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s Twitter, Facebook, Instagram, Pinterest and LinkedIn have become an integral part of our everyday routines, sharing private information about ourselves publicly to these channels has in turn become the norm which, in some cases, can be hazardous. In the face of Twitter account hacks, the recent controversy over the NSA’s data mining, and Facebook phishing, how do you keep your data safe?
Via Mau
Marriott has the highest number of official fans, with 234,992 Twitter Followers and 1,153,403 Facebook Likes. Wyndham had the smallest fan base, with 1,144 Twitter followers and 29,05 Facebook likes. Hotels are using their networks to talk about their wine and cocktails, swimming pools, hotel rooms, nearby landmarks, and promotions, the analysts found. Source: http://socialtimes.com/social-hotel-chains-infographic_b129628
Via Jonha Revesencio
If you're using Twitter or Google+, half a percent of all everything you read can't be found in dictionary. The LOLs, YOLOs and OMGs, the looools and gottas, all are decidedly not according to Webster. And odds are you’ve seen someone misspell separate, embarrass, achieve or surprise.
via Jim Dougherty
Lately all of the news has been around the death of SEO. It’s all about mobile now, and it’s all about writing for readers and forgetting optimization worries. However, the “death” of SEO seems to have overpowered the small fact that companies are starting to come around to the idea of SEO (even in the midst of its suspected near-death).
According to Bright Local, 40 percent of SEOs handle 11 clients or more, with 23 percent handling 21 or more customers, all higher numbers than last year (check out the graph on the webpage). This leads one to wonder: Is SEO really dying, or is it growing under the radar?
by Amanda DiSilvestro
Via Ivo Nový
The WordPress platform uses plug-ins as a means of extending the many functionalities that are already available. WordPress.com, for various security reasons, does not allow uploading and installation of custom plug-ins by users; however this does not mean that there are no plug-ins installed on the WordPress.com platform.
Via Brian Yanish - MarketingHits.com
A title is the most important part of an article or blog post when promoting it online because it’s the first thing that anyone see’s. When writing your LinkedIn profile, your LinkedIn headline is arguably the most important part as it’s the first thing that anyone will see. Your headline will determine whether they will take the time to click on your profile to learn more.
Read more: bit.ly/10g0pl6
In this infographic by BlueGlass Interactive, you will find a ton of useful data and information about the power of content marketing.
Marty Note
Using this infographic in a presentaiton today. There are three implicaitons hidden inside these numbers including:
* Your Content's 'half-life" is going down. * More content doesn't work anymore. * Content must be great to cut through the clutter. * OR content must we well supported to cut through clutter.
I'm writing up an analysis of whey content marketing is missing an important fulcrum - reviews. "Comments" aren't as engaging as the chance to leave a "review", have those reviews curated and voted upon ("review the reviewer").
Reviews are a game system. Comments can be made into a game system, but making comments convert as well as the immediatley understood reviews AND creating a game system based on comments is harder and a lot to ask.
As an Internet marketer I know it is good to use convention and "reviews" comes with very helpful built in conventions.
Via Martin (Marty) Smith
Whether you've been working on your social marketing for a while and feel like it needs a little oomph, or you're just starting out and aren't sure how to get anyone interested in what you have to say, these four ideas will get your creative...
Via Peg Corwin, Ally Greer, Alessandro Rea
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The biggest news on social media marketing this week was the introduction of hashtags by Facebook. What does this development mean and how does it affect your marketing efforts? Most importantly, h...
Via Peg Corwin, Brian Yanish - MarketingHits.com
If you define influence by the size of your Klout score, you can stop reading this right now. If you believe influence is driven by the creation of a re
Via janlgordon
Great infographic showing the cascading waterfall of SEO and Google's river responds to a changing Internet.
Via Martin (Marty) Smith
Via Stefan Moritz The Design ROI project was a research project conducted between September 2011 and September 2012 with the aim of developing a model and a set
Via Fred Zimny
Here at WDL we love infographics and all the helpful data and stylish visuals contained within them. The use of visual design elements can simplify complex
According to this infographic, 30% of businesses lack skilled-employees to realize their social media potential.
Via Ivo Nový
From the original article by Tom George on his "Internet Billboards".
Here are some interesting excerpts from the post about content curation.
"After having spent the better part of four years curating content from renowned bloggers, journalists and authors as well as building a platform here on Internet Billboards, which has evolved into a wonderful community of content curator’s.
Here is my definition of content curation. A content curator is someone who finds, organizes, presents and shares valuable information (content) in many forms, on a specific topic, in a way that provides special context and or a unique engagement with his or her readers. In actuality when done correctly, over time it positions the curator as an expert in his or her respective field and defines their reputation as a thought leader. A good curator will mix curation with his or her own original content, to give interpretations for the express purpose of allowing others to form their own conclusions.
...
Why curation and crowdsourcing will and should become more important to you. I will give you ten reasons.
1. There is just too much content;
2. Social Sites Are Full Of Spam;
3. Privacy concerns with big data;
4. Limiting risk and using many minds;
5. Technology must assist us and help us not hinder us;
6. People Will recognize the need to build meaningful relationships;
7. Information will flow freely;
8. Trust and authority will be the new currency;
9. Curation helps you establish relationships with thought leaders;
10. Crowd Sourcing can make things possible..."
The article is discussed with more information. Read full original post here:
http://www.internetbillboards.net/2013/06/why-content-curation-and-crowdsourcing-will-change-everything/
Via Giuseppe Mauriello, Becky Gaylord
Infographic on Creating branding with help of Social Media for Business rockstar growth in profits with Product Ratings, Customer Services, Lead Generation, Brand Awareness
Via Chintan Jain
As we pass the halfway point of 2013, Pinterest’s rapid growth shows no signs of abating.
According to Reuters, Pinterest has amassed 48.7 million users since its inception three years ago and a study by SimplyMeasured reveals that 69 of the world’s top 100 brands now have Pinterest accounts.
Hot on the heels of the Pinterest business-focused rollouts that we covered earlier, namely account verification, business pages, and the new web analytics tool, there have been a flurry of updates in recent weeks that have left many business owners scratching their heads. So if you’re feeling a tad confused about Pinterest’s new look and its rich pins, you are not alone.
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