Is there life after the TV theme song? Dark roots duo Handsome Family's music accompanied True Detective and ex-Smashing Pumpik James Iha created the Deadbeat theme. But is television the future for music? Handsome Family and Iha discuss the pros and cons of music on television.
If you're an audio production company, you want to show off your audio. And what better way to do that than with a website that's completely audio—with no visuals at all? Brazilian agency Loducca built just such a site, croaciaaudio.com, for Croacia Audio. It's a Chrome Experiment, so it only works in that browser.
Video may have killed the radio star but the internet has barely hurt its popularity. Radio remains the world’s most popular form of media in terms of audience, with listener figures at their highest levels in decades. The industry, which generated
People around the world are drawn to coffee's powerful allure -- for its beloved smell, and taste, and for the caffeine boost it provides. As you enjoy your coffee beverage, however, odds are good you're probably not thinking about the coffee bean roasting process behind it. But for some the love of coffee runs so deep that they go so far as to roast their own coffee beans.
VideoCoca Cola certainly has its business issues. Particularly with its carbonated namesake. However, I would argue their sugary slide is at least blunted by a supremely potent, one-word brand idea: happiness. And a two-word creative brief (my own interpretation): capture happiness. Such clarity in its identity not only gives its [...]
Sound Branding is a bastard. I know it is not very PC but ten years after conception it still sits outside the branding family. The Academy of Audio Branding (the official body for ‘sound branders’) does not have the same title as the work of its members.
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