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Meta Description Tags for SEO | Business 2 Community

Meta Description Tags for SEO | Business 2 Community | AtDotCom Social media | Scoop.it
The first thing that you need to know about the Meta Description Tag is that it no longer actually contributes to SEO or your Search Engine Results Page (SERP) rankings.


So why the title?

Because the meta description tag is still part of most SEO services, plug-ins, software packages, and discussions.

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Google Rolls Out Knowledge Graph to Make Search Results More 'Human'

Google Rolls Out Knowledge Graph to Make Search Results More 'Human' | AtDotCom Social media | Scoop.it

Today, Google announced the rollout of its Knowledge Graph, which will cause a big change to how results are delivered in the SERPs. Basically, the intent behind the Knowledge Graph is for search engines to think more like a human -- and deliver results that reflect that.


It's gradually rolling out in the U.S. as we speak, but you might not see it for yourself quite yet. After the initial rollout is complete, Google will expand the Knowledge Graph to searches on mobile and tablet devices, then to languages other than English.

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Social Shares Trump Keywords in Google Search Rankings

Social Shares Trump Keywords in Google Search Rankings | AtDotCom Social media | Scoop.it

From the original article: "In Google’s post-Panda/Penguin search algorithm, social shares are now more important than keywords. This is one of the takeaways from a comprehensive study of UK Google ranking factors by search analytics firm Searchmetrics.

 

The study was based on a data-set of 10,000 selected top-keywords, 300,000 websites and millions of links, shares and tweets collected in February and March of 2012. Searchmetrics aggregated billions of data points looking for the answer to one basic the question: “Which factors are relevant for a good ranking in Google search results”?"

 

Full article: http://www.business2community.com/seo/social-shares-trump-keywords-in-google-search-rankings-0192511



Via Antonino Militello, Robin Good
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