses publicitaires brutes (hors remises) de + 18,5 % selon les chiffres communiqués par Kantar Media Ad Intelligence. Soit une progression largement supérieure à celle des alcools en général (+ 9,9 %). Delete the scoop?
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