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Australian grants Gov CALL US: 0470 379 206-Email:australiangrantsgov@hotmail.com We would be happy to assist you: Does your business qualify for any current grants? How much you could benefit out of it?
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Revolutionary thinkers: Michael Porter's strategy game-changer - LeadingCompany

Revolutionary thinkers: Michael Porter's strategy game-changer - LeadingCompany | AUSTRALIAN GRANTS GOV | Scoop.it
Revolutionary thinkers: Michael Porter's strategy game-changer
LeadingCompany
Firms fall from grace a lot faster, says Peter Moran, senior lecturer at the Australian School of Business, University of New South Wales.

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Brisbane Nails Pedicare manicare
Pimpama home run business which offers nail care including pedicare and manicare services.

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Lowcostwebsites Designandhosting's curator insight, April 4, 2013 6:18 AM

Some great websites for people who like to support Australian Small Businesses. Loads of links to loads of Great Aussie Businesses.

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Quit Smoking By Hypnosis


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Seven reasons content marketing is not right for your brand

Seven reasons content marketing is not right for your brand | AUSTRALIAN GRANTS GOV | Scoop.it

A few things have occurred in recent weeks that are clear and tangible indicators the concept of content marketing is well and truly alive in Australian business circles – if not growing in popularity and influence.

 

Firstly, one of the world’s pre-eminent content marketing conference showcases, Content Marketing World (CMW), was held in Sydney. Led by renowned US-based content marketing guru, Joe Pulizzi, CMW played to a packed house and was enthusiastically received. (Salesforce has written an excellent summary on its blog).

 

Secondly, in the lead-up to CMW, Pulizzi’s Content Marketing Institute joined forces with the Association for Data-Driven Marketing & Advertising (ADMA) to produce a report titled: Content Marketing in Australia: 2013 Benchmarks, Budgets, and Trends (access the full report here).

 

A couple of key takeaways from the report:

• Spending on content marketing in Australia is set to increase by 61%, with 12% of respondents saying they will be “significantly increasing” their budget this year.

• 96% of respondents use content marketing. Broken down, this is 98% for business-to-business marketers, and 89% for business-to-consumer (by comparison, this is greater than their B2B counterparts in North America, at 91% and the UK, at 95%).

It’s not surprising the use of content by companies is widespread, with Australian marketers using an average of 12 content marketing tactics, the most popular tools being:

• Articles on company website (88%);

• Social media other than blogs (83%);

• E-newsletters (82%);

• In-person events (74%;

• Case studies (71%);

• Video (69%).

 

However, while there is some definite movement on the content marketing front in Australia, we also need to differentiate between those companies that create content with little in the way of substance or purpose, and those that are producing content not only with strategic intent but also verve and passion (and believe me, you can tell).

 

The latter companies are, as a rule, led by progressive thinkers and doers – early adopters who have realised the power of infusing their social media efforts with compelling content relevant to the needs of their audience.

They are the ones that are building their platform and their brand, attracting new customers and cementing relationships with existing ones. Importantly, they have a head-start on their competitors, and good luck to them.

The issue with trends such as this one – the explosive growth of using content as a marketing strategy – means there will be companies that jump onto the bandwagon because, well, everyone else is doing it. But it’s not a good idea if your corporate heart isn’t fully into the concept.

Just because you can create your own content for distribution online doesn’t mean you should. Here are seven reasons that might be the case with your brand.


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Reuben Bisley's curator insight, March 21, 2013 6:16 PM
Involves seven important ideas you should consider before choosing content marketing. It involves the idea of managing your brand. In the end though content marketing is still quite valuable for connecting with customers, right?
Richard Ott's comment, March 21, 2013 6:31 PM
I like this description from the article "the power of infusing their social media efforts with compelling content relevant to the needs of their audience." I think this really highlights the definitions we spoke about in week one and keep returning to as a key theme for IMC, the fact that alot of marketing communications are now "consumer driven". The interesting thing i feel is in the future will marketers loose control of their own brands? How do you controll a message once it has been released into the public via social media?

They are the ones that are building their platform and their brand, attracting new customers and cementing relationships with existing ones.
Lisa Pulotu's comment, May 3, 2013 4:20 AM
If implemented correctly it can be quite valuable for connecting with customers. In the article it mentions how content marketing looks at long term results, this strategy fits with the IMC process of building long term brand value. However although they may build their own platform, with social media they will never have full control over the perception viewed by the consumer.
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Coalition attacks Macquarie for redefining 'misogyny'

Coalition attacks Macquarie for redefining 'misogyny' | AUSTRALIAN GRANTS GOV | Scoop.it
THE opposition has attacked the Macquarie Dictionary for deciding to water down the meaning of the word "misogyny" following Julia Gillard's use of the term to attack Tony Abbott.

Manager of Opposition Business Christopher Pyne told The Australian the decision to broaden the meaning from the "hatred of women" to include a "deep prejudice against females" did not reflect well on the national dictionary.

“If Macquarie changes its definition of misogyny to something other than what it is, it undermines Macquarie Dictionary in its entirety,” he said.

“The Prime Minister knew when she used the term 'misogyny' that she was calling Tony Abbott a women hater and she should bear the burden of that vicious personal smear.”

Labor MPs have been repeatedly asked whether they believe the Opposition Leader hates women following the Prime Minister's s use of the term in a response last week to an opposition attempt to remove then speaker Peter Slipper from his post for “truly gross references to female genitalia”.

“If (Mr Abbott) wants to know what misogyny looks like in modern Australia, he does not need a motion in the House of Representatives; he needs a mirror:” Ms Gillard said.

On the ABC’s Q&A program on Monday night, Workplace Relations Minister Bill Shorten said he did not think that Mr Abbott hated women but suggested the definition of the word "misogyny" had changed.

“Misogyny ... in the language which I understand it to have been used most recently is a view that there are some people who have a prejudice about women in certain occupations and they have an unexamined view in their own head about the status of women and the equality of women,” he said.


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Chevron: Commitment to Local Australian Companies Hits $30 Billion

Chevron: Commitment to Local Australian Companies Hits $30 Billion | AUSTRALIAN GRANTS GOV | Scoop.it
Australian businesses supporting the development of the Chevron-operated Gorgon and Wheatstone Projects have now received commitments of a massive $30 billion in local content spending. The two...
[[ This is a content summary only.

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Decoding analytics the right way - Business Spectator

Decoding analytics the right way - Business Spectator | AUSTRALIAN GRANTS GOV | Scoop.it
CIO Magazine
Decoding analytics the right way
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Australian companies are investing heavily in business intelligence and enterprise performance management but the return on investment for analytics is mixed.

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The Top 7 Myths About Google Grants For The Small Non-Profit | Hallman Communications

The Top 7 Myths About Google Grants For The Small Non-Profit | Hallman Communications | AUSTRALIAN GRANTS GOV | Scoop.it
There are many misconceptions about Google Grants for small non-profit orgnaizations. This article address these myths.

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Free Email Marketing for Non-Profits | VerticalResponse

Free Email Marketing for Non-Profits | VerticalResponse | AUSTRALIAN GRANTS GOV | Scoop.it

Free email marketing for non-profit companies. VerticalResponse grants 10,000 free email credits per month to 501(c)(3) non profits. Get started today. (Are you a 501c3 non profit?


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Facebook Offers Grants For Anti-Bullying Research

Facebook Offers Grants For Anti-Bullying Research | AUSTRALIAN GRANTS GOV | Scoop.it
Educational institutions and non-profit organizations can apply for research grants from Facebook on the topic of bullying prevention. The deadline is next month and funds will be awarded in October.

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How To Get Grants for Non Profit Organizations | Charity and Non ...

How To Get Grants for Non Profit Organizations | Charity and Non ... | AUSTRALIAN GRANTS GOV | Scoop.it
The hardest job an agency faces is acquiring grants for non profit organizations. Here are some key points to remember when applying for grants for non profit organizations.
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Feds may slug Vic over TAFE cuts

Feds may slug Vic over TAFE cuts | AUSTRALIAN GRANTS GOV | Scoop.it

TAFE staff gather outside the Victorian Parliamentary offices to protest against cuts in the state Budget. Picture: Stuart Mcevoy Source: The Australian
THE federal government has signalled that it may shelve vocational training grants to Victoria because of the southern state's $300 million TAFE budget cuts.

 

Tertiary Education Minister Chris Evans told the HES that the government would consider withholding funding due to Victoria under a $1.75 billion “national partnership” agreed to by the Council of Australian Governments in April.

 

Almost $800m of this money – including $196m for Victoria – is tied to 11 “structural reforms”, one of which requires states to enable their TAFEs “to operate effectively in an environment of greater competition”.

 

Senator Evans said the government hadn’t made any decisions yet, but that withholding payments was “one of the options”.

 

He said the government believed Victoria’s TAFE cuts were “contrary to the agreement reached at COAG”.

 

“The commonwealth would be looking at all options available,” he said.

 

“They [Victoria] have not maintained their effort. Victoria’s young people are not getting the sort of opportunities they should, and we’re not getting the skills development we need in Victoria to support the national economy and employers.

 

“Despite their protestations, there’s no way you can say taking $300 million out of Victorian TAFE, cancelling courses [and] closing campuses in any way supports the broad agreement we’ve reached.”

 

James Martin, a spokesman for Victorian Skills Minister Peter Hall, said Victoria would meet its obligations under the national partnership agreement.

 

Mr Martin accused Senator Evans of hypocrisy. “He knows all too well that the Victorian government is directing an extra $1 billion over the next four years into the state’s training system.

 

“If [Senator] Evans thinks the Victorian and national economies need even more fitness trainers or aromatherapists, areas where huge growth occurred under state Labor’s flawed system, then he is wrong. What the Victorian economy does need are more highly skilled workers, and these are the areas this government has increased funding to.”

 

 


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TILT - Adults helped to tap into community education

TILT - Adults helped to tap into community education | AUSTRALIAN GRANTS GOV | Scoop.it

People wanting to learn new skills or find out about upcoming community education events can now find the information more easily, thanks to a new website. The Parliamentary Secretary for Skills Sharon Bird today announced the new Tap Into Learning Today (TILT) website, which promotes and highlights services across the Adult Community Education sector. “This website is going to be a national one-stop information shop for services and resources available in Adult Community Education,” Ms Bird said. “It gives adult learners a user-friendly way to find out more about courses and opportunities that are available in their area and offers the sector an important tool for promotion and engagement. “It also encourages adults to broaden their skills by highlighting the benefits of lifelong learning through case studies and success stories. “The website will also be a great tool for service providers such as a neighbourhood house or community college wanting to promote their services.” Some of the information and services available through www.tilt.edu.au include: • an interactive community calendar; • course information; • downloadable resources for service providers; and • information about funding and grants. TILT is a joint initiative of the Australian Government working in partnership with state and territory governments.


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Mornington Peninsula Fencing

Mornington Peninsula Fencing | AUSTRALIAN GRANTS GOV | Scoop.it
Superior Fencing is a Langwarrin based fence business which offers fence contracting services to the Langwarrin area as well as Frankston, Mornington Peninsula and Western Port regions of outer Melbourne.

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Lowcostwebsites Designandhosting's curator insight, April 4, 2013 6:17 AM

Great Small Business based in Langwarrin Victoria. Family owned and operated business providing services in the construction of new fencing

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Home | Babysitter Search | Find a Babysitter | Find a Nanny

Home | Babysitter Search | Find a Babysitter | Find a Nanny | AUSTRALIAN GRANTS GOV | Scoop.it
Find a babysitter or babysitting job / nanny job. Register today and locate the perfect carer for your family, Click through to find a babysitter!

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Lowcostwebsites Designandhosting's curator insight, April 6, 2013 11:22 PM

A great website to search and find babysitters in your local area, Australia wide

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Home | Babysitter Search | Find a Babysitter | Find a Nanny

Home | Babysitter Search | Find a Babysitter | Find a Nanny | AUSTRALIAN GRANTS GOV | Scoop.it
Find a babysitter or babysitting job / nanny job. Register today and locate the perfect carer for your family, Click through to find a babysitter!

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How to Make Your Business a Social Business

How to Make Your Business a Social Business | AUSTRALIAN GRANTS GOV | Scoop.it
Written by Marc Englaro, CEO, InsightfulCRM   The rush to social media shows that Australian businesses know they can’t afford to stay out of the online conversation. Unfort

 


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Australia: Turnbull confirms: 'HFC areas' last to get FTTN, if at all | Delimiter

Australia: Turnbull confirms: 'HFC areas' last to get FTTN, if at all | Delimiter | AUSTRALIAN GRANTS GOV | Scoop.it

Shadow Communications Minister Malcolm Turnbull has confirmed that metropolitan areas of Australia in the HFC cable footprint of Telstra and Optus would not immediately receive the Coalition’s planned fibre to the node upgrade if it wins Government and did not commit to deploying FTTN infrastructure in those areas in the long-term.

 

Both Optus and Telstra currently operate HFC cable networks in some metropolitan areas of Sydney, Melbourne and Brisbane, with the total number of customers on the networks believed to be about a million, split relatively evenly. In total, the networks are believed to cover about 30 percent of Australian households, with speeds ranging up to a theoretical maximum of 100Mbps.

 

However, many households in the regions are unable to connect to the infrastructure, due to complex legal issues around multi-dwelling units (such as apartments), and the HFC cable is broadly regarded as legacy infrastructure, due to its capacity constraints as a shared telecommunications medium. The overwhelming majority of Australian households and business premises — even within the HFC footprint — continue to use ADSL broadband over Telstra’s copper network, and both Optus and Telstra have shifted their marketing focus away from selling services on their HFC networks over the decade since the networks were built.

 

Under the Government’s current NBN project, both Telstra and Optus will receive payments to shut the HFC networks down and shift customers onto the NBN fibre. However, in an interview late last night on the ABC’s Lateline television program (click here for the full video interview and transcript), Shadow Communications Minister Malcolm Turnbull confirmed intimations by Communications Minister Stephen Conroy yesterday that the Coalition would in fact seek to continue to use the HFC cable networks and upgrade network infrastructure in other areas first.

 

Click headline to read more--


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Yellow Social Media Report 2013 [Infographic]

Yellow Social Media Report 2013 [Infographic] | AUSTRALIAN GRANTS GOV | Scoop.it
Today our friends at Sensis and Yellow Pages, partnered with AIMIA to produce a report on the usage of social media in Australia. We saw three key take aways for Australian businesses: More Users on Mobile than Not - 67%...

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Legal Hassles of Global Love Affairs

Legal Hassles of Global Love Affairs | AUSTRALIAN GRANTS GOV | Scoop.it

Love has no borders, of course, which may help explain why it's not just the economy that's gone global. To hear estate and tax planners talk, cross-border marriages are skyrocketing—along with a host of international estate and tax-planning headaches. 

 

The issues can indeed get thorny: Can an Australian deduct any business expenses in his home country if he and his wife live in Texas? Is a will written in Spain executable by a spouse in Greece? And don't even start on the thicket of prenup issues. "This whole area of international cross-border planning is an emerging area," says Suzanne Shier, director of wealth planning and tax strategy at Northern Trust, which manages more than $758 billion in assets.


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The Learning Factor's curator insight, May 19, 2013 5:04 PM

Cross-border marriages are up, but so are international tax and estate-planning issues, which include restrictions on joint property ownership and a forced heirship rule known as pflichtteil.

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Facebook Offers Grants For Anti-Bullying Research

Facebook Offers Grants For Anti-Bullying Research | AUSTRALIAN GRANTS GOV | Scoop.it
Educational institutions and non-profit organizations can apply for research grants from Facebook on the topic of bullying prevention. The deadline is next month and funds will be awarded in October.
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New Web Portal Launched for Annual Non-Profit PR Grants Program

New Web Portal Launched for Annual Non-Profit PR Grants Program | AUSTRALIAN GRANTS GOV | Scoop.it
TORRANCE, Calif., Dec. 17, 2012 (SEND2PRESS NEWSWIRE) -- California-based marketing and PR firm, Neotrope(R), today announced the formal launch of a dedicated web portal for the company's annual Non-Profit PR Grants program at http://prgrants.com...

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Communicating through Digital and Social Media

Communicating through Digital and Social Media | AUSTRALIAN GRANTS GOV | Scoop.it
To support the King Day of Service, the Corporation for National and Community Service, in consultation with the King Center for Nonviolent Social Change provides grants to public and non-profit organizations to mobilize Americans to observe the...

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(EN) - Insurance Glossary | Iowa Insurance Division

(EN) - Insurance Glossary | Iowa Insurance Division | AUSTRALIAN GRANTS GOV | Scoop.it

"The Iowa Insurance Division supervises all insurance business transacted in the state. The insurance commissioner grants permission to companies wishing to sell insurance in Iowa and has general control over all aspects of their business, from the forms they use to the rates they charge. The commissioner also serves as the administrator of the securities act which involves the licensing of brokerage firms and their agents, examining new securities offerings and investigating investment ..."


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Feds may slug Vic over TAFE cuts

Feds may slug Vic over TAFE cuts | AUSTRALIAN GRANTS GOV | Scoop.it

TAFE staff gather outside the Victorian Parliamentary offices to protest against cuts in the state Budget. Picture: Stuart Mcevoy Source: The Australian
THE federal government has signalled that it may shelve vocational training grants to Victoria because of the southern state's $300 million TAFE budget cuts.

 

Tertiary Education Minister Chris Evans told the HES that the government would consider withholding funding due to Victoria under a $1.75 billion “national partnership” agreed to by the Council of Australian Governments in April.

 

Almost $800m of this money – including $196m for Victoria – is tied to 11 “structural reforms”, one of which requires states to enable their TAFEs “to operate effectively in an environment of greater competition”.

 

Senator Evans said the government hadn’t made any decisions yet, but that withholding payments was “one of the options”.

 

He said the government believed Victoria’s TAFE cuts were “contrary to the agreement reached at COAG”.

 

“The commonwealth would be looking at all options available,” he said.

 

“They [Victoria] have not maintained their effort. Victoria’s young people are not getting the sort of opportunities they should, and we’re not getting the skills development we need in Victoria to support the national economy and employers.

 

“Despite their protestations, there’s no way you can say taking $300 million out of Victorian TAFE, cancelling courses [and] closing campuses in any way supports the broad agreement we’ve reached.”

 

James Martin, a spokesman for Victorian Skills Minister Peter Hall, said Victoria would meet its obligations under the national partnership agreement.

 

Mr Martin accused Senator Evans of hypocrisy. “He knows all too well that the Victorian government is directing an extra $1 billion over the next four years into the state’s training system.

 

“If [Senator] Evans thinks the Victorian and national economies need even more fitness trainers or aromatherapists, areas where huge growth occurred under state Labor’s flawed system, then he is wrong. What the Victorian economy does need are more highly skilled workers, and these are the areas this government has increased funding to.”

 

 


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