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Rescooped by John van den Brink from PINTEREST Watch - Curated by Jan Gordon & John van den brink
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12 Simple Tips To Become A Power Pinner For Fun And Profit

12 Simple Tips To Become A Power Pinner For Fun And Profit | AtDotCom Social media | Scoop.it
There are complaints that occasionally make it to my ears… and computer monitor… about how marketers and businesses have

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janlgordon's curator insight, February 18, 2013 1:56 PM

This piece is from Websearchsocial and there are great tips to help you enjoy the experience on Pinerest and make a profit too! This really works!


Here's what caught my attention:


Think Conceptually


**When you use Pinterest you have to be a little more left-brained.


**Rather than simply thinking of your products in terms of “blankets” and “pillows” – logical and appropriate groupings for an eCommerce site – think about how you can make those things more visually coherent.


A board of pillows may be neat. But how about “blue”? Combine your blankets, pillows, curtains and dinnerware onto one board with the same color theme.


Think seasonal, think in terms of shape, color and texture. Now with Pinterest’s “secret boards” you can experiment privately with how images look together before you post them to the world.


Selected by Jan Gordon covering "Pinterest Watch"


Read the full article here: [http://bit.ly/YC0us8]

Rescooped by John van den Brink from PINTEREST Watch - Curated by Jan Gordon & John van den brink
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5 Pinterest Contests Examined

5 Pinterest Contests Examined | AtDotCom Social media | Scoop.it

This piece was written by Nicole D'Alonzo for socialfresh. I selected it because there are several brands on Pinterest leading the way on experimenting with contests. You can see what they're doing, and maybe you'll get an idea for your company.

 

Pinterest can be a great place to do a contest, but the author reminds us to check out Terms of Use before launching.

 

Here are some highlights:

 

**Types of Contests on Pinterest

 

**Best Pinboard

Users create a pin board under the contest guidelines and brands select the best one

 

**Most likes/repins

Contest entrants create pinboards and specific images for users to like and/or repin and entrants win based on the amount of likes/repins they receive

 

**Sweepstakes /entries

Random winners drawn from a pool on entries. People can enter the sweepstakes by repinning an image and/or following a brand on Pinterest

 

Selected by Jan Gordon covering "Pinterest Watch"

 

Read full article here: [http://socialfresh.com/pinterest-contests/]


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7 Industries You Wouldn't Expect to Be Creative on Pinterest (But Are)

7 Industries You Wouldn't Expect to Be Creative on Pinterest (But Are) | AtDotCom Social media | Scoop.it

If you ask marketers outside of the ecommerce world, Pinterest still has a lot of work to do to prove itself as a viable social media network. Sure, you may have drooled over Pinterest's astonishingly high conversion rate, but when it comes to actually start pinning for your brand, you still write the network off as nothing more than recipes and retail therapy. It's just not right for your industry, and besides, Facebook and Twitter are all the social media your business needs, right?


Not necessarily. If you're ignoring Pinterest in your social media strategy, you're ignoring one of the key trends in marketing today: visual content.

 

Discover industries that are successfully using Pinterest that you wouldn't expect to rock visual content.

  • Healthcare
  • Manufacturing & Engineering
  • Politics and Political Activism
  • Higher Education
  • Software & Technology
  • Insurance
  • Nonprofit Organizations

The biggest takeaway from all of these excellent Pinnovators (get it?) is that you don't have to follow the general trend of how most people are using a new social network. So don't wait for your competitors to soar past you to get started!


Read more: http://bit.ly/LdQErQ

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