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Rescooped by John van den Brink from Marketing Revolution
Scoop.it!

7 Tools for Lean Content Marketing via @Scoopit team and Martin Smith

Recently, Scoop.it released the official #leancontent framework. The lean content ideology addresses the issue of knowing a content strategy is necessary but...

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, May 15, 2014 2:14 PM

Yeah this deck from Ally rocks. 3 "new to me" content curation tools and love the lean content overlay. #toogood #mustread

Change Impetus's curator insight, May 16, 2014 10:45 AM

Good summary- useful tools.

Rescooped by John van den Brink from Technologies numériques & Education
Scoop.it!

Why content curation is a new form of communication

While the history of communication until the end of the previous century has only been focusing on enlarging the distribution to a few published or broadcasted content creators, we now live in information overload where content curators can be the new super heroes.


Via Guillaume Decugis, Gust MEES, Terheck
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John Thomas's curator insight, February 9, 2014 8:47 AM

Why content curation is a new form of communication

Mirta Liliana Filgueira's curator insight, May 1, 2014 12:47 PM

Curaduría de contenidos.

Investors Europe Stock Brokers's curator insight, September 1, 2014 2:05 AM

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@investorseurope Online Trading Paradigm

@offshorebroker Nominee Trading Accounts
http://www.investorseurope.net/en/managing-director ;
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Download Offshore Trading DEMO: http://www.investorseurope.net/offshoretraderdemo.html

Rescooped by John van den Brink from Startup Revolution
Scoop.it!

Why Slideshare ROCKS Content Marketing and SEO [for Startups]

Why Slideshare ROCKS Content Marketing and SEO [for Startups] | AtDotCom Social media | Scoop.it
Slideshare may be the most powerful content marketing tool around. Few realize its power so your Internet marketing team's Slideshare use could be disruptiv

Via Martin (Marty) Smith
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John van den Brink's comment, July 2, 2013 2:49 PM
Great post Martin!
DebarghyaSir's comment, July 3, 2013 12:46 AM
Really appreciate your informative post. I am going to use it.
Christos Margetis's curator insight, July 6, 2013 6:03 AM

If you are a startup and you are NOT putting all those slide presentations you are creating to get money and define your market on Slideshare you are NUTS.

Rescooped by John van den Brink from Curation Revolution
Scoop.it!

Scoopit and Content Marketing Analysis

Analysis of two years of Scoopit use to curate and create content marketing.

Via Martin (Marty) Smith
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Brian Yanish - MarketingHits.com's curator insight, May 5, 2013 8:46 AM

Thanks Marty for sharing.


SHARING is a key part of this web social economy we are living in right now. It started with content, (message boards, blogs) and now has moved on to cars (Zipcar), bikes (Citi Bike) and beds (AirBnB). 


We are becoming more connected than ever before and OUR online profiles, that WE and OTHERS create about US is driving this sharing economy.


Marty, I know you and I have never met in person but via Scoop.it and social sharing we are connected. Interesting how business is changing.

Martin (Marty) Smith's comment, May 5, 2013 7:29 PM
Agree Brian. When SHARING is at the core many things change such as: competition, how we scale, how we make money and how and what we support.

In a social sharing time we compete in a more collaborative way where rising tides lift all boats. I was shocked to be in a meeting the other day where someone was pithing the idea of unilateral zero sum benefit. Shocked because everyone I work with get it - that doing the right thing is increasingly the right thing to do. I wasn't going to convince this particular manager that WE are stronger than I or ME, but most of us are getting it and that is one of the things driving Scoop.it's success :).M
Susan Kay Daniels's curator insight, May 19, 2013 11:17 AM

I've had such a wonderful time bring new traffic to my site and meeting new friends on Scoop.it. I am pleased to share this slide presentation with you from Martin Marty Smith. I believe you will find it informative.

 

Warmly,

Susan Daniels

http://GoldenStarSocial.com

Social Media Marketing MEGA Resources

Rescooped by John van den Brink from Market to real people
Scoop.it!

Slideshare Infographic: The Quiet Giant of Content Marketing

Slideshare Infographic: The Quiet Giant of Content Marketing | AtDotCom Social media | Scoop.it

More on SlideShare!

 


Via iNeoMarketing, Brian Yanish - MarketingHits.com, donhornsby, Amy Melendez, AlGonzalezinfo, Robin Martin, Deb Nystrom, REVELN
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AlGonzalezinfo's curator insight, January 11, 2013 3:22 PM

This is eye opening, thanks Amy!

David Hain's curator insight, January 12, 2013 3:39 AM

I think Slideshare is just a great knowledge and collaboration tool, getting better as time goes on.

Deb Nystrom, REVELN's curator insight, February 9, 2013 8:39 PM

From the article:  "Data collected by ComScore and presented in this infographic reveals SlideShare has 5 times more traffic from business owners than Facebook, Twitter, YouTube and LinkedIn(which now owns SlideShare)." ~ Deb

Rescooped by John van den Brink from Curation Revolution
Scoop.it!

Top 10 Curation Revolution Scoops Of All Time

Top 10 Curation Revolution Scoops Of All Time | AtDotCom Social media | Scoop.it

Top 10 Scoops By Clicks

1. http://sco.lt/8Q8W6j Future of Markeing [Infographic] 


2. http://sco.lt/68zYfp 21 Content Types We Crave


3. http://sco.lt/91MkRF SEO, LinkedIn & The Real You, How LinkedIn Is Crowdsoucing You

4. http://sco.lt/7A3OAT New SEO vs. Old SEO Smackdown [Infographic]

5. http://sco.lt/8PV9Np How and Why Google Killed Long Tail of Search [Infographic]


6. http://sco.lt/8Jcwq1 12 Scoop.it Experts Share Top Cureation Tips

7. http://sco.lt/6UD0W9 Why Content Gets Shared: Social Mentions Study

8. http://sco.lt/6a2WVF  The Content Marketing Mix [Infographic]


9. http://sco.lt/88TIZd Six Ways To Expand Your Social Media Reach [Infographic]


10.  http://sco.lt/8eorNx Storytelling Is The New SEO [Slideshare]

 Wow, 5 Infographics contributing 52% of top 10 clicks, a study and a Slideshare. Will do views next and compare and contrast. 


Via Martin (Marty) Smith
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David Hain's curator insight, October 26, 2013 6:14 AM

Thanks Marty!

malek's curator insight, October 26, 2013 8:08 AM

Another proof what we call 'time' isn't chronological but spatial, the leap change in short period.

Rescooped by John van den Brink from Social Media Strategies
Scoop.it!

Social Media Marketing – How it Effects Your Business

Social media has emerged as a very powerful online marketing force in today's internet driven world.

Via Free Viral Ads, Lynn O'Connell for O'Connell Meier, Carly Alyssa Thorne http://XeeMe.com/CarlyAlyssaThorne  , Ivo Nový
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SBR-Technologies's comment, August 21, 2013 3:33 AM
A Social Media Guide for Small Business Owners http://www.slideshare.net/SBRTechnologies/a-social-media-guide-for-small-business-owners
SBR-Technologies's comment, August 21, 2013 3:33 AM
A Social Media Guide for Small Business Owners http://www.slideshare.net/SBRTechnologies/a-social-media-guide-for-small-business-owners
SBR-Technologies's comment, August 21, 2013 3:33 AM
A Social Media Guide for Small Business Owners http://www.slideshare.net/SBRTechnologies/a-social-media-guide-for-small-business-owners
Rescooped by John van den Brink from Curation Revolution
Scoop.it!

Save The World Marketing Is Here!

Embrace Save The World Marketing 
In a social mobile and connected time for profit companies should learn emotional storytelling from nonprofits. Nonprofits should learn viral marketing and SEO from their for profit cousins. 

Save The World Marketing is a "new altruism" that is sweeping across social media. Companies and brands that embrace Save The World marketing create an emotional connection with customers via authentic stories and social media.

Every enterprise is saving the world in some interesting way. Telling that story or finding partners who can help tell a company's "save the world" story should be a top priority for senior managers and small to medium sized businesses (SMBs). 


Via Martin (Marty) Smith
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Yu Ji's curator insight, May 21, 2013 6:37 AM

To some extent, it pointed the changes happened today in marketing and how to cope with such changes.

Rescooped by John van den Brink from Curation Revolution
Scoop.it!

Storytelling Is The New SEO [LIVE Raleigh SEO Meetup 3.26] TRENDING on @SlideShare

Google Panda and Penguin algorithm changes have a secret implication - that content is truly and finally KING. Not all content is equal. Some content has higher engagement potential.

Storytellig Is The New SEO discusses how leading online storytellers such as RIE.com and Patagonia.com weave stories into their website, communication and marketing.

Developing a gamification layer is key to making stories resonate over time. SEO is the New Storytelling discusses how to create three types of gamification: Active, Passive and Real Time.

Presentation was created for Raleigh SEO Meetup: http://www.meetup.com/RaleighSEO/ on Tuesday 3.26 and will be broadcast live via a Google Hangout.

Join Google Hangout here: https://plus.google.com/events/c46hqgi89ig21oef90qafggoiho  


And yes, SEO is the great white whale :).

COOL, tendingn on SlideShare with over 2,000 views in a day! LIVE tomorrow night. 



Via Martin (Marty) Smith
John van den Brink's insight:

Great presentation on Slideshare. Thanks Martin!

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Parker Donat's curator insight, April 9, 2013 6:53 PM

I'm a huge fan of this Slide by Marty Smith. 

Martin (Marty) Smith's comment, April 10, 2013 10:46 AM
Thanks Lisa, Jonny and Parker. You guys ROCK :). Marty
Martin (Marty) Smith's comment, April 10, 2013 10:47 AM
Thaks to the "other Martin" too. Martin Sturmer ROCKS too.
Rescooped by John van den Brink from Marketing Revolution
Scoop.it!

Slideshare The Quiet Content Marketing and SEO Giant [Infographic]

Slideshare The Quiet Content Marketing and SEO Giant [Infographic] | AtDotCom Social media | Scoop.it
SlideShare - The Quiet Giant #Infographic #SlideShare - SEO Powerhouse too, must be in 2013 Content Marketing Plans.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, December 27, 2012 9:53 PM

I think my #1 listing on "content network marketing" has slipped to #2 after more than 4 years. Considering SlideShare helped capture a top listing almost immediately after the content went live on their network slipping from absolute #1 to #2 isn't bad SEO (anyway you cut it).


This means moving content to SlideShare should be on any content marketer's 2013 plan.