It is essential that you consider mobile in your digital marketing strategy. Mobile websites and mobile marketing can make or break a local business! This means you have to optimize your website for local SEO and for mobile.
Wearable fitness devices can help people track their daily activity, sleep, and progress towards fitness goals. They also play an important role in motivating people to be more active. And how that motivation drives behavior can be summed up in the digital engagement model known as gamification. In his session, How Gamification Motivates People to
Last weekend, I was with friends and I introduced them to the game Forbidden Island. I figured they would enjoy it as much as me. Wrong. Wrong. Wrong. The game is a cooperative one rather than a competitive one.