"Treasure hunts may bring to mind pirates and hidden caches of jewels, but around May 2000, the phrase took on a whole new meaning. Geocaching is a global treasure hunt with millions of seekers. Participants use GPS enabled devices to track down hidden containers, and log their finds and experiences online."
These days, the 69-year-old retiree, who bought a GPS unit that same day, ventures out several times a week with his wife, Maryann, in search of any of the more than 8,500 geocaches now hidden throughout Wisconsin.
He's also working to generate interest in geocaching — which Kaczik said is a fancy word for using "billion dollar satellites to find Tupperware in the woods."
"It gets you away from the TV set, and it takes you to places you didn't even know existed," Kaczik said.
he Pokemon Company officially announced a partnership with Niantic Labs last month: Niantic will build a new augmented reality game called Pokemon Go that will allow players to catch Pokemons in the world around them. A smart phone app will direct them to real-world places, where they will be able to “capture” them as virtual objects.
By SARAH E. NEEDLEMAN Updated March 14, 2016 12:01 a.m. ET 2 COMMENTS Last fall, Barclays PLC began testing a new tool for attracting young job applicants: a mobile videogame. More than 4,500 mostly college seniors have played the Barclays-branded version of Stockfuse, a free stock-trading game that uses real-time market data. About 8% have applied for positions at the international bank, and so far 17 have landed jobs. Stockfuse, developed by SHFuse Inc., a New York-based startup, is just one of a new breed of apps that invite people to play games that also serve as real-world recruiting tools. JOURNAL REPORT Insights from The Experts Read more at WSJ.com/LeadershipReport MORE IN WORKPLACE TECHNOLOGY
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