Selling Australia Day
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Comment: True blue hypocrites need to be fair dinkum with themselves

Comment: True blue hypocrites need to be fair dinkum with themselves | Selling Australia Day | Scoop.it
What could be Aussier than draping yourself in the flag, cracking open a boutique small-batch brew, and biting into a 100% organic vegan soy-protein mock-meat snag wrapped in a quinoa bun while listening to your favourite US rapper win the Hottest 100 with a song about shopping? Just make sure that your beer, vegan snag, quinoa bun and most importantly, that your flag was made overseas – preferably in a developing country like Bangladesh, but China or Taiwan is acceptable too.
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McDonald's Australian CMO On How Macca Campaign Came About | Special: The Awards Report - Advertising Age

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Big W recalls controversial Australia Day shirt

Big W recalls controversial Australia Day shirt | Selling Australia Day | Scoop.it
The retail giant follows Aldi's lead and stops selling a T-shirt with the slogan Australia Est 1788.
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Vegemite to change its name to Australia on limited edition jars to celebrate Australia Day

Vegemite to change its name to Australia on limited edition jars to celebrate Australia Day | Selling Australia Day | Scoop.it
AUSTRALIA'S iconic spread, Vegemite is changing its name in the lead up to Australia Day 2012.
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Coles taps its inner ocker to make Australia Day pay

Coles taps its inner ocker to make Australia Day pay | Selling Australia Day | Scoop.it
AUSTRALIA DAY means … another chance for the supermarket giant Coles to turn our jingoism into the jingling of coins in the till.
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There's only one place on earth where you can get Maccas

There's only one place on earth where you can get Maccas | Selling Australia Day | Scoop.it

Aussie Range 2013

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In Australia Day 2013, McDonald's Australianized its burgers mixing the "Mc" with Aussie slang, putting beetroot and pineapple inside and spreading bbq sauce.

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Macca's - an Australian-made nickname up in lights for our national day

Macca's - an Australian-made nickname up in lights for our national day | Selling Australia Day | Scoop.it
IT'S been their unofficial catch cry Down Under for decades.
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Aldi recalls 'racist' Australia Day shirt after social media outcry

Aldi recalls 'racist' Australia Day shirt after social media outcry | Selling Australia Day | Scoop.it
The supermarket chain withdraws an Australia Day T-shirt from sale after an outcry on social media.
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