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AttivAzione alla TrasformAzione
Story Coaching + FormAzione + Design Thinking = InnovAzione e TrasformAzione
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The Biases That Make Bosses Hate Creativity

The Biases That Make Bosses Hate Creativity | AttivAzione alla TrasformAzione | Scoop.it
It's not the bosses' fault that they can't see good ideas; it's an unseen bias.
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10 Things You Need to Know To Become a Great Leader Altucher Confidential

10 Things You Need to Know To Become a Great Leader Altucher Confidential | AttivAzione alla TrasformAzione | Scoop.it
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10 Must-See Videos on Business, Creativity and Success

10 Must-See Videos on Business, Creativity and Success | AttivAzione alla TrasformAzione | Scoop.it
Nearly every entrepreneur can benefit in one way or another from watching these videos culled from Stanford's YouTube channel.
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The Science Of Storytelling: How Narrative Cuts Through Distraction Like Nothing Else

The Science Of Storytelling: How Narrative Cuts Through Distraction Like Nothing Else | AttivAzione alla TrasformAzione | Scoop.it
Author Jonathan Gottschall discusses the science of storytelling--not just escapism, stories have real power to hold human attention and shape our...
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Creativity Is Really Just Persistence, And Science Can Prove It

Creativity Is Really Just Persistence, And Science Can Prove It | AttivAzione alla TrasformAzione | Scoop.it
We already knew that, as Woody Allen has pointed out, success is overwhelmingly about showing up. Now fresh studies help us understand why that is.
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The Ecstasy of Art - YouTube

"The artist takes in the world, but instead of being oppressed by it, he reworks it in his own personality and recreates it in the work of art." -Ernest Beck...
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20 innovative business cards to inspire you | Branding | Creative Bloq

20 innovative business cards to inspire you | Branding | Creative Bloq | AttivAzione alla TrasformAzione | Scoop.it
These days, a standard rectangular business card just won't cut it, especially in the design world. A great way to leave a long lasting impression, the small but powerful marketing tool should make you stand out, showcasing your unique identity in a professional and creative way.
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PurposeGames.com - Create & Play Online Games

PurposeGames.com - Create & Play Online Games | AttivAzione alla TrasformAzione | Scoop.it

Create your own games, host your own groups / classes, study for a test, or just dazzle us with your knowledge. PurposeGames is a completely FREE service!


Via Nik Peachey
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Nik Peachey's curator insight, July 11, 9:35 AM

Useful website to build games and quizzes based around images. Great for developing vocabulary.

Filomena Gomes's curator insight, July 11, 10:01 AM

Requires Flash to play

Darleana McHenry's curator insight, August 16, 7:25 PM

This really interests me.  I want to learn to use gaming to teach academics.

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La formazione non funziona! - Silvia Toffolon

La formazione non funziona! - Silvia Toffolon | AttivAzione alla TrasformAzione | Scoop.it
La formazione non funziona se intesa come qualcuno che parla e tu prendi appunti (che raramente andrai a rileggere) non produce cambiamento
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Un approfondimento su Business Innovation by Design | Sketchin Journal

Un approfondimento su Business Innovation by Design | Sketchin Journal | AttivAzione alla TrasformAzione | Scoop.it
Il design può essere utilizzato per affrontare le sfide di business e dell'innovazione, creando valore. Origini scopi e benefici di Business Innovation by Design
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Come la creatività diventa innovazione

Come la creatività diventa innovazione | AttivAzione alla TrasformAzione | Scoop.it
La creatività diventa innovazione solo in ambienti favorevoli: meritocratici, sfidanti, attenti a talento e formazione permanente, generosi di opportunità
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Hackschooling makes me happy: Logan LaPlante at TEDxUniversityofNevada - YouTube

When 13 year-old Logan LaPlante grows up, he wants to be happy and healthy. He discusses how hacking his education is helping him achieve this goal. About TE...
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Pixar's 22 Rules of Storytelling--Visualized

Pixar's 22 Rules of Storytelling--Visualized | AttivAzione alla TrasformAzione | Scoop.it
See the rules that make up the Pixar playbook, as image macros.
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One Is Not Enough: Why Creative People Need Multiple Outlets

One Is Not Enough: Why Creative People Need Multiple Outlets | AttivAzione alla TrasformAzione | Scoop.it
The most interesting, creative people I know express themselves in a variety of ways. I used to do it myself.
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Top 10 Qualities of Highly Successful People

What do you need to find and develop within yourself to be successful? The answer comes from looking at those who have created success in a variety of fields. These traits may sound simple, but they lead to remarkable results.
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How Curiosity Cultivates Creativity

How Curiosity Cultivates Creativity | AttivAzione alla TrasformAzione | Scoop.it
A lesson from the life of Leonardo da Vinci about how observing the world around you can lead to creative breakthroughs.
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Copywriting Creativo: Come Trovare Idee Quando Non Ti Senti Ispirato

Copywriting Creativo: Come Trovare Idee Quando Non Ti Senti Ispirato | AttivAzione alla TrasformAzione | Scoop.it
Alcune idee, consigli pratici e trucchi per non avere mai i famosi "vuoti dello scrittore" durante il lavoro di copywriting creativo.
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As work gets more complex, 6 rules to simplify

As work gets more complex, 6 rules to simplify | AttivAzione alla TrasformAzione | Scoop.it
Why do people feel so miserable and disengaged at work? Because today's businesses are increasingly and dizzyingly complex -- and traditional pillars of management are obsolete, says Yves Morieux. So, he says, it falls to individual employees to navigate the rabbit's warren of interdependencies. In this energetic talk, Morieux offers six rules for "smart simplicity." (Rule One: Understand what your colleagues actually do.)
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Joshua Klein: Invest in Your Network & Your Network Will Invest in You

Joshua Klein: Invest in Your Network & Your Network Will Invest in You | AttivAzione alla TrasformAzione | Scoop.it
Networking in an authentic way requires guts, time, and, well, being human.
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Business Storytelling: 5 Mistakes Most Folks Make

The purpose of this presentation is to list 5 typical mistakes people make when sharing stories in business settings.

Via Karen Dietz
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massimo scalzo's curator insight, July 27, 8:34 AM

Thank You Karen ! It's very very interesting !!!

Alain Theriault MBA's curator insight, July 29, 12:22 PM

the more information overload out there, the more it becomes important to be able to tell a memorable story!

Martin (Marty) Smith's curator insight, August 6, 4:09 PM

Funny was just thinking about how everything starts with a story now. Didn't think about these five "mistakes" though. Great post.

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3 TED Talks That Uncover the Secrets of Storytelling

3 TED Talks That Uncover the Secrets of Storytelling | AttivAzione alla TrasformAzione | Scoop.it

"When I decided to write an article on brand storytelling inspired by TED talks, I went about it all wrong.

 

Scouring YouTube for tactics, elements, and components of brand storytelling, I was aiming to find five or ten (or 17) actionable tips that you can use to tell you brand’s story.

 

I was already boring myself to death and I hadn’t even begun to write.

We have all heard (ad nauseam) about the “power of brand storytelling,” and I know that I have read more than one blog that spits off a numeric list of tips that I just “can’t live without” as a content marketer.

 

I began to get curious about what pulls me, personally, into a story. What is it that moves me so much that I become an advocate of the brand/person/cause that is being talked about in the story? What is that secret sauce in brand storytelling that activates the magic button inside each of us, firing up our passion?"


Via Gregg Morris
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Ken Schneider's curator insight, July 23, 11:49 AM

Very good POV on story and some interesting TED Talks - especially Nancy Duarte. Worth your time!

Karen Dietz's curator insight, July 23, 6:37 PM

Fellow curator Gregg Morris discovered this gem for his Story and Narrative curation and I thought you should know about it too.


3 TED talks are featured here and they are all worth watching. The first one from Andrew Stanton on the Clues To A Great Story I've curated before. It's a keeper. 


The second one from JJ Abrams is new for me -- and I love it. It's all about adding mystery into the storytelling toolbox. As the author of this post Julie Newmark says, "For example, creating puzzles to solve, challenges and even small adventures within your brand stories, you are involving customers and inspiring them to use their minds together as they seek to discover more. Engagement and connection to your brand is the point here and using mystery creates the potential for taking it all to a deeper level." Right on!!


And the third video from Nancy Duarte focuses on one of the most powerful dynamics for moving people to action -- before and after pictures.


Have fun with these and incorporate these lessons into your business storytelling.

A.K.Andrew's curator insight, July 27, 12:02 PM

Stories need to be captivating from the beginning or you'll bore the pants of your audience, whether it's fiction or brand storytelling.

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The beaches where Lego keeps washing up

The beaches where Lego keeps washing up | AttivAzione alla TrasformAzione | Scoop.it
A container filled with Lego fell into the sea in 1997. The pieces are still turning up today.
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Belong Anywhere - Airbnb's new mark and identity

Belong Anywhere - Airbnb's new mark and identity | AttivAzione alla TrasformAzione | Scoop.it
Introducing Airbnb’s new mark, inspired by the community, symbolizing a world where doors are always open. A world where you can belong anywhere.
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Creatività ed innovazione

Creatività ed innovazione | AttivAzione alla TrasformAzione | Scoop.it
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Websites + Storytelling: The Best Way To Drive Traffic

Websites + Storytelling: The Best Way To Drive Traffic | AttivAzione alla TrasformAzione | Scoop.it

"Storytelling is one of the oldest habits of modern civilization. Ever since we learned to communicate, understand each other, we have been telling stories. At a time when your website is the storefront of your business and a gateway to increased conversions, storytelling is surely one of the key components that can play a crucial role in turning the tides in your favor. After all, web design is also about communicating concepts and ideas, isn’t it?"


Via Karen Dietz
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Karen Dietz's curator insight, July 1, 12:05 PM

I like this quick article because it reminds us of 3 key points to remember when sharing our business stories on our website:

  1. Words matter. For me I find it much easier to record myself telling a story orally and then converting that to text. From there I can then craft a written story without losing my unique voice and authenticity.
  2. Parallax web design is a very cool tool for telling your brand story.
  3. A mascot (think MailChimp) can be a big boost for your business -- especially in B2C. Although MailChimp is a B2B company, I think figuring out if a mascot will work for you is all about really knowing your audience. 


Think about these 3 points and have an awesome day.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it