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Rescooped by John van den Brink from Marketing Revolution!

Why There Is A Curatti In Your Future - Curatti

Why There Is A Curatti In Your Future - Curatti | AtDotCom Social media |

Great conversations with Guillaume Decugis, Mark Schaefer, Phil Buckley, Mark Traphagen & others last week convince me there's a Curatti in our future.

Curatti is an example of the HuffPost, BuzzFeed, Mashable multi-author, multi-thread held together by content curation model. I've noted to own the conversaton is to own the traffic. This model is best way to "own the converation" today and that is why there is a Curatti in your future.

Via Martin (Marty) Smith
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Rescooped by John van den Brink from PINTEREST Watch - Curated by Jan Gordon!

5 Pinterest Contests Examined

5 Pinterest Contests Examined | AtDotCom Social media |

This piece was written by Nicole D'Alonzo for socialfresh. I selected it because there are several brands on Pinterest leading the way on experimenting with contests. You can see what they're doing, and maybe you'll get an idea for your company.


Pinterest can be a great place to do a contest, but the author reminds us to check out Terms of Use before launching.


Here are some highlights:


**Types of Contests on Pinterest


**Best Pinboard

Users create a pin board under the contest guidelines and brands select the best one


**Most likes/repins

Contest entrants create pinboards and specific images for users to like and/or repin and entrants win based on the amount of likes/repins they receive


**Sweepstakes /entries

Random winners drawn from a pool on entries. People can enter the sweepstakes by repinning an image and/or following a brand on Pinterest


Selected by Jan Gordon covering "Pinterest Watch"


Read full article here: []

Via janlgordon
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