MediaShift Idea Lab . Storytelling With Social Audio: How AIR Cultivates New Media Life Forms | PBS | Audiovisual 2.0 |

"San Francisco makers and hackers recently packed SoundCloud's SF office to the gills for the Making Of...Zeega event. Co-organized by veteran audio producers The Kitchen Sisters, Zeega, AIR and KQED, the event marked the launch of The Making Of...Studio: a digital sandbox for users to experiment with the Zeega platform, and share their strange and beautiful creations."



-          Hacking Storytelling One Station at a Time


-          Enable Audiences to Co-Create


-          Embedding Where the Action Is


-          Enlisting Field Reporters