Audiovisual 2.0
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Audiovisual 2.0
La rete al centro dei nuovi linguaggi e delle nuove pratiche audiovisive. Possono le culture partecipative diventare i nuovi propulsori dell'innovazione linguistica?
Curated by mirmilla
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Divining the Future of Television - VideoInk

Divining the Future of Television - VideoInk | Audiovisual 2.0 | Scoop.it
What is Television (with a capital T)? And what is the true nature of its relationship with YouTube, which is aiming to take from Television's money pile.

Via Davduf
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Tune in with twitter - Twitter launches "TV Book"

mirmilla's insight:

A seminal book for anyone involved in television of today - in the era of social networks. A subject of further consideration.

 

excerpts:

"Twitter is a real-time, public mirror for both broadcast content and advertising. Every programme - and every ad - has a Twitter presence.


Integration of Twitter into TV content can further stimulate engagement and discovery. Simply adding hashtags on air - or in ads - helps to organise and steer the conversation."

 

 

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Mattia Nicoletti's curator insight, January 12, 2013 7:29 PM

A Twitter book about social tv. Genius! A perfect marketing move. Just before the globes.