#THEDIGIMIXCAST Valve’s ‘Sea of Cubes,’ and the challenges of working with augmented reality http://t.co/9thE6bfGhL
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Sphero had a big 2012, but it's clear that 2013 will be even bigger for the company.
Une Comunicación's insight:
Sphero And Augmented Reality: Made For Each Other
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Squatting consists of occupying an abandoned or unoccupied area of land and/or a building: in the Augmented Reality ALL the spaces are abandoned or unoccupied or non-reclaimed. OCCUPY IT! Via Cristian contini Delete the scoop?
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What is Interactive Printed Augmented Reality? Check out these videos to find out.
Une Comunicación's insight:
Is Layar’s Interactive Printed Augmented Reality the Next Big Thing?!
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Alex DiFiori: "There’s been a lot of buzz lately about Ingress, Google’s latest foray into online social networking. Instead of focusing on creating another facebook, Ingress is Google’s attempt at using that massive pile of data they’ve been collecting about us to use in a way that hasn’t really been done before, in an augmented reality game" ... Via The Digital Rocking Chair 
gdecugis's curator insight,
November 29, 2012 8:13 PM
We could indeed ask whether online gaming isn't augmented reality's future. I'm not an expert with AR but it seems to me this promising technology is taking time to find massive scale applications. Not unlike voice recognition. Maybe gaming is the way to make it finally happen? 
Nik Pregelj's curator insight,
March 20, 9:59 PM
This article looks at the google glasses and the possiblity of creating an Augmented reality where you can turn ANY real life environment into a 'battlefield' for first person shooting games just by wearing the glasses.
I think the fun factor of being able to turn any environment you want into a 'map' to game on and then play a first person shooter in it could definetly make this extremely successful. This could definately be the future and next level of gaming.
Although this new way of gaming could be extremely fun it may not be appealing to all gamers and/or porffesional and competitive gamers who prefer to be inside in a relaxed position instead of having to be physically active for long periods of time while they game.
This could be an issue as to how succesfull and widespread this new form of gaming will be with a lot of people not wanting to have to be physically active while they game. This could hinder the success however there could still and probably will be a huge market for this type of gaming with how immersive and interactive it is.
Theres also huge possibilities with advertising with this sort of gaming aswell. Delete the scoop?
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El gigante que todo lo ve posee los medios necesarios para usar cualquier herramienta que crean interesante. Hemos seguido sus progresos en cuanto a coches que no necesitan conductor, sus … ... Delete the scoop?
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Before integrating Augmented Reality in your marketing campaigns it’s very important to check if Augmented Reality is right for you. Via Simon Staffans Delete the scoop?
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Find a Mars-bound spaceship, glimpse a near-Earth asteroid, watch an elevator take off from the Moon, and more in this new augmented reality (AR) app created as companion to the exhibition. ... Via Ana Cristina Pratas Delete the scoop?
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Augmented reality "is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data." Augmented re... Via Charles Tiayon Delete the scoop?
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Art Olson, Professor of Molecular Biology, and Director of Molecular Graphics Laboratory at the Scripps Research Institute speaks at the 2011 Technology Horizons…... Via Sakis Koukouvis Delete the scoop?
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Un interesante artículo sobre la Realidad Aumentada y su aplicación en el campo educativo. La RA está dando un nuevo sentido al eLearning y al "Aprendizaje Aumentado". Se trata de dar protagonismo al alumno, mediante la interacción y la participación. El modelo es constructivista y parece que potencia el aprendizaje. Via Marta Torán Delete the scoop?
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The future of augmented reality isn't on a smartphone screen or on a pair of cumbersome glasses. Via Wildcat2030, Andrea Graziano, Sakis Koukouvis, Erik Kapfer, Charles Tiayon Delete the scoop?
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The Microsoft Research Cambridge team has built an app for brain surgeons. Delete the scoop?
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*It's Metaio. Who else could pull that off? Delete the scoop?
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The entire industry could be revolutionized through this cutting edge mobile technology. Augmented reality is still in its infancy, but it is starting to make its way into mobile marketing and produc Via Mark Smithers Delete the scoop?
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Augmented-reality-app market is predicted to hit $300M next year
SUMMARY: The economic ecosystem surrounding augmented-reality apps is expected to reach $300 million in 2013, up from $82 million this year, according to Juniper Research. "[T]he primary implications for marketers is that if they're not already considering incorporating augmented reality into a campaign, then they should be," said Juniper principal analyst Windsor Holden. Though copyright, libel and privacy issues may hamper future development, a mixture of advertising, paid downloads and post-download content is expected to bring in $5.2 billion in revenue by 2017.
READ ARTICLE Via Tocquigny 
Matmi's curator insight,
January 15, 10:42 AM
Augmented reality is certainly taking off as a viable entertainment tool - I expect brands to be taking advantage of it more and more. Matmi are already producing an exciting augmented reality app for a popular theme park, to be released soon. Delete the scoop?
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En el camino de la popularización en el uso de la Realidad Aumentada estamos viendo un incipiente interés en hacer productos que realmente aprovechan las verdaderas capacidades de las plataformas. ... Delete the scoop?
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Streetmuseum is a new (and free) augmented reality iPhone app created by the Museum of London that allows you to browse historical photographs in various parts of the city.The app leads you to var... Via cynthia jabar Delete the scoop?
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Retail technology has been exploding in the past decade, with one particular sector making huge strides in the last few years. Augmented reality, or AR, is gaining speed as more and more retailers embrace the concept. Via Cristian contini Delete the scoop?
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Drive created a unique 4DTV commercial for telecommunications giant eircom, that aired on TV and in cinemas in Ireland, the first time that this technology has been employed on commercials for TV broadcast. Drive started by building a pixel-perfect UV texture map of the entire set which was then used as a template onto which Drive’s 3D team constructed computer-generated content. All of the camera moves had to be set in stone prior to filming in order to build and render the CG content from the right perspective throughout. The motion graphics team spent an incredible 1,530 animation hours working on the commercial over 17 days and an additional 4,500 render hours in the studio to create this effect. Drive CEO Ben Fender explains “The result was a fully mapped and immersive projected environment, which allowed the live actors on set to interact with the projected content in a way that hasn’t been seen before in TV advertising.” Via Cristian contini Delete the scoop?
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"One future topic in our iPads in high school project is a use of Augmented Reality apps with iPad. Scoopit is a great way to start collecting resources for teachers in this project. I will post some results later on." Via John Evans Delete the scoop?
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Un ejemplo de la capacidad de la Realidad Aumentada como elemento publicitario es el ejemplo que os mostramos en el excelente vídeo de los amigos de Blippar. Basado en elementos … Sigue leye... Delete the scoop?
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Fantastic transmedia mashup of comic book, film, augmented reality and game. 'Anomaly' graphic novelAn upcoming graphic novel 'Anomaly' being shown with a companion iPad AR app. This is the future of graphic novels! Anomaly, an epic science-fiction adventure, will be available simultaneously as a 370-page hardcover book and as a stand-alone tablet app narrated by some of the best-known actors in science fiction and video games. The hardcover book will be the longest full-color, original graphic novel ever published. In addition to the stand-alone tablet app, readers can download a free Ultimate Augmented Reality™ app for iOS (iPad and iPhone) and Android.
Go to http://www.experienceanomaly.com/ Via Gary Hayes Delete the scoop?
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