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Guess What We Use Our Smartphones For MOST? Weather May Be The Most Social App.

Guess What We Use Our Smartphones For MOST? Weather May Be The Most Social App. | AtDotCom Social media | Scoop.it

I wouldn't be surprised if this is true. A recent study says that the number one smartphone use is checking the weather.


It might not mean that this is the thing we do most, but I do think that it's something I personally do the most consistently each and every day (maybe even multiple times).

Marty Note
Checking the weather may seem funny, but weather is an important social language. Bit.ly, the link shortener people, did extensive research on the millions of links using their system. They found a consistent 3% dedicated to the weather.

At first that was a surprising stat. Then I thought about it and realized weather is a universal connecting language. When you aren't here discussing MY weather brings us closer. Sharing your weather woes is subtext for the larger challenges any life faces by finds difficult to discuss.

We discuss the weather because we can and it may be the secret sauce to great social media marketing. We are expecting rain tomorrow after a weekend of downpours. What about you?


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Rescooped by John van den Brink from The Perfect Storm Team
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SEO is Still Important

SEO is Still Important | AtDotCom Social media | Scoop.it
In this article, John Jantsch looks into the various ways that SEO has changed. He notes that it has not died, as some claim, but is as important as ever.

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janlgordon's curator insight, December 2, 1:22 AM

I selected this article from Curatti written by John Jantsch because he explains not only the importance of an SEO strategy, but also how it has changed.

 

SEO is not about tricking Google search, but delivering relevant and original content.

 

How to Understand New Search Engine Marketing Methods

 

Your business can achieve improved search engine rankings and subscribers with attractive content. I agree that understanding how methods are done today can help you get seen online.

 

Jantsch explains both the website elements and SEO editorial plan that affect search ranking.

 

Here's what caught my attention:

 

  • A website needs to be seen as a marketing tool. Not only does it need an SEO backbone, but also appeal to the customer journey or experience.

 

  • Effective content is more about being relevant that eloquent. It should answer your audience's biggest questions or concerns.

 

  • Use keyword research not only to optimize your content, but to also learn more about your customers. Find out what they are searching for and why.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/EgiT306JHo5

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Rescooped by John van den Brink from Future of Cloud Computing, IoT and Software Market
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The 15 Most Useful Google Apps You Never Knew Existed

The 15 Most Useful Google Apps You Never Knew Existed | AtDotCom Social media | Scoop.it
Google can be your best friend when it comes to searching for answers or information online. Millions of people use it every day, but only few can utilize Google to its full potential. In fact, this powerful search engine can offer lots of great services, apps and features that aren’t on many people’s radar.

The Bright Side team will help you to uncover some of them. Here are 15 of the most useful Google apps that you probably didn’t know existed.

Via John Evans, massimo facchinetti
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GwynethJones's curator insight, Today, 5:27 PM

Yes, please!

Rescooped by John van den Brink from Curation, Social Business and Beyond
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The Truth About SEO and Blogging

The Truth About SEO and Blogging | AtDotCom Social media | Scoop.it
In this article, I set the record straight regarding Blogging SEO, debunking several commonly help misconceptions along th

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janlgordon's curator insight, November 28, 10:49 PM

I selected this article from Curatti written by Mark Preston because he explains the meaning of blogging SEO, and how this applies to visibility.

 

Useful tips that will greatly improve your business content strategy.

 

How Your Blog Can Rank High on Google

 

Your business or personal blog can be used to attract a targeted audience for better search engine rankings. I agree that understanding how this process works will enable you to produce better content that Google will take notice of.

 

Preston explains how your social network and shares can build a strong presence online.

 

Here's what caught my attention:

 

  • A blog strategy focused on SEO is different from inbound marketing. The results are much slower with the latter and focus only on the website.

 

  • Bloggers who post at least 15 times a month may receive the most traffic, but not the most in quality. It is better focus on one outstanding piece per week.

 

  • The length of a blog post should be as long as it needs to be depending on the topic. This can range anywhere from 300 words to 5,000 words.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Pixabay.

 

Read full article here: http://ow.ly/t6cC306C4Sn

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today