Augmented Reality Games in Tourism
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Rescooped by Jessika Weber from Contests and Games Revolution!

Complete Gamification Framework | via @yukaichou

Complete Gamification Framework | via @yukaichou | Augmented Reality Games in Tourism |
Gamification Expert Yu-kai Chou explains his elegent Gamification Framework that breaks Human-Focused Design into 8 Core Drives within an Octagon.

Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight, May 5, 2013 7:45 PM

I like this "framework" to create gamification particularly Chou's 8 Core Drives:

1) Epic Meaning and Calling

2) Development and Accomplishment

3) Expression of Creativity and Feedback

4) Ownership and Possession

5) Social Pressure and Envy

6) Scarcity and Impatience

7) Curiosity and Unpredictability

8) Loss and Avoidance

GREAT post on the HOW TOs of #gamification.  

Cool and helpful work from one of gamification's pioneers 

Erin Moore's curator insight, May 6, 2013 11:36 AM

These dives/motivations can be used to improve engagaement in any interaction.

Rescooped by Jessika Weber from BIG data, Data Mining, Predictive Modeling, Visualization!

Gamification By Design [Video] Gabe Zichermann

If you like this talk, you may like his website and blog at:


Via Tania Kowritski, Ken Morrison, Martin (Marty) Smith, AnalyticsInnovations
Ken Morrison's curator insight, April 8, 2013 7:54 AM

20% of Earth top 1000 corporations will incorporate some aspect of gamification into their marketing or product design by 2015.  What does that mean for you and the future workers who you are raising?

Martin (Marty) Smith's curator insight, April 8, 2013 8:50 AM

Everything Bad Is Good
Gabe Zichermann, author of Gamification by Design, debunks the idea that games are "bad" for kids. Good companion to Everything Bad Is Good For you by Steven Johnson.

"Kids have to have an extraordinary multi-tasking skill," says Gabe with great research examples. Gabe links the Flyn Effect, the idea that people are getting smarter, to video games. 

The argument Zihermann makes for children is applicable to business as well. Engagment beats non-engagment and games create engagement. 

Martin (Marty) Smith's comment, April 9, 2013 7:11 AM
Future workers are so comfortable with game constructs to NOT use them is crazy.