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Complete Gamification Framework | via @yukaichou

Complete Gamification Framework | via @yukaichou | Augmented Reality Gaming meets Tourism | Scoop.it
Gamification Expert Yu-kai Chou explains his elegent Gamification Framework that breaks Human-Focused Design into 8 Core Drives within an Octagon.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, May 5, 2013 7:45 PM

I like this "framework" to create gamification particularly Chou's 8 Core Drives:

1) Epic Meaning and Calling

2) Development and Accomplishment

3) Expression of Creativity and Feedback

4) Ownership and Possession

5) Social Pressure and Envy

6) Scarcity and Impatience

7) Curiosity and Unpredictability

8) Loss and Avoidance

GREAT post on the HOW TOs of #gamification.  


Cool and helpful work from one of gamification's pioneers 

@yukaichou
Erin Moore's curator insight, May 6, 2013 11:36 AM

These dives/motivations can be used to improve engagaement in any interaction.

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A brief history of user experience

A brief history of user experience | Augmented Reality Gaming meets Tourism | Scoop.it
Think about the last time you ate at a restaurant. What cuisine did it serve?

What made you to choose that particular restaurant? What was your first impression as you walked in? Were you asked ...

Via Fred Zimny, massimo facchinetti, Soraia Ferreira
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Marco Favero's curator insight, February 27, 6:12 PM

aggiungi la tua intuizione ...

William Smith's curator insight, March 1, 1:13 PM

UX is more than just designing the "digital" experience. I like to think holistically. And this is one of the most intriguing Venn Diagrams I have seen.

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GESPOT: Start-up Ojoo, creëer je eigen locatiegebonden games - TravelNext

GESPOT: Start-up Ojoo, creëer je eigen locatiegebonden games - TravelNext | Augmented Reality Gaming meets Tourism | Scoop.it
Ojoo is een platform waarmee je locatiegebonden games kan spelen en ook zelf kan maken en aanbieden.
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Planet of the smartphones

Planet of the smartphones | Augmented Reality Gaming meets Tourism | Scoop.it
THE dawn of the planet of the smartphones came in January 2007, when Steve Jobs, Apple’s chief executive, in front of a rapt audience of Apple acolytes, brandished...
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Will holidays soon be uploaded into our MINDS?

Will holidays soon be uploaded into our MINDS? | Augmented Reality Gaming meets Tourism | Scoop.it
EXCLUSIVE: The US physicist explained to MailOnline that scientists have learned more about the brain in the last 15 years than we have in the rest of human history.

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#Augmented-reality contact lenses to be human-ready at CES - CNET

#Augmented-reality contact lenses to be human-ready at CES - CNET | Augmented Reality Gaming meets Tourism | Scoop.it
While Google works to bring a polished Glass device to market, wearables startup Innovega is taking head-mounted displays a step further: contact lenses that interact with full HD glasses.
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UNICEF Ghana Uses Serious Games to Address Health Risks

UNICEF Ghana Uses Serious Games to Address Health Risks | Augmented Reality Gaming meets Tourism | Scoop.it
By Clemens Gros, M&E Specialist and Innovations Focal Point, UNICEF Ghana Each year, some 12,000 children in Ghana die from pneumonia and diarrhoeal diseases. Hand washing with water and soap (...
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Augmented reality – the future of gaming?

Augmented reality – the future of gaming? | Augmented Reality Gaming meets Tourism | Scoop.it
Prepare to open your wallets, ladies and gentlemen, for the augmented reality headset called HoloLens
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All heart: The passion behind the mobile game you control with your heartbeat - VentureBeat

All heart: The passion behind the mobile game you control with your heartbeat - VentureBeat | Augmented Reality Gaming meets Tourism | Scoop.it
Skip a Beat is the iPhone game that responds to your heartbeat, and its development story is a lesson in passion, persistence, and perfectionism.
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2014 Global Gaming Stats: the smart mobile revolution

2014 Global Gaming Stats: the smart mobile revolution | Augmented Reality Gaming meets Tourism | Scoop.it
Each year the GGS (Global Gaming Stats) show us how the habits and trends about games are changing. The survey involves anyone who has downloaded and installed a game and the goal of the Stats is t...
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Emerging-Connected-Billion - Vserv

Emerging-Connected-Billion - Vserv | Augmented Reality Gaming meets Tourism | Scoop.it
RT @Vserv: Q1.There are around ___ million mobile gaming users in the Emerging markets! Hint: http://t.co/48OVYiZ5Iq #MWC15 #VservMWC @Cont…
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At the Museum of London, the City That Sherlock Holmes Knew

At the Museum of London, the City That Sherlock Holmes Knew | Augmented Reality Gaming meets Tourism | Scoop.it
The show “The Man Who Never Lived and Will Never Die” examines the ways the British capital of the late 19th and early 20th centuries was entwined with Arthur Conan Doyle’s stories.

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Google Maps: a decade of transforming the mapping landscape

Google Maps: a decade of transforming the mapping landscape | Augmented Reality Gaming meets Tourism | Scoop.it
Google Maps launched 10 years ago developed by a team of 50, now it has revolutionised the world of digital maps with more than one billion users

Via Soraia Ferreira
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There are officially more mobile devices than people in the world

There are officially more mobile devices than people in the world | Augmented Reality Gaming meets Tourism | Scoop.it
For the first time ever there are more gadgets in the world than there are people, including a growing number that only communicate with other machines, according to data from digital analysts at GSMA Intelligence.

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Simply Saxony: A brand campaign in action

Simply Saxony: A brand campaign in action | Augmented Reality Gaming meets Tourism | Scoop.it

If place-branding campaigns succeed, the long-term strategy can only be people making the campaign into their campaign. Because they are the best ambassadors of their country. If that succeeds, then the campaign did a good job. 


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Spieltheorie "Gamification" - Motivation und Manipulation im Alltag

Spieltheorie "Gamification" - Motivation und Manipulation im Alltag | Augmented Reality Gaming meets Tourism | Scoop.it
Gamification bedeutet: Spielprinzipien werden in den Alltag und auf die Arbeitswelt übertragen. Unternehmen wollen Mitarbeiter so für ein bestimmtes Verhalten belohnen und motivieren.
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7 Strategies That Are Transforming Mobile Apps

7 Strategies That Are Transforming Mobile Apps | Augmented Reality Gaming meets Tourism | Scoop.it
7 Strategies That Are Transforming Mobile Apps by Douglas Karr on Marketing Technology Blog

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Comment le mobile redessine peu à peu le secteur du tourisme

Comment le mobile redessine peu à peu le secteur du tourisme | Augmented Reality Gaming meets Tourism | Scoop.it
Les smartphones et tablettes progressent en tant que canal de réservation, mais sont aussi de plus en plus utilisés pendant le voyage. Le point en chiffres.

Les ventes de voyages sur mobile, qui pesaient 10% du chiffre d'affaires des voyagistes en ligne en 2013, devraient se hisser à 18% cette année, selon PhoCusWright. Un canal en forte progression aussi bien pour l'achat que pour la préparation et le déroulement du voyage, que CCM Benchmark Institut a décortiqué dans sa nouvelle étude "Tourisme & Mobile - Les usages, le point de vue sur les nouveaux services".

Via Roland Schegg
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Infographie : le tourisme et le mobile

Infographie : le tourisme et le mobile | Augmented Reality Gaming meets Tourism | Scoop.it
Une étude consacrée au tourisme et au mobile vient d’être publiée par CCM Benchmark Institut. Après une enquête menée auprès de 1 200 internautes français, membres du Panel CCM Benchmark, l'analyse s'est portée sur les meilleures pratiques observées sur des applications mobiles de réservation...

Via AFEST, ALBERTO CORRERA, Luis Costa
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Empathy And Technology − The Relationship That Makes Good Design Better - Usability Geek

Empathy And Technology − The Relationship That Makes Good Design Better - Usability Geek | Augmented Reality Gaming meets Tourism | Scoop.it
Empathy is the ability to understand and share the feelings of end users, resulting in breakthroughs in experience design and enhanced user interface design
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Mobile Gaming Market Growth, Trends and Research Report to 2018

View Complete Report @ http://www.rnrmarketresearch.com/mobile-gaming-crushing-it-market-report.html . This study takes a look at the state of gaming on mobile platforms – i.e. smartphones,...
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Mobile best practices: engagement and the customer experience

Mobile best practices: engagement and the customer experience | Augmented Reality Gaming meets Tourism | Scoop.it
Recent CMO Council research on getting in sync with mobile customers surfaced several key findings with enough significance that I wanted to explore each on in its own blog post.
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Enjoy Gaming On-The-Go with MyRealGames’ Mobile Selection!

Enjoy Gaming On-The-Go with MyRealGames’ Mobile Selection! | Augmented Reality Gaming meets Tourism | Scoop.it
MyRealGames’ selection of exciting and free mobile games as grown even larger since the beginning
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Developing the Brand Storytelling Plan

Developing the Brand Storytelling Plan | Augmented Reality Gaming meets Tourism | Scoop.it

“Storytelling.” It’s the flavor of the day, whether you’re talking about content marketing, visual communications or public relations, and for good reason. Stories are how humans communicate – with each other individually, across populations and over centuries.

In fact, many organizations are pretty good at identifying and defining their key story lines. The key to success in brand storytelling is in the next step – the strategic deployment of the story. Telling the brand story effectively requires a plan.

And to be clear, we’re not talking about hanging a touchy-feely post up on the blog and then calling it a day.  No.  Brand storytelling, in this context, means developing a sustained plan to create and execute a strategic approach to telling the brand story, in a way that supports company’s objectives.  Personally, I don’t give a hoot about impressions.  Let’s gun for something a bit more meaningful....


Via Jeff Domansky, Soraia Ferreira
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Bilawal Sher SEO Masters's curator insight, February 10, 10:39 PM

nice

rodrick rajive lal's curator insight, February 11, 1:21 AM

Storytelling is definitely the flavour of the day, not just for content marketers, but also for educators and learners alike! Stories are about making emotive connections, they are about being human and not cyborgs! Making connections is also about being able to "communicate with each other," as the article states, and it is about appreciating another's point of view!

Kym Reinstadler, SCN Feature Writer's curator insight, February 11, 11:27 PM

So, what does content marketing mean? It’s strategically telling the story of a brand in a way that supports company objectives. Here are some practical tips how. 

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Tourismus: Neue Trends und innovative Umsetzungen 2015 - eine Auswahl

Tourismus: Neue Trends und innovative Umsetzungen 2015 - eine Auswahl | Augmented Reality Gaming meets Tourism | Scoop.it
Neue Reisegewohnheiten, andere Marketingstrategien; kostengünstigere, aber auch luxuriösere Unterkunftsformen; vielversprechender technologischer Fortschritt; „kollaborativer“ und „partizipativer“ Tourismus – in unserer Übersicht stellen wir ein paar innovative Ansätze vor, aber auch Tendenzen, die im weltweiten Tourismusverhalten bereits Fuss gefasst haben. Erfrischendes für den Tourismus in den Bergregionen ist auch dabei.

Via Roland Schegg
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Gamification vs serious games vs simulation vs games vs… | HiSocial

Gamification vs serious games vs simulation vs games vs… | HiSocial | Augmented Reality Gaming meets Tourism | Scoop.it
Gamification vs serious games vs simulation vs games vs… We have talked in a previous post about the concept of gamification; well now, we will see some concepts that have similarities with the gamification, specifically: the gamiful designs,...
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