CANNES, France—A remarkable Soundcloud campaign from Grey Germany, marking the 25th anniversary of the fall of the Berlin Wall, picked up the Radio Grand Prix here tonight on an impressive night for the WPP network. Soundcloud's Berlin headquarters are situated where a portion of the wall once stood.
Our emotions influence every aspect of our lives -- how we learn, how we communicate, how we make decisions. Yet they’re absent from our digital lives; the devices and apps we interact with have no way of knowing how we feel. Scientist Rana el Kaliouby aims to change that. She demos a powerful new technology that reads your facial expressions and matches them to corresponding emotions. This “emotion engine” has big implications, she says, and could change not just how we interact with machines -
Amir Kassaei, Chief Creative Officer for DDB Worldwide, was born in Iran, raised in Austria, and educated in France. He settled in Germany in 1997, gaining experience at agencies such as TBWA, Barci & Partner and Springer & Jacoby. Amir is one of the most lauded creatives in the world, [...]
In a specialty beverage world so consumed with process, it's a miracle there are any mysteries left. Anyone can find out how their cold brew got from bean to keg, which whiskey barrels their imperial stout was aged in or how their mixologist made that weird port syrup that kicked...
The study of music and the brain has been an increasingly hot subject of research in the past decade. Quietly and gradually, Music City’s medical and scientific base is taking on a wider role in this expanding field.
Now comes a major turning point in that effort, as Vanderbilt University has approved a $100,000 grant for a new Program for Music, Mind and Society that will coordinate research, education and advocacy across a half dozen departments at the sch
Music fests attract a large, youthful, audience: approximately 32 million people attend at least one U.S. music festival each year, 46% of whom are Millennials aged 18-34. So, which product categories do these festival fans favor, and what types of brands can benefit from sponsorships and tie-ins?
The atmosphere at the Audio Branding Awards 2015 in Berlin was like that of a tribe. A hotchpotch of composers, marketing professionals, entrepreneurs and brand enthusiasts, many of whom carved out the beginnings of the audio branding industry and who seem overwhelmed by the sector’s rapidly growing prestige. Audio is an immensely powerful tool for engagement, as convincingly explained by Olaf Hartmann from the Multisense Institute during his keynote, The Power of Multisense. Hartmann explained
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.