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Audiovisual Interaction
If you like audiovisual interaction, you are on the right page! We post news articles that interest us: multi-screen solutions, OTT, social TV, navigational interfaces, digital content on TV, companion devices and the web, synchronised advertising and much much more!
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Second-screen viewers 'consume more, much more' - AdNews

Second-screen viewers 'consume more, much more' - AdNews | Audiovisual Interaction | Scoop.it
Second-screen viewers 'consume more, much more' AdNews Viewers who engaged with The Voice on a second screen consumed two and a half times more program content than those that didn't, according to research commissioned by Nine and conducted by...
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No more couch potato: Nearly half of viewers use tech in front of TV

No more couch potato: Nearly half of viewers use tech in front of TV | Audiovisual Interaction | Scoop.it
Technology is killing off the couch potato as smartphones and tablets turn viewers into “doers”, according to new research.
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TV is changing form, but viewers still want quality, curated content

TV is changing form, but viewers still want quality, curated content | Audiovisual Interaction | Scoop.it
Opinion: As disruptive as internet-based TV content distribution might be, new entrants are increasingly starting to mimic the old guard with well-curated, linear channels
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Viewers still prefer Live TV | Advanced Television

Viewers still prefer Live TV | Advanced Television | Audiovisual Interaction | Scoop.it

Seventy-five per cent of viewers still prefer to watch some TV live according to a survey by Digital Spy, the UK entertainment news site.
The research also shows that despite being keen to watch shows live, nearly two-thirds (59 per cent) multi-task, viewing a second screen while they watch a TV, surfing the web, checking emails, posting to Twitter and Facebook or gaming. Facebook is the most popular social media platform for talking about TV while watching, with 44.6 per cent using it, beating Twitter at 39.8 per cent. A similar number (38.6 per cent) don’t talk about TV on any social media.


Via Denis Vergnaud
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TV Viewers Carry the Conversation to Social Networks

TV Viewers Carry the Conversation to Social Networks | Audiovisual Interaction | Scoop.it
Almost one in five viewers starts watching a show after reading about it online...
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Twitter Expands TV-Ad Tool for Marketers Targeting Live Viewers

Twitter Expands TV-Ad Tool for Marketers Targeting Live Viewers | Audiovisual Interaction | Scoop.it
Twitter Inc., the microblogging
site, expanded a service that lets advertisers direct promotions
to viewers who tweet about shows they’re watching on television.
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Pay TV viewers on a voyage of Discovery - Roy Morgan Research

Pay TV viewers on a voyage of Discovery - Roy Morgan Research | Audiovisual Interaction | Scoop.it
Imagine turning on the TV and being assured of finding something you want to watch. While this may be inconceivable for many, it’s a fact of life for the 29% of Australians aged 14+ who subscribe to Pay TV.
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TVTechnology: Which Smart Screen Will Viewers Prefer?

TVTechnology: Which Smart Screen Will Viewers Prefer? | Audiovisual Interaction | Scoop.it
TVTechnology Media consumption raises questions
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MediaPost Publications New View On Viewers: Maybe Distractions Aren't Such A Bad Thing, After All 05/24/2012

New View On Viewers: Maybe Distractions Aren't Such A Bad Thing, After All - 05/24/2012...
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» What TV viewers are doing on their tablets [study]

» What TV viewers are doing on their tablets [study] | Audiovisual Interaction | Scoop.it

What TV viewers are doing on their tablets [study]...


Via Mikael ROYER
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