A video showing Matt Cutts talks about How to Rank#1 in Google search. And some bonus and real tips which will help you to rank#1 in Google search.
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With numerous social media sites trying to figure out sure fire ways to monetise their site, they will find encouragement in the fact that advertisers are expected to increase social media spending over the next few years.
According to a new report from BIA/Kelsey, the social ad spend for U.S. is expected to grow from $3.8 billion in 2011 to $9.8 billion in 2016, representing an annual increase of 21 per cent. In-between this period, social media ad spending is expected to be $4.6 billion by the end of this year and $5.6 billion by the end of 2013.
Sound is magnificent, universal, and takes a variety of forms in our everyday lives.
But when it comes to the social web, we tend to forget the wide spectrum of audio that exists outside of the context of music.
Sound is the only medium we can consume in parallel.
Meaning we can consume audio content while we perform other tasks. Like listen to a webinar while we respond to emails or listen to a book while we drive home.
We can simply process way more sound than video.
So how can you bring the authenticity of sound into your brand?
For any service related business, it’s as simple as a record button.
1. Record a testimonial
2. Record the world around your brand
3. Host a podcast
Both video and audio are important forms of content. There are benefits of both.
Maybe it deserves a closer listen?
Communities like their content served up in many ways, and an Application like Soundcloud’s next version - http://bit.ly/L0lzWW , brings the ability to share sounds of all styles throughout the social web in an instant.
Just as photos and videos are social, so is sound.
“Unmute the Web”
Is your Pinterest profile optimized so you’re found and followed by other users, repinned as much as possible, and sending tons of traffic back to your site? For most users, the answer is no, unfortunately. Don’t worry: Pinterest is still a very new social media site and we’re all still learning! If you have five minutes, though, you can totally improve your Pinterest profile with just five easy steps:
Step One: Categorize all of your boards
Step Two: Add a description to all of your boards
Step Three: Edit the cover for each board
Step Four: Optimize the text part of your profile
Step Five: Move your best boards to the top row
by Allison Boyer
Via Sherryl Perry
Most are accepting the fact that cell phones and smart phones can and will make your life easier to manage; especially when you're in a pinch.
The new culture of immediate information through social media, apps and web browsing phones is allowing people to gain access to information more quickly than ever before, and the latest Pew Research sheds an immediate light on just that.
It also represents a huge opportunity for inbound marketers.
Mobile marketing is no longer a luxury, but rather, a requirement.
Twitter will soon email you a weekly digest of your own Twitter feed.
The summary will include tweets and links that are likely to be important to you based on what the people who you follow share.
It will also include the “most engaging” tweets and stories those people saw in their own feeds, if they retweet or favorite them.
With the current number of people signed up to Facebook ranging within the 900 million mark, and with the one billion mark in sight, the company is in pretty good shape to handle this week’s upcoming IPO.
But while we talk about how many are on the site and how many more people will join, we tend to forget that this success didn’t happen overnight, it took a lot of planning and work for the social media giant to reach this point.
The time and resources needed to be effective in social media is certainly a problem for companies big and small. I think we can burst the bubble by now — social media is NOT free. In fact, large brands are devoting a significant part of their marketing budget into these efforts.
It's hard to bootstrap a business and worry about your Facebook page too. Here are some practical guidelines for social media success.
There’s a huge focus on the big-picture aspect of understanding how businesses can best develop a social media plan and guidelines, let’s not overlook some basic and practical fundamentals that people will encounter day to day, like writing blog posts and making comments on posts.
You’d think it was pretty straightforward, right? Actually it is – your common sense will guide you best – but there are some key aspects to consider when posting online on a professional basis.
With that in mind, Dell has developed this handy Infographic for small to medium-size businesses to help their employees assess how to comment and respond effectively on behalf of their company, whether this is on a blog post, a tweet, a Facebook wall post, or anywhere else.
Curalate has just come out of private beta with a new offering for brands that allows them to manage their presence more easily on Pinterest through advanced analytics.
They are coming with a fresh approach that combines measurement of both the brand’s activities as well as the activity of fans (first and third party actions), giving a more complete view of how a brand is being perceived on a social platform.
While the Curalate tool won’t be restricted to Pinterest, that’s the platform they’re focusing on for launch.
While we’re all probably sick of hearing the word IPO any time Facebook gets so much as a passing mention, it’s hard to remember a financial or tech related event that has had so much hype and buzz behind it. But while Friday gets ever closer, the investing public appear to be getting cold feet.