augmented reality...
Follow
Find
5.8K views | +2 today
augmented reality examples
the latest and best in augmented reality, tagging, and QR
Curated by Tim Spencer
Your new post is loading...
Your new post is loading...
Scooped by Tim Spencer
Scoop.it!

Aurasma launches augmented reality 3D engine at CES

Aurasma launches augmented reality 3D engine at CES | augmented reality examples | Scoop.it
Aurasma, a startup with a new kind of augmented reality visual browser, is part of the mobile apps showdown at CES, and I ...
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Southampton's AR campaign is about fan engagement, not ROI

Southampton's AR campaign is about fan engagement, not ROI | augmented reality examples | Scoop.it

Southampton FC has launched an ad campaign that uses augmented reality to embed extra content within banners around the city.

more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

In The Messy NFC Battle, Consumers Are The Biggest Losers | Fast Company

In The Messy NFC Battle, Consumers Are The Biggest Losers | Fast Company | augmented reality examples | Scoop.it
shred credit...
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Twitter

Great to see NFC enabled posters taking over London. Sadly, just a handful of phones can use them... #NFChttp://t.co/FXMFymZ2
Jan 01 via Photos on iOSFavoriteRetweetReply

Connectez-vous en un instant à ce qui est le plus important pour vous. Suivez vos amis, vos célébrités préférées, des spécialistes de tous les sujets et les dernières actualités.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Lacta Chocolate: Augmented Reality Messages

Lacta Chocolate: Augmented Reality Messages | augmented reality examples | Scoop.it
Lacta Chocolate have produced some innovative campaigns over the last 12 months, and next up is this interesting Augmented Reality piece that allows you to send love messages that are activated via image recognition over any Lacta Chocolate wrapper.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Is Shazam the next QR code? The increasing power of audio | Hack Text

Is Shazam the next QR code? The increasing power of audio | Hack Text | augmented reality examples | Scoop.it
TV advertisements are using music and mobile app Shazam to create links from the ads to the products they are selling. What else can audio tagging do for us?
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Case Study: Toyota Taps into QR Codes and Augmented Reality - eMarketer

Case Study: Toyota Taps into QR Codes and Augmented Reality - eMarketer | augmented reality examples | Scoop.it
Carmaker increases web traffic, leads with emerging mobile technologies. In May 2011, Toyota launched a campaign for the 2012 Corolla targeting an Asian-American audience.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Pillsbury launches augmented reality campaign with Shazam

Pillsbury launches augmented reality campaign with Shazam | augmented reality examples | Scoop.it

Home baking brand Pillsbury has launched an interactive TV campaign in the US in partnership with Shazam.

Pillsbury says that it is targeting 'tech-savvy mums' by offering additional recipe content when the TV ads are scanned with the mobile app.

more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Macy's : The Macy's Believe-o-Magic Christmas App

Macy's : The Macy's Believe-o-Magic Christmas App | augmented reality examples | Scoop.it
Bring Virginia and her friends to life when you mail your letter to Santa at Macy's! Learn how the Macy's Believe-o-Magic app works, and download it from the...
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Disney: Augmented Reality In Times Square

Disney: Augmented Reality In Times Square | augmented reality examples | Scoop.it
Things are heating up in the Times Square visual overload arena! This time with a new Disney Parks Augmented Reality Billboard experience that spans across Times Square.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

London Calling by [?] - Download London Calling in the iTunes App Store

London Calling by [?] - Download London Calling in the iTunes App Store | augmented reality examples | Scoop.it
Make your arts experience come alive with London Calling’s interactive visual browser.
Built with revolutionary Aurasma technology, this augmented reality app merges the physical and virtual together, brings imagery to life and reveals new layers of fantastic cultural content across London and beyond.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Tesco to trial augmented reality in-store - Retail Gazette

Tesco to trial augmented reality in-store - Retail Gazette | augmented reality examples | Scoop.it
The UK’s biggest retailer Tesco is to trial various groundbreaking interactive technological features at a number of its stores and online, it was confirmed today.
more...
No comment yet.
Suggested by Mike Spencer
Scoop.it!

Sony's AR tool lets you put big screens in small apartments (video)

Sony's AR tool lets you put big screens in small apartments (video) | augmented reality examples | Scoop.it
Engadget...It may not be a slick as Panasonic's dream-TV AR app, but at least Sony's keeping up with the competition. Live from the company's UK outfit is an online AR tool enabling you, dear reader, to visualize all sorts of boob tubes you can (and can't) afford. After printing, affixing and photographing a marker, prospective buyers can get a better sense of what sets fit in their humble abodes. Interested in giving it a go? Mosey on past the break for PR and a video, and then hop beyond the source link to begin your adventure.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Heineken: Personalised QR Code T-Shirts

Heineken: Personalised QR Code T-Shirts | augmented reality examples | Scoop.it
Music festivals. 10's of thousands of young people. All there to listen to great music and meet new people.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Why Marketer Love for QR Codes Is Not Shared by Consumers | Digital - Advertising Age

Why Marketer Love for QR Codes Is Not Shared by Consumers | Digital - Advertising Age | augmented reality examples | Scoop.it
Quick-response codes are everywhere these days. But consumers are not nearly as excited about QR codes as marketers are.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Vail Resorts: EpicMix RFID Social Skiing 2011/12

Vail Resorts: EpicMix RFID Social Skiing 2011/12 | augmented reality examples | Scoop.it
Hands up if you got to check out Vail Resort's RFID based EpicMix social skiing/boarding platform in 2010/11?
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Mercedes-Benz: Augmented Reality Accessories

Mercedes-Benz: Augmented Reality Accessories | augmented reality examples | Scoop.it
Ever wondered how those Mercedes-Benz accessories really look at every angle when added to the car? Well, now you don't have to.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Guinness "Decorate Your Pint" AR Experience

Guinness "Decorate Your Pint" AR Experience | augmented reality examples | Scoop.it
Guinness has teamed up with Blippar to create a Christmas themed Augmented Reality experience called "Decorate Your Pint".
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Use It Better: Four Augmented-Reality Apps That Don't Exist but Should: Scientific American

Use It Better: Four Augmented-Reality Apps That Don't Exist but Should: Scientific American | augmented reality examples | Scoop.it

In my Scientific American column this month, I wrote about the dawn of augmented-reality software: phone apps that overlay informational graphics on a live video view of the world.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

REI "Find Out NYC" Augmented Reality Ads

REI "Find Out NYC" Augmented Reality Ads | augmented reality examples | Scoop.it
REI have just launched their first store in NYC, probably a weird place to have an awesome, hardcore outdoor store right?
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Forget chocolates behind the doors, try an augmented reality calendar

Forget chocolates behind the doors, try an augmented reality calendar | augmented reality examples | Scoop.it
Keith Stuart: Cambridge-based AR company Zappar has an alternative advent countdown...
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

Coca-Cola / Your friendly Coke machine / Contagious Magazine

Coca-Cola / Your friendly Coke machine / Contagious Magazine | augmented reality examples | Scoop.it
Contagious exists to simplify, filter and to advise. It is the global marketing industry's early warning system; an intelligence service for those wanting to keep ahead of this constantly shifting landscape.
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

QR eBay: Give-A-Toy Store Window Installation

QR eBay: Give-A-Toy Store Window Installation | augmented reality examples | Scoop.it
Here is a really cool and innovative way to evoke our sensitive, giving side this Christmas, with eBay's amazing Give-A-Toy Store window installation in New York (at 35th and Broadway) and San Francisco (at 117 Post St), or if you can't get there,...
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

TechCrunch | Wearable Augmented Reality System To Guide New Workers Remotely (Video)

TechCrunch | Wearable Augmented Reality System To Guide New Workers Remotely (Video) | augmented reality examples | Scoop.it
Augmented reality has one more use case: a team of researchers at Japan’s National Institute of Advanced Industrial Science and Technology (AIST) has developed an AR guidance system that can help inexperienced or new workers navigate difficult...
more...
No comment yet.
Scooped by Tim Spencer
Scoop.it!

National Geographic: Live Augmented Reality

There is a pretty cool National Geographic road show touring shopping centres in Hungary right now, an augmented reality installation that lets the thousands of people passing by interact with the type of content they would find on the National Geographic channel, from dolphins and dinosaurs to leopards, spacemen and lots more.

more...
No comment yet.