Stella Artois isn't going to let wine tastings have all the fun. Beer has plenty of flavors and tasting notes to explore, and the brand is doing just that with a music video by The Roots that highlights the beer's flavors.
Don't bother with heated, punch-pulling arguments over music anymore. Science says there just isn't a point. According to a new study published this week in Nature, a person's musical preferences are shaped largely by the culture in which he or she is raised, and much less by biological factors or conscious decisions. Researchers from MIT and other institutions played certain sounds for member
He bobbed his head with the groove, and leaned way in when he wanted to play more complicated melodies, rocking and rolling with the beat of the jam. This wasn't a your average jazz band member, though—this was Shimon, a four-armed robot marimba player built by the Georgia Institute of Technology to be able t
Sound designer "Yuri Suzuki":http://yurisuzuki.com/ has created an orchestra of mechanical bells controlled by gesture for his latest installation, _Sharevari._ As demonstrated by Yuri in this short film, the semi-circle of mechanical instruments made from Swarovski crystal can be conducted like an orchestra, with the mechanical elements hitting the crystal according to movements of the user’s hands.
Music marketing has been at the core of many of the last half-decade's most decorated campaigns at the Cannes Lions International Festival of Creativity, the biggest meet-up and awards confab of the advertising industry.
With the goal of fostering discussion about songs that depict violence against women, FCB Brasil and the newspaper Estadão (O Estado de S. Paulo), with support from Rio de Janeiro’s Disque Denúncia hotline, are launching their “Songs of Violence” campaign. Using Shazam—a music app for finding information about songs, which can instantaneously identify whatever music is playing nearby—the campaign mapped out the Brazilian and foreign songs that feature lyrics about violence and abuse.
For the past year or so, Facebook has conditioned advertisers and publishers to create video that can be understood without sound, as more clips that play automatically (and silently) when users scroll fill news feeds.
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