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Ready For The Visual Marketing Revolution? 12 Tips From Infographics Experts Column Five

Ready For The Visual Marketing Revolution? 12 Tips From Infographics Experts Column Five | AtDotCom Social media | Scoop.it

Making Warby Parker's Annual Report VISUAL
As Beyonce proved when she rethought her last album to be more visual the visual marketing revolution is here (Beyonce covered here http://sco.lt/7Pci1p). Here are 12 GREAT Visual Marketing Tips from Column 5 the Infographics experts:

1. Be Visual. 
2. Show YOUR Personality.

3. Only share NEWSWORTHY news.

4. Let People See Your Engine (able to look behind the curtain).

5. Focus on and Feature Your POEPLE.

6. Make IT Easy To Share (and IT is everything).

7. Present DATA in context.

8. Don't forget the TANGENTIAL. 
9. Share the LOVE. 
10. Product Tie-Ins should happen NATURALLY and ORGANICALLY.

11. Share VALUES.

12. Pat yourself on the BACK every now and again. 

My favorite is FEATURE YOUR PEOPLE. Clients ask me and/or complain they have no good content. Nonsense you have amazing content sitting at desks or on the shop floor.


Telling your product's story by proxy, by telling the stories of the people that work on it, is a brilliant way to create STICKY content that isn't self-serving and feels more TRUE.  

 


Via Martin (Marty) Smith
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Need To Explain To Others What Content Curation Is? Use This Visual Collection

Need To Explain To Others What Content Curation Is? Use This Visual Collection | AtDotCom Social media | Scoop.it
What is content curation about? Diagram, charts and infographics to make sense of the curation conundrum

Via Robin Good, Manuel Pinto, michel verstrepen
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Ali Anani's curator insight, March 4, 2014 12:39 AM

Curate using this visual map

Monica S Mcfeeters's curator insight, March 30, 2014 9:18 AM

This will be helpful to share to those wondering about content curation.

Jeff Domansky's curator insight, September 1, 2014 11:53 PM

Valuable collection of the art of curation from Robin Good.

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Rand's Rant Think VISUAL ASSETS Not Infographics [VIDEO]

Rand's Rant Think VISUAL ASSETS Not Infographics [VIDEO] | AtDotCom Social media | Scoop.it
While infographics are touted by some as wonderful examples of making information accessible, in today's Whiteboard Friday, Rand shows us a very different view of them, making the case for using individual visual assets instead.

Via Peg Corwin, Martin (Marty) Smith
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Peg Corwin's curator insight, November 15, 2013 9:21 AM

Great VIDEO on INFOGRAPHICS.  I agree 100% with Rand. I think infographics are mostly worthliess.  


As an alternative, he recommends photos, charts/graphics, concept representations, comic/storyboards, and screenshots with explanations.


If you like this scoop, please consider a thumbs up or share.

Martin (Marty) Smith's curator insight, November 15, 2013 11:30 AM

Great Rand Fishkinn Whiteboard Friday on why your marketing should think in terms of "visual assets" not infogrpahics. 

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26 Ways to Use Visuals in Your Social Media Marketing | Social Media Examiner

26 Ways to Use Visuals in Your Social Media Marketing | Social Media Examiner | AtDotCom Social media | Scoop.it
Visual Social Media Marketing: learn how to share more visual content and create a visual conversation with your audience.

 

Have you noticed more photos on social networks?

Do you have a visual component as part of your social media marketing strategy?

 

Do you need some help in getting started or maintaining momentum in sharing more visual content and in creating a visual conversation with your audience?


Via Martin Gysler, Becky Gaylord
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HiddenValleyRV.net's curator insight, April 17, 2013 11:31 PM

Love these ideas.

Rocky Mountain RV and Marine's comment, April 23, 2013 11:28 AM
Photos are very important, but be sure you have the right to use them before publishing your blog, post, tweet, etc.
Martin Gysler's comment, April 23, 2013 2:35 PM
Indeed Debbie ;-)